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Declaring War on Bland: Copywriting as Fresh Literature: Jean Tang at TEDxGramercy

43,266 views

TEDx Talks

Video Language:

  • English

Caption Language:

  • {{captionLanguage | language_name}} ({{captionLanguage}})

Accent:

  • English

Speech Time:

92%
  • 15:24 / 16:41

Speech Rate:

  • 158 wpm - Fast

Category:

  • Howto & Style

Tags :

Intro:

Video Vocabulary

writing

/ˈrīdiNG/

noun other verb

The act of composing letters on paper. To invent or create a computer program. To invent or create a computer program.

something

/ˈsəmˌTHiNG/

adverb pronoun

used for emphasis with following adjective functioning as adverb. thing that is unspecified or unknown.

seconds

/ˈsekənd/

number other verb

constituting number two in sequence. Short periods of time you wait for someone. To agree to support a proposal at a meeting.

journalist

/ˈjərn(ə)ləst/

noun

Writer of news reports for newspapers etc..

awestruck

/ˈôˌstrək/

adjective

filled with or revealing awe.

nomadic

/nōˈmadik/

adjective

Living by moving from place to place.

preparing

/prəˈper/

verb

To make something ready for use.

advertising

/ˈadvərˌtīziNG/

noun other verb

activity or profession of producing advertisements. Poster, TV, film showing advantages of new product. To show how good a product is, to make people buy.

copywriting

/ˈkäpēˌrīdiNG/

noun verb

occupation of writing text of advertisements. .

thinking

/ˈTHiNGkiNG/

adjective noun verb

using thought or rational judgement. Thoughts behind an idea, opinion or belief. To have an idea, opinion or belief about something.

thought

/THôt/

noun verb

Idea or memory. To have an idea, opinion or belief about something.

subject
adjective adverb noun verb

likely or prone to be affected by. conditionally upon. What a book, article etc. is about; theme. To cause to suffer or experience something.

everywhere

/ˈevrēˌ(h)wer/

adverb noun

in or to all places. all places or directions.

business

/ˈbiznəs/

noun

Matter that has to be dealt with; task; situation.

finally

/ˈfīn(ə)lē/

adverb

after long time.

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