WHAT DOES SUGAR DO TO YOU?
WHAT DOES SUGAR DO TO YOU?

APPARENTLY NOTHING GOOD.
APPARENTLY NOTHING GOOD.

THIS IS A STUDY THAT RECENTLY CAME OUT ABOUT WHAT ADDED
THIS IS A STUDY THAT RECENTLY CAME OUT ABOUT WHAT ADDED

SUGAR DOES TO YOU.
SUGAR DOES TO YOU.

WHAT ADDED SUGAR MEANS IS ñ
WHAT ADDED SUGAR MEANS IS ñ

YOU HAVE UP TO 32 TEASPOONS OF IT EVERY DAY.
YOU HAVE UP TO 32 TEASPOONS OF IT EVERY DAY.

IT'S SUGARS THAT ARE CONTRIBUTED DURING THE PROCESSING OR
IT'S SUGARS THAT ARE CONTRIBUTED DURING THE PROCESSING OR

PREPARATION OF FOOD AND BEVERAGES.
PREPARATION OF FOOD AND BEVERAGES.

THIS IS NOT THE NATURAL SUGAR THAT HAPPENS IN AN APPLE.
THIS IS NOT THE NATURAL SUGAR THAT HAPPENS IN AN APPLE.

THIS IS STUFF THAT WE ADD TO IT WHILE WE ARE COOKING.
THIS IS STUFF THAT WE ADD TO IT WHILE WE ARE COOKING.

THEY SAY THESE ARE THE EFFECTS OF ADDED SUGAR.
THEY SAY THESE ARE THE EFFECTS OF ADDED SUGAR.

IT CREATES BELLY FAT, ENABLES YOU TO SKIP THE GYM
IT CREATES BELLY FAT, ENABLES YOU TO SKIP THE GYM

BECAUSE IT MAKES YOU LAZY.
BECAUSE IT MAKES YOU LAZY.

EVEN IF YOU HAVE ADDED SUGAR BUT GAVE THEM THE SAME AMOUNT
EVEN IF YOU HAVE ADDED SUGAR BUT GAVE THEM THE SAME AMOUNT

OF CALORIES AS ñ THEY GAVE THIS TO RATS.
OF CALORIES AS ñ THEY GAVE THIS TO RATS.

IT'S THE NUMBER ONE FACTOR IN DIABETES.
IT'S THE NUMBER ONE FACTOR IN DIABETES.

IT REDUCES BRAIN PLASTICITY.
IT REDUCES BRAIN PLASTICITY.

ANOTHER EXPERIMENT WITH RATS SAID THEY GAVE RATS HIGH
ANOTHER EXPERIMENT WITH RATS SAID THEY GAVE RATS HIGH

FRUCTOSE CORN SYRUP AND THEY COULD NOT LEARN HOW TO GET
FRUCTOSE CORN SYRUP AND THEY COULD NOT LEARN HOW TO GET

OUT OF A MAZE AS QUICKLY.
OUT OF A MAZE AS QUICKLY.

>> THEY COULDN'T READ AT ALL.
>> THEY COULDN'T READ AT ALL.

>> THEY COULDN'T EVEN FILL OUT THE IQ QUIZ.
>> THEY COULDN'T EVEN FILL OUT THE IQ QUIZ.

>>STUPID RATS.
>>STUPID RATS.

>> IT DOUBLES THE HEART RISK DISEASE.
>> IT DOUBLES THE HEART RISK DISEASE.

IT RAISES BLOOD PRESSURE AND CAUSES SKIN TO SAG.
IT RAISES BLOOD PRESSURE AND CAUSES SKIN TO SAG.

YOU MIGHT WONDER WHY THE HECK ñ
YOU MIGHT WONDER WHY THE HECK ñ

WHERE CAN I FIND THIS ADDED SUGAR?
WHERE CAN I FIND THIS ADDED SUGAR?

HERE ARE THE MAIN SOURCES: SUGAR SWEETENED BEVERAGES,
HERE ARE THE MAIN SOURCES: SUGAR SWEETENED BEVERAGES,

GRAIN-BASED DESSERTS LIKE COOKIES OR CAKE, FREE
GRAIN-BASED DESSERTS LIKE COOKIES OR CAKE, FREE

DRINKS, DAIRY DESSERTS LIKE ICE CREAM, AND CANDY.
DRINKS, DAIRY DESSERTS LIKE ICE CREAM, AND CANDY.

>>THAT IS ACTUALLY MY FOOD PYRAMID.
>>THAT IS ACTUALLY MY FOOD PYRAMID.

>> I LIKE TO AVOID THINGS THAT I FIND UNCOMFORTABLE AND
>> I LIKE TO AVOID THINGS THAT I FIND UNCOMFORTABLE AND

INCONVENIENT TRUTHS.
INCONVENIENT TRUTHS.

JUST THE OTHER DAY WE DID A STORY ABOUT HOW PROCESSED
JUST THE OTHER DAY WE DID A STORY ABOUT HOW PROCESSED

MEAT AND BACON MIGHT GIVE YOU CANCER.
MEAT AND BACON MIGHT GIVE YOU CANCER.

I TRIED AS HARD AS THEY COULD TO AVOID THINKING ABOUT THAT
I TRIED AS HARD AS THEY COULD TO AVOID THINKING ABOUT THAT

AS I WAS EATING MY DOUBLE CHEESEBURGER FROM WENDY'S.
AS I WAS EATING MY DOUBLE CHEESEBURGER FROM WENDY'S.

I LOVE COKE, I LOVE FATTY CRACKERS AND COOKIES.
I LOVE COKE, I LOVE FATTY CRACKERS AND COOKIES.

BUT GOD DAMN THEY HAVE TOO GOOD OF SCIENCE IN THIS.
BUT GOD DAMN THEY HAVE TOO GOOD OF SCIENCE IN THIS.

REMEMBER, THE TRUTH MATTERS EVEN IF IT HURTS.
REMEMBER, THE TRUTH MATTERS EVEN IF IT HURTS.

SOME REALLY HEALTHY DUDE CAME IN THE OTHER DAY AND SAID HOW HE
SOME REALLY HEALTHY DUDE CAME IN THE OTHER DAY AND SAID HOW HE

SMASHED A CAULIFLOWER EVERY DAY TO EAT AND I THOUGHT THAT WAS
SMASHED A CAULIFLOWER EVERY DAY TO EAT AND I THOUGHT THAT WAS

GROSS.
GROSS.

HOW MANY YEARS OF MY LIFE DO IT NEED TO TAKE FOR ME TO NOT
HOW MANY YEARS OF MY LIFE DO IT NEED TO TAKE FOR ME TO NOT

EAT THAT FOR THE REST OF MY LIFE?
EAT THAT FOR THE REST OF MY LIFE?

THE TWO THINGS THAT GOT ME WERE THE SCIENCE BEHIND THEM
THE TWO THINGS THAT GOT ME WERE THE SCIENCE BEHIND THEM

BECOMING LAZIER AND STUPIDER.
BECOMING LAZIER AND STUPIDER.

ONE IS THE MICE AFTER EATING THE HIGH FRUCTOSE CORN SYRUP
ONE IS THE MICE AFTER EATING THE HIGH FRUCTOSE CORN SYRUP

MOVED AROUND 20 PERCENT LESS IN THEIR CAGES.
MOVED AROUND 20 PERCENT LESS IN THEIR CAGES.

THEY BECAME LAZY.
THEY BECAME LAZY.

IT'S NOT BECAUSE THEY WERE EATING MORE, THEY WERE JUST
IT'S NOT BECAUSE THEY WERE EATING MORE, THEY WERE JUST

EATING THIS.
EATING THIS.

THEN THEY PUT THEM IN THE MAZE, IT TOOK THEM 30
THEN THEY PUT THEM IN THE MAZE, IT TOOK THEM 30

PERCENT LONGER TO GET OUT OF THE MAZE.
PERCENT LONGER TO GET OUT OF THE MAZE.

>> THEY DIDN'T FEEL ANY URGE TO LEAVE BECAUSE THEY HAD ALREADY
>> THEY DIDN'T FEEL ANY URGE TO LEAVE BECAUSE THEY HAD ALREADY

BEEN EATING SUGAR AND THEY WERE HAPPY WHEREVER THEY WERE.
BEEN EATING SUGAR AND THEY WERE HAPPY WHEREVER THEY WERE.

>> JUST TO BE CLEAR, THOSE ARE TWO SEPARATE THINGS.
>> JUST TO BE CLEAR, THOSE ARE TWO SEPARATE THINGS.

YES, THEY MOVE SLOWER, BUT THAT IS NOT WHY IT TOOK LONGER.
YES, THEY MOVE SLOWER, BUT THAT IS NOT WHY IT TOOK LONGER.

THEY WERE DUMBER.
THEY WERE DUMBER.

IT RUINED THE CONNECTION BETWEEN THEIR BRAIN CELLS.
IT RUINED THE CONNECTION BETWEEN THEIR BRAIN CELLS.

THAT SCARED THE HELL OUT OF ME.
THAT SCARED THE HELL OUT OF ME.

>> IT ALSO RE-TRAINS YOUR TASTE BUDS SO YOU ARE
>> IT ALSO RE-TRAINS YOUR TASTE BUDS SO YOU ARE

OVERSTIMULATING YOUR TASTE BUDS WITH THIS ADDED SUGAR.
OVERSTIMULATING YOUR TASTE BUDS WITH THIS ADDED SUGAR.

IT IS CALLED THE EUPHORIA OR ECSTASY POINT.
IT IS CALLED THE EUPHORIA OR ECSTASY POINT.

THEY DO THAT ON PURPOSE.
THEY DO THAT ON PURPOSE.

NOW YOU ARE
NOW YOU ARE

GOING OUT AND LOOKING FOR MORE STIMULATION.
GOING OUT AND LOOKING FOR MORE STIMULATION.

IT IS A TERRIBLE CYCLE.
IT IS A TERRIBLE CYCLE.

>> LIKE OTHER DRUGS.
>> LIKE OTHER DRUGS.

>> PEOPLE SAY IT WORKS THE SAME WAY AS HEROINE.
>> PEOPLE SAY IT WORKS THE SAME WAY AS HEROINE.

IT DOESN'T FEEL AS GOOD AS HEROINE, BUT YOU'RE GETTING
IT DOESN'T FEEL AS GOOD AS HEROINE, BUT YOU'RE GETTING

THE GREAT DYNAMIC.
THE GREAT DYNAMIC.

>> THANKS FOR RUINING OUR COKE SPONSORSHIP, BRETT.
>> THANKS FOR RUINING OUR COKE SPONSORSHIP, BRETT.

AS I WAS READING THIS ARTICLE, I WAS LIKE, GOD DAMMIT BRETT WAS
AS I WAS READING THIS ARTICLE, I WAS LIKE, GOD DAMMIT BRETT WAS

RIGHT.
RIGHT.

THE MORE I EAT IT, THE MORE I WANT IT.
THE MORE I EAT IT, THE MORE I WANT IT.

>>IT'S CRAZY.
>>IT'S CRAZY.

>>MY DIET RIGHT NOW IS A LOT OF THE STUFF YOU GOT IN THAT LIST.
>>MY DIET RIGHT NOW IS A LOT OF THE STUFF YOU GOT IN THAT LIST.

>> YEAH, YOUR NAME IS JOHNNY PIE.
>> YEAH, YOUR NAME IS JOHNNY PIE.

>> IF I WASN'T ACTIVELY TRYING EVERY DAY TO NOT EAT THAT
>> IF I WASN'T ACTIVELY TRYING EVERY DAY TO NOT EAT THAT

STUFF, THAT IS LITERALLY THE ONLY THING I WOULD EAT.
STUFF, THAT IS LITERALLY THE ONLY THING I WOULD EAT.

THAT IS WHAT MY BODY TELLS ME TO EAT.
THAT IS WHAT MY BODY TELLS ME TO EAT.

YOU ARE GOING TO LOOK AT ME AND SAY CLEARLY YOU DON'T KNOW
YOU ARE GOING TO LOOK AT ME AND SAY CLEARLY YOU DON'T KNOW

ANYTHING ABOUT THIS BECAUSE YOU LOOK LIKE HELL.
ANYTHING ABOUT THIS BECAUSE YOU LOOK LIKE HELL.

THAT IS TRUE.
THAT IS TRUE.

THERE IS NOTHING THAT I HAVE READ MORE ABOUT THAN THE
THERE IS NOTHING THAT I HAVE READ MORE ABOUT THAN THE

EFFECT OF SUGAR AND CARBS, BUT MORE SUGAR.
EFFECT OF SUGAR AND CARBS, BUT MORE SUGAR.

ONE OF THE CHIEF SCIENTISTS WHO WAS TALKING ABOUT SUGAR
ONE OF THE CHIEF SCIENTISTS WHO WAS TALKING ABOUT SUGAR

CONSTANTLY HAS A COUPLE OF EXCELLENT BOOKS ABOUT IT.
CONSTANTLY HAS A COUPLE OF EXCELLENT BOOKS ABOUT IT.

WHAT IS WRONG WITH AMERICA IS THE BACON THING COMES OUT,
WHAT IS WRONG WITH AMERICA IS THE BACON THING COMES OUT,

EVERY OUTLET IS TALKING ABOUT HOW BACON GIVES YOU CANCER
EVERY OUTLET IS TALKING ABOUT HOW BACON GIVES YOU CANCER

EVEN THOUGH IT INCREASES YOUR BOWEL CANCER RISK 17 PERCENT.
EVEN THOUGH IT INCREASES YOUR BOWEL CANCER RISK 17 PERCENT.

SUGAR WILL KILL A SIGNIFICANT PORTION OF PEOPLE THAT EAT IT
SUGAR WILL KILL A SIGNIFICANT PORTION OF PEOPLE THAT EAT IT

REGULARLY.
REGULARLY.

IT MAKES YOU STUPID, AND THE THINGS THAT WE THINK WE
IT MAKES YOU STUPID, AND THE THINGS THAT WE THINK WE

KNOW ABOUT METABOLISM, ENERGY, AND WILLPOWER ARE ALL WRONG.
KNOW ABOUT METABOLISM, ENERGY, AND WILLPOWER ARE ALL WRONG.

WE USE THESE THINGS METAPHORICALLY.
WE USE THESE THINGS METAPHORICALLY.

IT IS A BIOCHEMICAL THING.
IT IS A BIOCHEMICAL THING.

THESE RATS LITERALLY HAVE LESS ENERGY.
THESE RATS LITERALLY HAVE LESS ENERGY.

YOUR BODY GOES INTO A STATE OF TRYING TO GAIN WEIGHT.
YOUR BODY GOES INTO A STATE OF TRYING TO GAIN WEIGHT.

IF YOU BECOME HUNGRIER, IT TELLS YOU STOP MOVING.
IF YOU BECOME HUNGRIER, IT TELLS YOU STOP MOVING.

THIS IS WHY YOU DON'T WANT TO EXERCISE.
THIS IS WHY YOU DON'T WANT TO EXERCISE.

IT IS IN EVERYTHING.
IT IS IN EVERYTHING.

IT IS IN BREAD.
IT IS IN BREAD.

KETCHUP.
KETCHUP.

TOMATO SAUCE.
TOMATO SAUCE.

>> I LOVE KETCHUP.
>> I LOVE KETCHUP.

TOMATO SAUCE IS A BETTER VERSION OF KETCHUP.
TOMATO SAUCE IS A BETTER VERSION OF KETCHUP.

>>I WANT PEOPLE TO UNDERSTAND IT IS NOT JUST SUGAR, IT'S
>>I WANT PEOPLE TO UNDERSTAND IT IS NOT JUST SUGAR, IT'S

FRUCTOSE IN PARTICULAR.
FRUCTOSE IN PARTICULAR.

>> AGAVE, CANE SUGAR, SYRUP.
>> AGAVE, CANE SUGAR, SYRUP.

>> FRUCTOSE IS WORSE THAN GLUCOSE.
>> FRUCTOSE IS WORSE THAN GLUCOSE.

>> YES.
>> YES.

>> THIS GUY SOUNDS UN-AMERICAN SO LET'S STOP TALKING ABOUT HIM.
>> THIS GUY SOUNDS UN-AMERICAN SO LET'S STOP TALKING ABOUT HIM.

OUTSIDE OF THAT, HIGH FRUCTOSE CORN SYRUP IS IN SO MANY
OUTSIDE OF THAT, HIGH FRUCTOSE CORN SYRUP IS IN SO MANY

THINGS THAT YOU DON'T THINK HAS SUGAR, LIKE BREAD.
THINGS THAT YOU DON'T THINK HAS SUGAR, LIKE BREAD.

THEY ARE POUNDING THIS INTO ALL THE FOOD BECAUSE IT IS CHEAPER.
THEY ARE POUNDING THIS INTO ALL THE FOOD BECAUSE IT IS CHEAPER.

IT IS ACTUALLY A FUNCTION OF THE GOVERNMENT TO SAY I AM
IT IS ACTUALLY A FUNCTION OF THE GOVERNMENT TO SAY I AM

GOING TO UNNATURALLY MAKE CORN CHEAPER.
GOING TO UNNATURALLY MAKE CORN CHEAPER.

I REALLY THINK THEY DID AN AMAZING JOB OF FIGURING OUT
I REALLY THINK THEY DID AN AMAZING JOB OF FIGURING OUT

THAT LEAD LED TO MORE VIOLENCE IN AMERICA.
THAT LEAD LED TO MORE VIOLENCE IN AMERICA.

THE CRIME RATE STARTED GOING DOWN.
THE CRIME RATE STARTED GOING DOWN.

I KNOW IT'S CONTROVERSIAL, BUT IF YOU LOOK AT THE DATA AND
I KNOW IT'S CONTROVERSIAL, BUT IF YOU LOOK AT THE DATA AND

SCIENCE BEHIND IT IT IS EXCELLENT.
SCIENCE BEHIND IT IT IS EXCELLENT.

IT'S NOT DEFINITIVE, BUT IT IS CONVINCING.
IT'S NOT DEFINITIVE, BUT IT IS CONVINCING.

WHY IS AMERICA OBESE?
WHY IS AMERICA OBESE?

IT STARTED WHEN WE STARTED PUTTING HIGH FRUCTOSE CORN
IT STARTED WHEN WE STARTED PUTTING HIGH FRUCTOSE CORN

SYRUP IN EVERYTHING WE EAT.
SYRUP IN EVERYTHING WE EAT.

YOU HAVE TO USE YOUR MIND.
YOU HAVE TO USE YOUR MIND.

IN THIS CASE WHEN PEOPLE TALK ABOUT HIGH FRUCTOSE CORN
IN THIS CASE WHEN PEOPLE TALK ABOUT HIGH FRUCTOSE CORN

SYRUP, THEY ARE RIGHT.
SYRUP, THEY ARE RIGHT.

SCIENCE BACKS IT UP.
SCIENCE BACKS IT UP.

THAT IS WHAT IS MAKING US MORE OBESE.
THAT IS WHAT IS MAKING US MORE OBESE.

WE SHOULD RECONSIDER THIS.
WE SHOULD RECONSIDER THIS.

>>THE LAST THING I WANT TO SAY IS THAT THE REASON I GET
>>THE LAST THING I WANT TO SAY IS THAT THE REASON I GET

ANGRY IS BECAUSE THE MANUFACTURERS OF THREE
ANGRY IS BECAUSE THE MANUFACTURERS OF THREE

COMPANIES THAT MAKE 95 PERCENT OF ALL THE FOOD IN THIS COUNTRY
COMPANIES THAT MAKE 95 PERCENT OF ALL THE FOOD IN THIS COUNTRY

KNOW WHAT THEY ARE DOING.
KNOW WHAT THEY ARE DOING.

THEY ARE DOING IT TO SAVE MONEY AND BECAUSE THEY KNOW IT IS
THEY ARE DOING IT TO SAVE MONEY AND BECAUSE THEY KNOW IT IS

ADDICTIVE.
ADDICTIVE.

WHEN SCIENTISTS CAME OUT WITH THIS RESEARCH, AND THEN THE
WHEN SCIENTISTS CAME OUT WITH THIS RESEARCH, AND THEN THE

GOVERNMENT TRIES TO MAKE IT AVAILABLE, THEY LOBBIED
GOVERNMENT TRIES TO MAKE IT AVAILABLE, THEY LOBBIED

HEAVILY AGAINST IT.
HEAVILY AGAINST IT.

THEY PUT IT IN THERE BECAUSE IT IS ADDICTIVE.
THEY PUT IT IN THERE BECAUSE IT IS ADDICTIVE.

IT'S THE SAME REASON WHY THERE IS SO MUCH CAFFEINE IN SHIT.
IT'S THE SAME REASON WHY THERE IS SO MUCH CAFFEINE IN SHIT.

THEY ONLY PUT IT THERE BECAUSE IT IS ADDICTIVE.
THEY ONLY PUT IT THERE BECAUSE IT IS ADDICTIVE.

IT IS THE SAME WITH THE SUGAR.
IT IS THE SAME WITH THE SUGAR.

SOMEDAY I THINK WE'RE GOING TO LOOK BACK MUCH LIKE THE
SOMEDAY I THINK WE'RE GOING TO LOOK BACK MUCH LIKE THE

SICK RATS.
SICK RATS.

THERE IS NO REASON TO CONTINUE IT AS LONG AS IT DOES.
THERE IS NO REASON TO CONTINUE IT AS LONG AS IT DOES.