this is gonna be awesome this is a
special bonus section and we get just
those in this room for this session and
it's gonna be really really
mind-expanding
you know we were backstage and I was
sitting there I was thinking about the
first time I attended about Proctor
seminar it actually blows me away that
that was 13 years ago it seems like
yesterday August 18 2006 is my first
seminar live seminar in fact it was the
first time I had ever heard Bob teach
and it was such a I mean it had an
emotional impact on me I was sitting
right about where you are at that table
back there right almost exactly where
you were and I didn't even know it was
about Proctor seminar until I arrived I
was told it was a leadership seminar and
I'm in there getting ready for it to all
happen and Bob walks out and he starts
saying these things that I swear within
moments it felt like he chopped my head
off took it off shook it all around and
put it back on and I was supposed to
figure out what was up what was down
what was right what was wrong what was
possible what wasn't possible and I
started in my imagination just going
through the boardrooms and executive
offices that I'd been in at that point
18 years as a corporate attorney doing
bank mergers and acquisitions and you
know forming banks and IPOs and that
kind of thing very far removed from
teaching this material and Bob got my
imagination turned on to such a high
degree and I just started thinking about
what do I want what I really want this
session that we're doing this afternoon
is the art of gold creation and the
title has great meaning to it I mean how
many of you think of goals as an art you
know really think of goals as an art or
goal creation as opposed to goal
achieving first off how many of you are
in a live Bob Proctor event for the very
first time Wow awesome
oh that is so awesome because it just
totally changed my life well we're gonna
talk about the article creation it
literally makes life magical I'm often
asked what's the biggest thing you
learned that changed everything for you
when you went to your first bob proctor
seminar and it was to latch on to a big
goal to a goal that was beyond where I
thought I could go you know I mean when
I was in that seminar I honestly didn't
I thought life was pretty good I was at
the top of my field is a banking lawyer
had a beautiful home family horses dogs
life is good and Bob he kept asking
these penetrating questions and he
started quoting some people and he
quoted Earl Nightingale he said most
people tiptoe through life hoping to
make it safely to death I thought well
that's kind of interesting you know and
then he said for most people when their
heart stops beating it'll be a mere
formality I kind of chuckled at that I
thought that was a little bit funny and
then he quoted bill Gould
who's like the Frank Sinatra of public
speaking who taught Bob how to speak
even they validity they don't speak
anything alike but Bill go was on stage
and he was saying if I want to be free I
got to be me not the me I think you
think I should be not the me I think my
spouse thinks I should be not to me I
think my kids think I should be if I
want to be free I got to be me and I
better know who me is and something
about that it was like a bucket of ice
just got thrown on my head and I just
really woke up and then Bobby kept
saying what do you want what do you
really really want doesn't matter what
somebody else wants for you it doesn't
even matter if you think you can do it
I felt it said it doesn't matter how old
you are how young you are
how much education you have or don't
have the only prerequisite is do you
want it and I latched on to something
huge in that seminar and it changed my
life and that's what I want for you
today is to latch onto
something really huge that you love and
when you do that it propels you to a
whole other world and it introduces you
to a part of yourself you didn't even
know was there
it truly is magical you know as Cindy's
talking here what was running through my
mind is where she's gone since she was
in that first seminar and if you make
even 25% of the progress that she's made
you're in for a real good ride I'm
telling you her life has changed so
dramatically in so many different ways
and yet when she was here for first
seminar she would be considered by
almost anyone as being very successful
so this isn't really about where you're
at from a dollar and cent point of view
or where you're at in your business it's
where you're not relative to where you
can go if you take a look here we point
out that goal achieving is an art and
you wonder why is goal achieving an art
what you're actually doing what we're
doing when we're going after an
achievement goals we're manipulating
energy all science and all theology have
been very clear about one thing nothing
is created or destroyed now think of
that nothing is either created or
destroyed so what we're really doing is
manipulating energy we're taking energy
and we're moving it into another energy
and it probably never would have gone
there if it hadn't been for us gold
creation I believe is what we're here
for
I think that's why we're here we're
God's highest form of creation there's
nothing on the planet that will equal
you or me most people unfortunately
they're stalled somewhere in life and
they stay that way and there's no need
of it now I was fortunate someone woke
me up when I was 26 and I thought I was
fairly old and started as I look back I
realized how young I was
because there's no one that can even
guess at what you and I are capable of
doing now as we go through today
tomorrow in the next day two or three
days let me explain it this way I was
speaking to a group in Las Vegas a
couple of days ago
where's but I don't know around five six
thousand of them and I put it out that
I'm not a motivational speaker that's
what people buy sometimes but that's not
what I am I see myself more as a teacher
than a speaker and what we're going to
teach you is absolutely incredible
information is not taught in school is
not taught in very many homes and it is
the reason so many people in life are
stuck and think about this for a moment
we have people go right through our
educational system and they come out and
they've got multiple degrees in many
cases and yet they're stuck a clear
ninety five percent of the population
just aren't making it happen and they
know they're capable of doing better but
they not sure why or how they've got
degrees coming right off the end of the
business card and yet they're in debt
they can't even pay their school loan
school loans I understand are higher
than credit card debt I mean it's just
absolutely ridiculous amount of money
that's owed and so people are coming out
of universities and they've got all
kinds of knowledge but they really don't
know who they are they don't know how to
sit down and charter straight course to
wherever they want to go when I was
first given this book
the man said to me if you'll do exactly
what I tell you you can have anything
you want now I didn't believe that I had
too much high school I had a terrible
work record I had a bad attitude and
everything was going in the wrong
direction I didn't read anything he
asked me of her bread and I said no I
can't read no I could not well but I
could and I've since found out that most
people read at about a grade 7 level and
that's because we learned to read by the
time we're in grade 7 and we don't
improve on the skill from that point on
but he said if you do exactly what I
tell you now there was a bunch of other
information that we shared but that was
the essence of it he said do exactly
what I tell you I had never done what I
was told I was the kind of kid that was
going in the wrong direction all the
time I spent a number of years in the
Canadian Navy and I'm telling you I paid
all kinds of fines and I put up with all
kinds of punishment because I wouldn't
do what I was told here he's saying if
you do what I tell you and that's what
he said then your ways not working why
don't you try mine
and I don't know why but I said okay now
Johnny in retrospect I realized I did
that and everything in my life started
to change and it changed so rapidly I I
really couldn't keep up with I didn't
know what was happening I went in a
matter of a year from earning four
thousand dollars a year to fourteen
thousand five hundred dollars a month I
mean it was just boom boom boom in less
than five years I was over a million
dollars a year I had absolutely no idea
what I was doing now this may sound
strange sandy had graduated from
University as the top banking lawyer in
all universities in the United States
she was from one side of the tracks I
was from the other side of the tracks as
she was mentioned she was a you know
a lawyer that was merging banks by in
banks selling banks turning the public I
mean she was so far removed from me but
as we talk later on she had no idea why
she was doing so well she didn't know
why so she was what you call an
unconscious competent here we are from
opposite side of the tracks but we hit a
point where we're doing just about the
same things we're accomplishing the same
things neither one of us knew why now I
was living in England I had opened an
office in England I was living there and
I was learning all kinds of money and I
knew where the money was I really didn't
care what I did with it
I was totally irresponsible and I would
go down to Playboy Club it was on Park
Lane down by the London Hilton and I'd
play roulette
and I didn't care if I lost because I
knew her to go and get more money but
one day I thought this doesn't make
sense
this is not being responsible I don't
know something moved me and so I started
to wonder why am i winning because the
change was so dramatic in my life and I
didn't know why and I couldn't find
anybody who could tell me now I had
obviously been doing something very
right but I didn't know what it was if
you had asked sandy because I was asking
her questions and she couldn't tell me
why she was so successful at what she
was doing and so I made it my mind I was
gonna figure it out I was gonna find out
and I couldn't find anybody that could
tell me why I went from losing to
winning and I mean really losing really
winning no one could tell me and so I
started studying it took me nine and a
half years now when I got the dots to
connect all I wanted to do was teach it
to other people when I figured out why I
changed I knew that if I could change
the way I did anyone could I had to
figure out though what I
did and I did figure it out it took me
nine and a half years and that's not
figured out I'm gonna teach this because
I wanted everybody to have what I had
and I have seen some phenomenal changes
take place now I started to spend time
teaching this to Sandy and I watched her
put it together in bang-bang-bang
marvelous things started to happen in
fact she changed our company so much it
was like night and day
and we'll tell you some other stories
about people that we've worked with
corporations I work with the largest
insurance companies in the world
we saw Prudential sales one VP told me
and went up over a billion dollars we
changed the whole company we weren't
meant to Punk life and then great
eastern over in Asia everywhere we went
results were just springing up all over
the place
and that is really because we were
helping people understand who they are
see there's all kinds of goals program
now there's a bit of a phenomena that we
learned a lesson here we advertise we
were going to sell the gold seminar for
three or four days we're having trouble
selling it Mikey said let's take it back
to the paradigm shift boom it went like
a rocket we sell it out now that's
because people think they know how to
set goals and the truth is they really
don't they really don't they do not know
how to properly set and achieve goals
and ones that do they can't articulate
in what they're doing I was talking to
Keith yesterday and his business has
changed like night and day
and yet what we touch is pretty simple
would you agree with that there's
nothing complicated about it like that
he started during millions of dollars
that he wasn't earning before we've seen
that happen time and time again if it
happened with Sandy and then I started
having me again when I figured out what
I had done so what we're going to be
doing here today and then for the rest
of the week
is we're gonna teach you some of the
things we found out about how and why
this worked now you've got an exercise
book here and we point out if you just
look on page three we say the concept
and laws incorporated into this goal
creation lesson are universal they'll
work for every person see it doesn't
matter what you're doing it'll work I've
gone into prisons with it it's work
there I've gone into school it's gone
into corporations doesn't really matter
where it is now this section is designed
to help you bridge that gap between
where you are and get your imagination
going where you want to be if you're
looking on the very first page we point
out here goals are where you are able to
express your unique gift of creation but
that's only if you're setting the goals
properly and you're doing it the way it
should be done now sandy I want you to
share with the group what was the
biggest thing you learned when you
started to get into this to really make
things happen well the biggest thing I
learned was how to set the goal and why
it's important to set the goal of
something beyond what you think you're
capable of doing I mean to me that sound
sounded so incredibly illogical and you
know in fact one of my mantras when I
first started really getting into this
was do theological which as an attorney
was a crazy thing but I mean sometimes I
would say that over and over and over do
theological do theological because your
paradigm is keeping you in a box you
don't even know you're there and it's so
important to set the right goal because
if you don't set the right goal you stay
in that box you might you know bounce
off the walls bounce off the ceiling but
you're staying in there when you set a
goal that's way beyond where you are it
inspires you and propels you to move
past the obstacles that you're going to
encounter to
move past the criticism of people around
you that you're gonna encounter
it's it's going to cause you to go
through the difficult changes you have
to make to change your paradigm so when
I'm in that seminar and Bob kept saying
what do you want what do you really want
and the way he was asking it and his
eyes he's just petty what do you want
you know here we got Phil Goldfine in
the front row here and Phil you're just
such a great example he's got shoeboxes
of goal cards and he's taken probably
more notes than anyone in this room how
long have you been studying with Bob 20
years and he's probably taking more
notes than anyone that's in this room
because he's cracked that code he's
cracked and understands the idea that
the more you get of this the more there
is to get I mean it's like peeling an
onion it you just keep getting ha ha ha
ha and it's the goal that you latch on
to that's gonna determine how much you
raise your awareness at any given point
in time so Bob is really just opening
something up in me and I'm and I'm
thinking what do I want what do I really
want and we were it was actually a
science of getting rich seminar we had a
little green book wallace wattles the
science of getting rich and I had it
open and he's like what do you want and
he had us write down whatever came to
our mind and I wrote in teeny teeny tiny
print this and I don't write small but
it was the smallest I could writes and
nobody would see it and I said I want to
be Bob Proctor's closest advisor I want
to be in the inner circle of this
company and I really want to create a
program with him to bring into these
boardrooms and executive offices because
all of a sudden I could see that even
though I could literally do a bank
merger in my sleep almost I didn't
understand the human element the human
dynamic I didn't understand what was
going on inside of the each of these
individuals that was stopping them in
many cases from achieving what they
wanted so I thought well if I could
create a program with Bob Procter with
this information and bring it into the
boardrooms and executive offices in a
way
that they were open to it because I
remember when I told one of my law
colleagues the head of the corporate
finance department that the new career I
was going into and he looked at me in
all seriousness and said that sounds
scary like personal development scary
and I wanted these executives to welcome
it to realize the benefit they were
gonna get from it and so I wrote this
down teeny tiny print and then before
anyone could see it I slammed it shut
and then all this chatter started
happening inside of me who do you think
you are Bob Proctor doesn't even know
who you are you're just a lawyer what do
you know about personal development and
I wanted it to be a corporate
development the most transformational
corporate development program of its
kind and I'm inside my head what do you
know about developing programs what do
you know about this and Chad Chad chat
and then what's your dad gonna think you
know what's dad gonna think cuz I was
practicing law with him and at this
point had become a client and this was
just oh my gosh it was so loud it was
overpowering and I didn't want anyone
around me to see it because the paradigm
was in full charge I didn't want to look
ridiculous to everybody and but I fell
in love with the idea and when I wasn't
beating myself up in my mind telling me
why I couldn't do it I was imagining
what would happen if I did do it and I
was imagining the changes in the
boardroom and how that would overflow
into their family life and that would
overflow into the community and I
started thinking about the impact around
the world and my imagination was just
going off to these beautiful places but
the paradigm kept bringing me back and
but I was so in love with that idea by
the end of two and a half days in this
seminar that I made a decision I was
going to do it no matter what it took so
long as it was moral and ethical I was
gonna do it and I had no idea how and
it's through that journey it took until
April it was actually April 1st 2009
when we presented the program to the
public for the first time so from August
2000
six-two april 2009 and there are so many
moments in that journey when I didn't
think it was happening I didn't see any
physical evidence that this was
happening that these changes I wanted
were taking place and I had strong
opposition and I had to change my
thinking continually and I had to
stretch and I had to overcome obstacles
that were huge and we'll get into that
but the point is that I latched on to
this and fell in love with this idea and
so while I was here at my level of
awareness by the time I achieved these
goals that I set out that summer-house
way appear on another level and it's the
goal and falling in love with the goal
and feeding that idea and changing the
vibration that you're in changing what
you're in harmony with that is the real
magic and that's the biggest thing I
learned at that seminar the what sandy
really did was created an awareness if
you look on the third page here we say
individuals involved in goal creation
are interesting people and they really
are they're productive people they
frequently accomplish more with their
life in one year than most individuals
do in an entire lifetime now did you
know on the surface as you look at that
that may sound like a gross exaggeration
but it's really not you're gonna find
individuals they will accomplish more in
one year that some people do in an
entire lifetime that's not an
exaggeration now let's take a look at
next paragraph we say an effective goal
will inspire you and will you'll also
expand your level of awareness awareness
is really the key that's where you know
what we're going after when a baby is
born a baby is not aware of the
difference between a male and a female a
baby will be looking for a nipple but
they'll suck on anything you put near
their mouth you could put your thumb
there and they'll start sucking on it
they're not aware of the difference of
male and female it takes a while and
then they develop the awareness shortly
after we start send them to school and
the awareness takes a backseat and we
start to develop intellect and the
intellect becomes the most important
thing and it stays that way
almost all your life we're really into
helping them develop the intellect we
say they're really smart you know a lot
of people who have a highly evolved
intellect that are really smart but
they're also broke they're not very
happy they don't do what they want with
their life they're not going where they
want to go I always point out a person
is not earning a hundred thousand a year
because they want a hundred thousand a
year they're earning a hundred thousand
a year because they're not aware of how
to earn a hundred thousand dollars a
month see awareness is really the key
people are not alone and lonely because
they enjoy being alone and lonely
they're alone and lonely because they're
not aware of how to develop meaningful
relationships people are not struggling
all the way from the cradle in casket
because they enjoy struggling they're
struggling because they're not aware of
how to sit down and chart a course for
themselves and then stick to it and
that's really where it's that we say the
higher awareness will automatically
shift your perception of who you truly
are and what you're capable of doing
that's really what we're after if
somebody had asked you who you are what
would you tell them see most people are
really at a loss and as I started to
study this I started to become
fascinated with it I first got this book
he gave me the book Think and Grow Rich
and I started studying I've been reading
this every day now for going on 60 years
58 years and then I found Earl
Nightingale had condensed narrated that
onto our record and so I started to
listen to the record that led me into
other records he had made a serious
programs to lead the field program great
ideas and selling well I started to
listen to this I never heard people talk
like this ever anywhere I had never
heard people
talk like he was talking and in looking
back I became addicted to listening to
those records and it was the addiction
to the records that literally changed my
life because it changed the paradigm and
I started to understand what a paradigm
was and over the weekend here you're
gonna get a very good look at what a
paradigm is see you and I are all
programmed we're programmed to live the
way we live you get up in the morning
and there's an automatic program you
just move into action on that program
now if you're living with somebody you
don't mess with their program when they
first get up in the morning they're very
quiet usually and they move around and
they've got a pattern that they follow
and you know screw around with that
pattern well most people do that all the
way from great weight right through
their life we will find them as a little
kid you probably heard this my mother I
do things that I wasn't supposed to be
doing and she'd say why'd you do that
and I say I don't know just say what do
you mean you don't know you know better
I know why'd you do it I don't know then
I went into the Navy every commanding
officer Proctor why'd you do that I
don't know sir what do you mean you
don't know you know better I know why'd
you do it I don't know then I get
married my wife says why are you doing
that and I just said drop it right there
we're doing things we don't want to do
but we do this many way it's giving us a
result so you don't want but we're doing
them anyway why do we do these things we
do them because we're programmed to do
them this is designed to help others and
change that programming here in the
bottom of page three we point out the
beautiful truth is there is no end to
the benefits that will be derived from
an effective goals program the operative
word here is effective an effective
goals program begins by laying a solid
foundation where all of the basic
fundamentals of the human personality
are covered it clearly explains they
create a process of life which is
governed by exact laws see this whole
universe operates in an orderly way you
know it's going to get dark tonight and
it will get dark tonight you know that
it'll get bright in the morning we know
when the tide goes out it doesn't just
keep going out it comes back
we know that winter never follows winter
we know these things we grow up knowing
them we just don't spend any time
thinking about them outside of my studio
I have a beautiful studio that I work in
right outside the studio is it Japanese
maple tree a big one and in the spring
that tree starts to bud leaves and the
leaves are very dark they're a dark
green brown color and then they change
as the air goes along right now those
leaves are becoming crimson red and then
they'll fall off the tree now there's a
pattern to this tree and I love watching
it I like watching the change take place
I know what's coming next I know it
because I've been living with that tree
now for about 40 years and so I can
predict just about when the color is
going to go from one to another to
another and when they're gonna fall off
the tree you know this you know how to
do this if you have a farm you'll know
when to plant certain seed or when to
plant certain crops and you'll know
approximately how long it takes what we
should do is ask yourself why do we know
these things we didn't always know them
why do we know them what's the benefit
from knowing this well there's all kinds
of benefits but we don't relate to it
ourselves we don't say well wait a
minute I'm something like the leaves on
that tree
we're in something like that tide or I'm
something like the field the crops that
we sell they all operate by lot and so
do I everything in this universe
operates by law so as we start to
understand this and then we start
thinking gosh if I could do that now I
got a call 20 years ago
I don't know how long ago it was but
Phil just said it was 20 years ago and a
guy named Ed Morrissey phoned me he said
Bob I'm talking to a guy that's reading
your book and he doesn't believe I know
you
that's their left Liz oh yeah and
still Goldfine was reading the born rich
book and he got talking dead about and
he was telling him you should read this
book you should read this book so
finally it said the line nobody's you
don't know I mean it's a phone so he
phoned me now still said where are you
and I said I'm in I got on phones then I
said I'm in Vegas he should I come and
talk to you listen Jeff you want so he
jumped on the plane he come over and we
started to talk and one of the first
things I asked him is it person I
usually ask the person what's the most
you've ever earned in a year now I don't
really care what the answer is but I
learned a long time ago that money is
something you can measure right to the
penny it's about the only thing you can
measure is accurately as that you can't
measure health like that you'd say well
helps more important than money maybe
but you can't measure it like you can
money you can go to a doctor and the
doctor tell you in perfect health watch
it drop dead that people do that so you
see they couldn't really measure it that
accurately money you can measure very
extra so I'll ask a person what's
emotion burned in the air and he he said
250,000 I'll be later she told me he
lied he was earning around 200 I asked
him what he did he said I'm a movie
producer and I said what do you really
want this is over a period of time and
involved in conversation he said I want
to earn a lot of money and they said
well sure how to do that that's how much
one he's done a winner in millions nice
thing sure he had to do that is that all
your monthlies you're the one who won an
Oscar I saying sure you do that you
don't want to win an Emmy and so I show
you how to do that see it almost sounded
like I had some magic wand because it
didn't matter what he said I said I can
show you how to do it
see the truth is everything you want you
get the same way the same way the crops
grow are the leaves on that tree change
you get it by following the laws the
laws are God's modus operandi it's how
everything in this universe happens now
you're going to find that not everybody
understands the laws most people don't
understand them at all now you'll say
well people with Roman colors understand
it no they don't
some do but not many you'll say well
psychiatrists psychologists understand
them no they
don't some do but not many see the truth
is very very few people understand what
we're talking about here now it's not so
complicated that we're going to use
words that nobody understands the words
are very simple you have a very limited
vocabulary and start to understand this
when I first started attempted study
this I didn't eat very limited
vocabulary but I could understand what
these records were telling me and I
would just do what it said and I'd win
well over the weekend we're gonna cover
what Phil did because here he went from
struggling I was in his studio the other
day we flew in from Vegas and we went
down the studio how many movies you got
going right now you had more on that
list so there's 13 Phelps yeah cuz he
went over the last 13 films that he's
working on right now I asked him one
time I said how many films does a person
make in a year
well it's just some don't make any in
here
he said usually maybe two or three every
two or three years and yet he's got four
he's filming right now in nine in
post-production
that's extremely unusual all right and
two others that are gonna be releasing
by next month now you know over the 20
years he is with her question where the
best students I've ever seen he'd Sandee
be about on a par for learning and
hearings millions of dollars he's
probably the busiest producer in all of
Los Angeles if he's making ten fifteen
movies in the year and somebody else is
making one or two every three years he's
won the Oscar he's won the Emmy he's won
a Tony
I think there's been three thousand and
seventy two Oscars awarded since 1930
when they first come out 3072 only
twenty six people had won an Oscar and
they
and a Tony you had the Oscar for the
movies the Emmy for television end of
Tony's for a Broadway filth formula well
ago a few months back he said you want
to come to opening night in New York
with me we're opening Tootsie and he got
his Tony she's got the Oscar the Emmy
the Tony he's got other awards that I'm
not gonna go into right now earns
millions and hours and he follows this
to the letter you see what we're talking
about here anybody can use for anything
Sandy's used it she was looking at a
house and the house was quite a ways out
of what she thought her reach was and
they said well you want the house and
well yeah she's I want it I said okay
then that's the only prerequisite see
the only prerequisite to get what you
want is do you want it you don't have to
know how you're going to get it you
don't have to know where the money is
now this sounds so absolutely ridiculous
to the average individual that is
rejected but the truth is the Wright
brothers didn't know how to get the
plane off the ground until after they
got it off the ground I had the good
fortune of working with that hill tree
on two or three occasions he didn't know
how to get to the top of Mount Everest
until after he got there nobody had ever
been there nobody had ever taken a plane
in the air they were the first time
first to do these things but they didn't
in the same way you see the only
prerequisite is do you want to I hope
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[Music]