>>> THE REAL ESTATE MARKET IS BOOMING IN MUCH OF THE COUNTRY.
ESPECIALLY IN NEW YORK WHERE REAL ESTATE IS A PREMIUM.
AND IT'S OFTEN THE BROKERS BEHIND THE SCENES THAT GET A LOT
OF CREDIT. >> THREE OF THE AGENTS ARE THE
STARS OF BRAVO'S HIT SERIES "MILLION DOLLAR LISTING
NEW YORK" AND TODAY, THEY'REY'R SHARING SECRETS EVERY HOME OWNER
AND BUYER SHOULD KNOW. GOOD MORNING, GUYS.
>> GOOD MORNING. >> ALL RIGHT.
YOU HAVE SOME TIPS FOR US. WE'RE GOING TO TALK ABOUT THE
SHOW IN A LITTLE BIT. RYAN, START US OFF.
WHAT'S A TIP WE SHOULD BE THINKING ABOUT WHEN WE ARE
WANTING TO SELL OUR HOUSE? >> SO, IF YOU WANT TO BUY A
HOUSE -- >> BUY A HOUSE.
A LOT OF PEOPLE ARE BUYERS. I TELL THEM TO LOOK OUTSIDE
THEIR COMFORT ZONE. IF YOU WANT TO LOOK ON ONE BLOCK
OR ONE NEIGHBORHOOD, YOU MIGHT NOT FIND WHAT YOU'RE LOOKING
FOR. LOOK AT DIFFERENT AREAS.
SPREAD YOUR WINGS. YOU MIGHT FIND WHAT YOU'RE
LOOKING FOR AND YOU DIDN'T EVEN THOUGH IT.
>> YOU MEAN, IT MIGHT BE THE OPPOSITE OF WHAT YOU WANT.
>> THAT'S HOW YOU MIND LOVE. >> THAT'S A TWO-FOR.
ROMANCE ADVICE AND REAL ESTATE. YOU WANT BUYERS TO SLOW DOWN.
LOOK AT THE SAME PLACE MAYBE A FEW TIMES.
EVERY HOUSE I'VE PURCHASED OR APARTMENT, IT WAS -- AS SOON AS
I WALKED IN, I KNEW THAT WAS THE PLACE.
YOU SAY THE OPPOSITE. >> FOR THAT EXACT REASON.
IT'S THE BIG FINANCIAL DECISIONS WE DO IN OUR LIVES.
YOU NEED TO TAKE YOUR TIME. AND PUSHY BROKERS LIKE MYSELF
ARE GOING TO TELL YOU, BUY NOW, ACT NOW.
MY SECRET IS, COME BACK THREE TIMES, IN THE MORNING, PRETEND
THAT YOU'RE WAKING UP. KICK THE BROKER OUT.
>> YOU CAN DO THAT? >> YOU'RE THE BUYER.
PRETEND YOU'RE HAVING LUNCH IN THE APARTMENT OR HOUSE.
AND AT NIGHTTIME, PRETEND YOU'RE GOING TO BED.
THREE DIFFERENT MOODS, THREE DIFFERENT LIGHTING.
>> THAT IS IMPORTANT. IF YOU DON'T SEE SOMETHING YOU
MAY NOT -- AT A PARTICULAR TIME, IT MAY BE MORE FILLED.
>> SOMETIMES IT IS. >> STEVE, YOU SAY THAT THAT YOU
TO MAKE SURE THAT THE LISTING IS PICTURE PERFECT.
THAT'S MORE IMPORTANT NOW. >> THEY'RE TALKING ABOUT BUYING.
SOME PEOPLE STILL HAVE TO SELL THEIR HOMES.
THAT'S OUR JOB. EVERYONE TODAY, THE FIRST THING
THEY'RE LOOKING AT, IS THE PICTURES.
LOOKING ONLINE. GOING ON ZILLOW.
GOING ON TRULIA. >> INSTAGRAM.
>> EVERYTHING IS ABOUT THE FIRST IMPRESSION.
THAT'S FROM THE PHOTO. IT'S REALLY IMPORTANT THAT YOU
HAVE THIS PICTURE-PERFECT LISTING PHOTO.
STAGING PROPERLY. LOOKING NEAT.
GREAT, YOU KNOW, GREAT REALLY PROFESSIONAL PHOTOS TO DRAW THEM
INTO THE LISTING, SO, THE BUYERS GET THERE.
>> TAKE THINGS OUT. TAKE PERSONAL THINGS OUT.
>> YES. NO PERSONAL ITEMS.
>> DECLUTTER. LESS IS MORE.
>> RELIGIOUS ITEMS. BIG PHOTOGRAPHS OF YOUR FAMILY.
TONE IT DOWN. >> I REMEMBER A REALTOR TOLD ME
THAT YOU SHOULD HAVE YOUR HOUSE SET SO PEOPLE CAN IMAGINE
THEMSELVES LIVING THERE. >> INSTEAD OF IMAGINING WHO LIVE
THERE'S. >> MY TRICK IS TO PRETEND YOU'RE
MOVING OUT. PACK HALF OF YOUR STUFF AND IT'S
PERFECT. HALFWAY OUT, IT LOOKS GOOD.
>> AND HALFWAY THERE ONCE WE SELL IT FOR THEM.
>> STEVE, YOU'RE NEW TO THE SHOW, THIS SEASON.
>> I AM. >> BUT NOT NEW TO REAL ESTATE.
WHAT WILL YOU BRING THIS CREW? >> A SIX-PACK.
>> MUCH BETTER STYLE, I THINK. >> OH.
>> I THINK I BRING A FRESH PERSPECTIVE.
THE AUDIENCE AND EVERYONE LOVES THESE TWO.
I DO, TOO. I'VE BEEN WORKING WITH THEM FOR
QUITE SOME TIME. WE'RE NEW TO EACH OTHER ON THE
SHOW BUT NOT IN REAL ESTATE. THEY WILL SEE A LOT OF GREAT
LISTINGS. THEY KILL IT IN SELLING OUT
BUILDINGS. I HAVE A LOT MORE OF CUSTOM
PROPERTIES THAT ARE REALLY ONE OF A KIND.
AND I THINK THE AUDIENCE WILL SEE THAT.
AND IT WILL RESONATE WITH THEM. >> IS IT TRUE THAT YOU'RE
SELLING TO PEOPLE AND LESS THAN A YEAR LATER, HEARING FROM THEM
THAT THEY'RE LOOKING TO SEE WHAT'S ON THE MARKET?
>> YES. >> WHAT?
>> WE WERE JUST TALKING ABOUT THIS.
THE AVERAGE IN THE CITY NOW, PEOPLE HAVE ABOUT A TWO-YEAR
LIFE SPAN. I THINK EVERYONE HAS A.D.D.
THESE DAYS. THEY HAVE THE INSTAGRAM
ATTENTION SPAN. >> THEY MOVE IN, THEY GET
EXCITED AND THEY SAY -- I'M ON TO THE NEXT ONE.
>> THEY WANT TO SWIPE LEFT TO THE NEXT PLACE.
>> APPRECIATION IN NEW YORK HAS BEEN IN NEW YORK SO MANY YEARS,
THEY REALIZE I MADE A LOT OF MONEY IN TWO YEARS.
IT'S TIME TO UPGRADE. >> IS IT TRUE, ONE OVER A
BILLION DOLLARS YOU SOLD IN REAL ESTATE LAST YEAR?
>> YES. IT'S TRUE.
WE'RE GRATEFUL FOR ALL THIS. WE DON'T TAKE IT FOR GRANTED.
THE NUMBERS ARE CRAZY FOR ALL THREE OF US.
YEAH. THIS CITY IS BEYOND.
>> HAVE TO CHANGE IT TO BILLION-DOLLAR LISTING.
>> LET'S MAKE IT ACCURATE. >> GUYS, THANK YOU SO MUCH.
SEASON SIX OF