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  • 00:01

    Which is most effective for helping people learn: punishment or reward?
    Which is most effective for helping people learn: punishment or reward?

  • 00:05

    Well, consider the case of Israeli fighter pilot training, because instructors there
    Well, consider the case of Israeli fighter pilot training, because instructors there

  • 00:09

    found that negative feedback was far superior to positive feedback.
    found that negative feedback was far superior to positive feedback.

  • 00:13

    If a cadet performed a particularly poor maneuver they would reprimand him.
    If a cadet performed a particularly poor maneuver they would reprimand him.

  • 00:17

    But they noticed that on follow up attempts, his performance invariably improved.
    But they noticed that on follow up attempts, his performance invariably improved.

  • 00:21

    In contrast, if they praised a cadet for executing a skillful maneuver, his performance on subsequent
    In contrast, if they praised a cadet for executing a skillful maneuver, his performance on subsequent

  • 00:26

    attempts typically declined.
    attempts typically declined.

  • 00:28

    So naturally they concluded that positive feedback is ineffective or even detrimental
    So naturally they concluded that positive feedback is ineffective or even detrimental

  • 00:33

    whereas negative feedback is what works.
    whereas negative feedback is what works.

  • 00:35

    The problem is this seems to contradict a body of research that shows positive feedback
    The problem is this seems to contradict a body of research that shows positive feedback

  • 00:40

    is actually more effective than negative feedback.
    is actually more effective than negative feedback.

  • 00:43

    For example, in studies involving teachers it was found that if a teacher increase the
    For example, in studies involving teachers it was found that if a teacher increase the

  • 00:47

    ratio of positive feedback to negative feedback, that actually increases the percentage of
    ratio of positive feedback to negative feedback, that actually increases the percentage of

  • 00:52

    times students spend on task.
    times students spend on task.

  • 00:54

    In another study rugby players were given a video feedback session following a game,
    In another study rugby players were given a video feedback session following a game,

  • 00:59

    except half of them were shown their highlights and they were praised for what they had done
    except half of them were shown their highlights and they were praised for what they had done

  • 01:03

    and the other half were shown their biggest blunders, their mistakes.
    and the other half were shown their biggest blunders, their mistakes.

  • 01:07

    And they were scolded for doing things incorrectly.
    And they were scolded for doing things incorrectly.

  • 01:10

    Now a week later at the next game, it was the players who had received the positive
    Now a week later at the next game, it was the players who had received the positive

  • 01:14

    reinforcement who performed the best.
    reinforcement who performed the best.

  • 01:15

    And, in fact, the difference was not just psychological.
    And, in fact, the difference was not just psychological.

  • 01:19

    Blood tests revealed that the players who received positive feedback actually had higher
    Blood tests revealed that the players who received positive feedback actually had higher

  • 01:23

    levels of testosterone than players who had received the negative feedback.
    levels of testosterone than players who had received the negative feedback.

  • 01:28

    I think that is quite remarkable that even a week post feedback you could still see a
    I think that is quite remarkable that even a week post feedback you could still see a

  • 01:32

    physiological difference between the two types of feedback.
    physiological difference between the two types of feedback.

  • 01:36

    Wow.
    Wow.

  • 01:37

    Well so why didn't this work for the Israeli fighter pilots?
    Well so why didn't this work for the Israeli fighter pilots?

  • 01:41

    Well, maybe there are cultural differences and in some cultures negative feedback works
    Well, maybe there are cultural differences and in some cultures negative feedback works

  • 01:45

    better.
    better.

  • 01:46

    Or maybe it is task dependent.
    Or maybe it is task dependent.

  • 01:48

    Perhaps some skills like learning to fly a fighter jet require more negative feedback.
    Perhaps some skills like learning to fly a fighter jet require more negative feedback.

  • 01:53

    Or maybe the feedback had nothing to do with the performance of the fighter pilots at all.
    Or maybe the feedback had nothing to do with the performance of the fighter pilots at all.

  • 01:58

    Maybe they would have performed in the same way regardless of the feedback they received.
    Maybe they would have performed in the same way regardless of the feedback they received.

  • 02:03

    Go with me on this.
    Go with me on this.

  • 02:04

    Imagine you have 100 students taking a test which consists of 100 true or false questions
    Imagine you have 100 students taking a test which consists of 100 true or false questions

  • 02:10

    on a subject they know nothing about.
    on a subject they know nothing about.

  • 02:12

    Now assuming they all answer randomly, we know that the resulting distribution of scores
    Now assuming they all answer randomly, we know that the resulting distribution of scores

  • 02:17

    will have an average of around 50.
    will have an average of around 50.

  • 02:20

    But just by chance, some students will have scored significantly better or worse than
    But just by chance, some students will have scored significantly better or worse than

  • 02:24

    the average.
    the average.

  • 02:25

    >> Oh, man.
    >> Oh, man.

  • 02:26

    >> If you select the top 10 students whose scores were all above 50 and gave them a second
    >> If you select the top 10 students whose scores were all above 50 and gave them a second

  • 02:31

    very similar test, you would find that the average of their scores would drop back to
    very similar test, you would find that the average of their scores would drop back to

  • 02:36

    around 50.
    around 50.

  • 02:37

    Similarly, if you selected the bottom 10 students, their score on a subsequent test would rise
    Similarly, if you selected the bottom 10 students, their score on a subsequent test would rise

  • 02:43

    to 50.
    to 50.

  • 02:44

    This is just regression to the mean.
    This is just regression to the mean.

  • 02:47

    Regression to the mean is the reason why if you have a really good round of golf today,
    Regression to the mean is the reason why if you have a really good round of golf today,

  • 02:50

    your round tomorrow will not be as good.
    your round tomorrow will not be as good.

  • 02:53

    Yes.
    Yes.

  • 02:55

    That is because random chance plays a role in virtually everything that we do.
    That is because random chance plays a role in virtually everything that we do.

  • 02:59

    So the outcomes of events are influenced by both our skill and a little bit of luck.
    So the outcomes of events are influenced by both our skill and a little bit of luck.

  • 03:04

    So if you have especially good luck on one day, chances are your level of luck will not
    So if you have especially good luck on one day, chances are your level of luck will not

  • 03:09

    be as good the next day.
    be as good the next day.

  • 03:11

    Now that sounds a little bit like the gamblers fallacy, which states that past events influence
    Now that sounds a little bit like the gamblers fallacy, which states that past events influence

  • 03:17

    future probabilities.
    future probabilities.

  • 03:18

    For example, if you flip a coin and it comes up tails a couple of times, the gamblers fallacy
    For example, if you flip a coin and it comes up tails a couple of times, the gamblers fallacy

  • 03:22

    is to expect the probability of heads to increase for the next flip.
    is to expect the probability of heads to increase for the next flip.

  • 03:26

    In reality it doesn’t.
    In reality it doesn’t.

  • 03:27

    It is still 50-50.
    It is still 50-50.

  • 03:28

    The idea wit the gamblers fallacy is that probabilities change so that overall things
    The idea wit the gamblers fallacy is that probabilities change so that overall things

  • 03:33

    over out in the long run.
    over out in the long run.

  • 03:35

    That is the idea.
    That is the idea.

  • 03:36

    With regression to the mean, it is not that things are evening out, it is just that extreme
    With regression to the mean, it is not that things are evening out, it is just that extreme

  • 03:40

    events are becoming diluted by the average events which happen much more commonly.
    events are becoming diluted by the average events which happen much more commonly.

  • 03:45

    Now with these students they were completely guessing on every question.
    Now with these students they were completely guessing on every question.

  • 03:48

    But even when you know something about the subject, there is still going to be there
    But even when you know something about the subject, there is still going to be there

  • 03:51

    that element of chance.
    that element of chance.

  • 03:52

    And so regression to the mean always occurs, just to a lesser extent.
    And so regression to the mean always occurs, just to a lesser extent.

  • 03:57

    This is really important to consider in research.
    This is really important to consider in research.

  • 03:59

    Imagine you are trialing a new drug to help prevent heart disease.
    Imagine you are trialing a new drug to help prevent heart disease.

  • 04:03

    So from a sample of patients you select those in the bottom 10 percent of heart health indicators,
    So from a sample of patients you select those in the bottom 10 percent of heart health indicators,

  • 04:08

    people with high blood pressure, high cholesterol, that sort of thing.
    people with high blood pressure, high cholesterol, that sort of thing.

  • 04:11

    Now after a month of being on a drug, you test them again to find that their scores
    Now after a month of being on a drug, you test them again to find that their scores

  • 04:14

    have improved.
    have improved.

  • 04:15

    Well, great, the drug is working, right?
    Well, great, the drug is working, right?

  • 04:18

    Well, maybe not.
    Well, maybe not.

  • 04:19

    See, the trouble is that although blood pressure and cholesterol are more stable than, say,
    See, the trouble is that although blood pressure and cholesterol are more stable than, say,

  • 04:23

    your score on a random true or false test, there is still some inherent variability caused
    your score on a random true or false test, there is still some inherent variability caused

  • 04:28

    by, say, your level of stress on the day or your recent diet or even the uncertainties
    by, say, your level of stress on the day or your recent diet or even the uncertainties

  • 04:33

    introduced by the measuring apparatus.
    introduced by the measuring apparatus.

  • 04:35

    So the people who ended up in the bottom 10 percent on the first test, likely had these
    So the people who ended up in the bottom 10 percent on the first test, likely had these

  • 04:39

    factors all count against them.
    factors all count against them.

  • 04:40

    They were particularly unlucky.
    They were particularly unlucky.

  • 04:42

    But you should not expect them to be as unlucky when you test them a second time.
    But you should not expect them to be as unlucky when you test them a second time.

  • 04:46

    So their scores should improve just based on random chance.
    So their scores should improve just based on random chance.

  • 04:50

    That is why it is so important that clinical trials use control groups drawn from exactly
    That is why it is so important that clinical trials use control groups drawn from exactly

  • 04:54

    the same population so that you can see whether the drug improves scores more than random
    the same population so that you can see whether the drug improves scores more than random

  • 05:00

    chance alone would.
    chance alone would.

  • 05:01

    Or what about the assessing the impact of speed cameras?
    Or what about the assessing the impact of speed cameras?

  • 05:04

    When they are first installed, they are normally put in locations that have had a high volume
    When they are first installed, they are normally put in locations that have had a high volume

  • 05:08

    of accidents in the previous year or two.
    of accidents in the previous year or two.

  • 05:10

    Makes sense.
    Makes sense.

  • 05:11

    Now those accidents are likely due, at least in part, to bad road design, but also due,
    Now those accidents are likely due, at least in part, to bad road design, but also due,

  • 05:16

    at least in part, to bad luck.
    at least in part, to bad luck.

  • 05:18

    And so you shouldn’t be surprised that after a speed camera is installed the number of
    And so you shouldn’t be surprised that after a speed camera is installed the number of

  • 05:23

    accidents goes down.
    accidents goes down.

  • 05:25

    It would go down anyway simply due to regression to the mean.
    It would go down anyway simply due to regression to the mean.

  • 05:29

    Meanwhile somewhere else that previously had a small number of accidents will likely have
    Meanwhile somewhere else that previously had a small number of accidents will likely have

  • 05:34

    more.
    more.

  • 05:35

    So the overall accident rate may not change and yet we will feel as though our investment
    So the overall accident rate may not change and yet we will feel as though our investment

  • 05:40

    in road safety has paid off.
    in road safety has paid off.

  • 05:43

    But perhaps what is most troubling about regression to the mean is how it influences our perception
    But perhaps what is most troubling about regression to the mean is how it influences our perception

  • 05:47

    of feedback.
    of feedback.

  • 05:48

    For example, with the fighter pilots, after they execute a maneuver particularly poorly
    For example, with the fighter pilots, after they execute a maneuver particularly poorly

  • 05:53

    chances are the next attempt is going to be better, regardless of the feedback they receive.
    chances are the next attempt is going to be better, regardless of the feedback they receive.

  • 05:58

    Similarly, after an especially successful display, chances are the next attempt is not
    Similarly, after an especially successful display, chances are the next attempt is not

  • 06:04

    going to be as good.
    going to be as good.

  • 06:05

    And that has nothing to do with the feedback and everything to do with the statistical
    And that has nothing to do with the feedback and everything to do with the statistical

  • 06:09

    nature of our universe.
    nature of our universe.

  • 06:11

    But we are hard wired to see patterns and causality everywhere, which is why the instructors
    But we are hard wired to see patterns and causality everywhere, which is why the instructors

  • 06:16

    felt that positive feedback was detrimental and negative feedback is what works.
    felt that positive feedback was detrimental and negative feedback is what works.

  • 06:21

    And this is really unfortunate, because that is the exact opposite of what well controlled
    And this is really unfortunate, because that is the exact opposite of what well controlled

  • 06:25

    psychological studies show.
    psychological studies show.

  • 06:28

    You know, I think it is really unfortunate that if you give negative feedback, chances
    You know, I think it is really unfortunate that if you give negative feedback, chances

  • 06:32

    are you will be rewarded.
    are you will be rewarded.

  • 06:33

    They will do better.
    They will do better.

  • 06:35

    And if you give positive feedback, chances are you will be disappointed, because it is
    And if you give positive feedback, chances are you will be disappointed, because it is

  • 06:39

    difficult to maintain that level of luck.
    difficult to maintain that level of luck.

  • 06:42

    But that is the way our world is.
    But that is the way our world is.

  • 06:45

    So think about that next time before you tell someone off.
    So think about that next time before you tell someone off.

  • 06:49

    If you stay positive, it may just work out for the best in the long run.
    If you stay positive, it may just work out for the best in the long run.

  • 06:54

    This video was inspired by the book Thinking Fast and Slow by Nobel prize winning economist
    This video was inspired by the book Thinking Fast and Slow by Nobel prize winning economist

  • 07:01

    Daniel Kahneman.
    Daniel Kahneman.

  • 07:03

    So that was the first time I heard of the Israeli fighter pilot training and really
    So that was the first time I heard of the Israeli fighter pilot training and really

  • 07:07

    started thinking about regression to the mean.
    started thinking about regression to the mean.

  • 07:09

    It was pretty awesome and I downloaded this book from Audible, so I was listening to it
    It was pretty awesome and I downloaded this book from Audible, so I was listening to it

  • 07:13

    on my travels.
    on my travels.

  • 07:14

    I am currently at the Perimeter Institute, which you can see has some beautiful black
    I am currently at the Perimeter Institute, which you can see has some beautiful black

  • 07:17

    boards.
    boards.

  • 07:18

    Now if you want to listen to this book, you can download it for free by going to Audible.com/Veritasium
    Now if you want to listen to this book, you can download it for free by going to Audible.com/Veritasium

  • 07:23

    or you can listen to any other book of your choice for a one month free trial.
    or you can listen to any other book of your choice for a one month free trial.

  • 07:27

    So thanks to Audible for supporting to me.
    So thanks to Audible for supporting to me.

  • 07:29

    Thanks to Perimeter Institute for putting me up in this amazing location.
    Thanks to Perimeter Institute for putting me up in this amazing location.

  • 07:32

    And I will see you next time with some theoretical physics ideas.
    And I will see you next time with some theoretical physics ideas.

  • 07:35

    So stay tuned for that.
    So stay tuned for that.

All noun
reward
/rəˈwôrd/

word

thing given in recognition of service or achievement

How We’re Fooled By Statistics

3,146,642 views

Video Language:

  • English

Caption Language:

  • English (en)

Accent:

  • English (US)

Speech Time:

99%
  • 7:35 / 7:37

Speech Rate:

  • 189 wpm - Fast

Category:

  • Education

Intro:

Which is most effective for helping people learn: punishment or reward?
Well, consider the case of Israeli fighter pilot training, because instructors there
found that negative feedback was far superior to positive feedback.
If a cadet performed a particularly poor maneuver they would reprimand him.
But they noticed that on follow up attempts, his performance invariably improved.
In contrast, if they praised a cadet for executing a skillful maneuver, his performance on subsequent
attempts typically declined.. So naturally they concluded that positive feedback is ineffective or even detrimental
whereas negative feedback is what works.. The problem is this seems to contradict a body of research that shows positive feedback
is actually more effective than negative feedback.. For example, in studies involving teachers it was found that if a teacher increase the
ratio of positive feedback to negative feedback, that actually increases the percentage of
times students spend on task.. In another study rugby players were given a video feedback session following a game,
except half of them were shown their highlights and they were praised for what they had done
and the other half were shown their biggest blunders, their mistakes.
And they were scolded for doing things incorrectly.
Now a week later at the next game, it was the players who had received the positive
reinforcement who performed the best..

Video Vocabulary

/ˌ(h)werˈaz/

conjunction

in contrast or comparison with fact that.

/ˈseSHən/

noun

Period of time used for a specific activity.

/pə(r)ˈtikyələrlē/

adverb

Specially; more than others.

/ˈpəniSHmənt/

noun

Being punished; thing you do when being punished.

/ˈtipik(ə)lē/

adverb

in most cases.

/ˈfīdər/

noun

Something or someone that fights.

/rəˈvēl/

verb

To show something that was hidden before.

/ˈfälōiNG/

adjective noun preposition verb

next in time. body of supporters or admirers. Next; the one after this. To believe a set of values or a moral teacher.

/ˈplāər/

noun other

person taking part in sport or game. People who plays sports.

noun verb

Fact of increasing; amount something grows by. become or make greater in size or degree.

/teˈstästəˌrōn/

noun

steroid hormone that stimulates development of male secondary sexual characteristics, produced mainly in testes.

adjective

Working efficiently to produce a desired result.

/kənˈklo͞od/

verb

bring or come to end.

/pərˈsen(t)ij/

noun

rate or amount in each hundred.

/ˈtēCHər/

noun other

person who teaches. People who teaches others, especially in a school.