- I'm gonna give you 10 tips specifically for new YouTubers
to help you grow your channel and we're starting right now.
♪ That's just how it is ♪
♪ Ain't waitin' on me ♪
What is going on?
My name is Nick, welcome to another video.
If this is your first time here
and you want to learn how to grow your channel,
make videos and all types of other YouTube related stuff,
start now by subscribing and clicking the bell
so you don't miss anything.
Okay, I get it, you're a new YouTuber,
you are trying to get the ball rolling,
you're trying to figure all this stuff out
and there's a lot to learn.
So I'm gonna give you 10 things for you to keep in mind
that are gonna help you grow your YouTube channel
starting with number one, it's all up to you.
Here's the thing, the reason I say it's all up to you
is because at the end of the day, it's all up to you.
I can give you tips all day long,
I can tell you how to get more watch time,
how to get more views, how to get subscribers,
all that stuff, but if you don't apply
and if you don't take action
and try to improve this stuff yourself
and take personal responsibility,
then you're probably gonna have a hard time here on YouTube.
It's important to remember that your success is up to you,
when it comes to motivation, it's up to you,
when it comes to the discipline
that kind of overrides motivation, it's up to you too.
When it comes to learning how all this stuff works
which is why you're watching this video in the first place,
when it comes to that, it's up to you to make sure
that you learn and that you also apply what you learn
so that you can give yourself
the best chance of succeeding here.
And application, actually applying the information
that you learn is extremely important
because just learning and hearing the information
isn't enough, you gotta do it.
Number two, it's important to tap into
or learn to tap into all of YouTube's discovery systems.
Here's what I mean.
On YouTube, there are several different ways
that YouTube presents your content to other people,
they have YouTube search, they have the browse features,
they have all the suggestion features,
they have all of that stuff
and it's your job as a content creator
to figure out how to get traffic from all of them.
And I'm gonna tell you right now how to do it.
Basically search traffic comes down
to optimizing your videos for search
and what that means is basically you're using titles
that people are actually looking for
and you're putting that title in your description
when you're describing your video,
and you're also using tags
that also help describe what's happening in the title.
So in a nutshell, what you're doing
is you are basically picking a keyword or a phrase
that you are trying to make your video show up
when somebody searches
for that particular keyword or phrase.
As part of that search side of things,
your thumbnail and your title is extremely important
because if people are not clicking at those
at a respectable rate,
then YouTube isn't gonna show your content
when people are looking for stuff.
Your ability to keep people watching your video
and keep people interacting in your video
in terms of comments, liking your video,
disliking your video, sharing your video, things like that,
those are all also important factors
when it comes to getting a video to show up in search.
And another thing that's helpful
when it comes to showing up in search is making sure
that you're actually going after the right topics
that you actually have a chance to show up in search for.
Another thing that you are going to try to get into
is you're gonna try to get into the browse features,
you're gonna try to get into the suggested videos.
Now how you do that is this,
YouTube is going to connect your videos
topically to other videos
which will pull you into suggested
if and only if people are clicking on your thumbnails
and titles at a high rate and they're coming in
and they're watching your video
for a respectable amount of time.
Are you starting to see a pattern here?
I am.
When it comes to browse features,
the same exact thing applies.
Thumbnails, titles, keep people watching,
keep people engaging in your content
and if you don't know how to do all that stuff yet, again,
TubeBuddy has the thing to help you make sure
that your thumbnails are on point
but in terms of the engagement,
I actually have videos on my channel
about how to generate more engagement,
I'll put links to those in the description as well.
The third tip which is gonna be kind of rippled
from what I just said is it is extremely important
to learn how to keep people watching your videos
and YouTube actually makes it pretty easy
for us to identify the things that make people leave
and the things that make people stay.
If you're a new YouTuber,
you may or may not know that inside of your analytics,
inside of your YouTube admin panel,
you actually have access to something
called the Audience Retention reports.
Now in the Audience Retention reports,
what that is is that actually shows you
second-by-second how people respond
to each piece of content that you upload
so that you can look at that
and you can identify problem areas.
Once you identify those problem areas,
then you can say hey, what I noticed
is when I do this particular thing in my videos,
people tend to leave
and then when I do these particular things,
people seem to rewind
or they seem to basically just stay in the video.
But analyzing your Audience Retention reports
and taking notes on the things
that you think make people stay or make people leave
is really important because over time,
you're gonna start to notice patterns
and then when you notice those patterns,
then you can experiment and you can make videos
with or without those things
so that you can confirm or deny?
I mean disprove the theories that you have
about why people stay or why people go.
But anyway, YouTube gives us all of that information
inside of those Audience Retention reports
so that you can make sure that you can learn over time
how to keep your viewers watching.
Number four, your thumbnails and titles
are like 90% of the game.
If you can't make good thumbnails and titles,
then nobody's ever gonna get to your videos
because your thumbnails and your titles suck.
What I mean by that is you can have the best video
in the entire world, it is the best video on earth,
but if people are not clicking on that video
and they're not coming in and watching it,
then nobody's ever gonna know.
However, if your video is okay
or it's at least as good as the other people
who are making videos on the same topics
but your thumbnails and your titles are awesome,
well you're gonna be okay and you're gonna do good,
you're gonna get views and your channel is gonna grow.
But it's important that you spend the time
making sure that the thumbnails
that you are making are effective
and the titles that you're making are effective
and that's one of the things that that TubeBuddy tool
that I showed you a little bit ago,
that's one of the things that will actually help you do that
with their A/B Testing tool.
Number five, your presentation matters,
how you communicate on camera is a huge thing.
So with thumbnails and titles being like 90% of the game,
presentation is also 90% of the game.
I know I'm not the best at math but hear me out.
If somebody comes into your video,
one of the things that you can do to keep them watching
for a longer period of time
is to present in an engaging way.
I don't mean that you're being crazy,
I don't mean that you're being even high energy
but you need to be able to communicate in a way
that people respond to.
Across different niches,
that means a bunch of different things,
so what you need to do and this goes back to number one
in terms of being responsible for your own success,
what you need to do is you need to study
how people in your niche communicate,
the channels that are doing really well,
you need to study how they communicate,
how do they present in their videos?
And then you need to say,
okay, well this is how they present their videos,
I think it's fantastic or I think it sucks,
I think I can do better, whatever it happens to be
but that's just going to give you a standard
and then once you know that standard,
then you can try to go above that standard
or just experiment to see if you can do it
in a unique or better way.
But if your presentation needs a lot of work,
then you're going to see it,
you're gonna see it in your Audience Retention reports
and it's up to you to make sure
that you keep trying to refine your presentation
in order to be able to make the best possible product
or the best possible YouTube video
which as a creator is your product.
Number six and it really pains me to say this
but not all of the YouTube advice
that you're gonna hear is right for you.
So people like me that share this type of advice,
we share stuff that tends to work across most channels.
However, it's important that you learn
and again, this goes back to number one,
it's important that you experiment
with the information that we tell you and that you apply it
and that you see what does and doesn't work
for your specific space.
And by space I mean the type of content that you make.
For example, if you're making music videos,
it doesn't make much sense
to interrupt that music video in the very beginning
with an introduction and a hook and all that good stuff,
you want to actually make a music video.
So because of that, the exact advice that we give
might not necessarily apply directly to that part of it.
But for all of us to share that information,
we pull that information from people that we work with
or channels that we've reviewed or whatever it happens to be
and we give the general version to you
because there's so many people
that are watching these videos,
we wanna make sure that we share the stuff
that applies to the most people.
So it's up to you to take that advice
and then experiment with it on your own channel,
and when you're experimenting, give it time to work, right?
Because if you just do something once,
then you don't really know if it's gonna work or not,
but keep trying it and give things time to work
but not all the advice you hear is gonna be right for you.
And that is why it's extremely important to experiment.
Number seven is application and taking action is everything.
You can consume content all day long
but if you're not applying the stuff,
if you're not taking steps every day to try to get better
and if you are just like sitting back
and you're like well, I'll work on this like once a week,
yeah, you can get better over time,
but if you are not actively learning,
if you're not actively applying all this stuff,
if you're not actively experimenting,
if you're not actively trying to figure out
what's best for your audience,
you're gonna have a hard time.
So get into the habit of taking action
on what it is that you're trying to accomplish
so that you're taking steps towards it every day.
Because here's the thing,
there's nothing that creates a deeper understanding
than actually doing something.
Number eight, it's important for you to know,
just so you stop looking for it,
it's important for you to know that there's not one thing
that's just gonna make your channel explode.
It's actually a grouping of things,
it's all of the things that will make your channel do well,
it's not just the one button that you might be looking for
that's gonna fix it all,
it's actually a bunch of buttons
and you have to press 'em all
and you gotta press them all all the time.
The next tip is this,
if you are trying to make money from your YouTube channel,
you have to do things that will help you make money.
It will be extremely helpful for you to learn
how affiliate marketing works,
it'll be extremely helpful for you
to learn how sponsorships work.
Depending on how much money that you wanna make
and how you wanna make that money,
it might also be important for you to learn
how to do other things that are off of YouTube
in order to actually make that happen because unfortunately,
there's not a magic money fairy here on YouTube,
it's not something that's just gonna be laid out for you,
so you have to take action to make all of that stuff happen.
And if you don't, then it's either gonna take
a really long time for it to happen
or it's not gonna happen at all.
Next on the list is this,
if you want to have a big YouTube channel,
you want to have a lot of people watching you
and interacting with what it is that you're doing,
it's important that you actually
handle yourself in that way.
Here's what I mean.
There's certain things
that people with big YouTube channels have,
one of those is confidence.
So what you have to do as a content creator
is you have to put yourself in the mindset
of already having a big channel
and here's where that's gonna help you.
You're going to communicate in your videos
like you already have a big channel
which means that when people are watching it
that you're going to feel like a bigger channel.
That also means that you are going to work
on the quality of your videos, the quality of your delivery,
the quality of your thumbnails, your titles, all of it,
that you're gonna work on all that stuff
because that's what bigger channels do.
Taking that mindset of a larger channel,
you're also going to embrace the community
that you're building and you're going to own the role
as the leader of that community around your channel.
That also means that you are taking it seriously
because a lot of people especially when they're new creators
and they're just getting started,
they are basically walking down the path so to speak
and they think well, I'll start taking this seriously
when it starts working out for me.
However, if you look at that in reverse
and you look at it like well,
I'm going to take this seriously
so that it works out for me, you're greatly increasing
your chances of succeeding here on YouTube.
Now as a new content creator, there's gonna be stuff
that you are going to need for your YouTube channel.
I actually put out a video recently right here
that you can check out on tools for YouTubers,
so go and watch that now
and to learn more about growing your channel,
making videos and all types of other YouTube related stuff,
start now by subscribing and clicking the bell
so you don't miss anything.
Thank you so much for watching, I'll see you next time.