-What do you say to those who are scared about pouring the trigger on spending more to make more?
-So, if I take my. -Sounds terrible by the way. But no... I'm just saying. -Very affordable. -Very affordable.
I don't want to give away more money just to make more. I'm happy with what I have.
What does that mean to replace your most valuable attribute? Why would you replace that? I don't
understand what you mean by that. -Okay, so before we've been talking about how much your time is
worth, right? Do you charge an hourly rate or do you charge a package? But you are still putting in your
time and time is limited, right. I've got a limited amount of time. You've got limited amount of time
and so if you look at what are the most valuable areas that I can put in my time and hiring out the
places hiring out the tasks that other people can do and that can free up the time so you can put
your own time towards the most valuable things. But the more and more you can refine
that the more and more profitable you can be. For example,e coaching is one area that I've held on to
the longest. I'm the one that looks at the analytics. I'm the one that can provide the good
recommendations to my clients and you know and that was a good place to spend a lot of my time
because I'm good at it and because that's the best value that I can provide.
But as I've even started to hire help in helping me do that so it frees up some of my time.The more
I can work on the business instead of in it, the the more profitable you can make the business.
Because you're making it better you're making sure that your clients are actually being taken care of
not being the one to do it but making sure that they're being taken care of better and better.
-I mean, that sounds like it implies more overhead because you have to hire people. You need to
spend more in order to allow yourself to do that. What do you say to those who are scared about
pulling the trigger on spending more to make more? -Well, many people know that I hire people in the
Philippines and amazing people, quality talented people, loyal, very affordable people.
So, if I take my. -Sounds terrible by the way. But no... I'm just saying affordable people.
-I'll agree with that, we don't have to edit that out. -No... that's fun.
They know they're affordable people but anyway, sorry. So, yes, you do use the Filipinos
a lot. Imagine if I took those eight hours and I hired eight people to each put in eight hours,
right. So, I take that one task. What I'm doing an hour somebody else is gonna spend eight hours on.
It's going to be done to a much better level. It's way more thorough.
That makes sense? So, I can really expand and grow and I can help more people that's going to bring
in more revenue. So, yeah, it's going to cost but the ability to really leverage and grow is
is going to be you know exponential. -Yeah, there's I agree and I believe you do have to spend more to
make more and that's always been hard for me and my own little you know self-employed businesses
is it's like, "Oh, I don't want to give away more money just to make more. I'm happy with
what I have". But I mean the fact is that the business that people run or that you even run
it requires certain expertise that you sort of had to kind of just learn and do on your own.
But as you hire out different people, professionals, people that come from the
video background, that have more education than you do and more experience. The end product is better.
So, in the long run, it's worth it to spend in order to make. I mean, you can't literally do
everything nor are you good. -And I, I mean I got we'll say good but not great. I got good at
doing everything. I figured out the system. I would say that the thing that I'm great at is figuring
out all the pieces that will lead to that end result. But just like you said I'm not great at
every little piece and so I can take a piece hire somebody that's great. They're going to do a better
job than me. I just train them kind of my way of doing it then let them run with it and then I take
the next piece and so I can continue working on that system and focusing on those results.
There are three different ways that I work with people, my course, my done-for-you service
and my inner circle brand new this year. Okay, my course is DIY do it yourself but it's my complete
strategy. You go through 10 weeks, 10 modules, that will help you get the ball rolling and generate
momentum with the exact strategy that I use on all 27 channels that I produce. My done-for-you
service is what clients like Noelle Randall use. Where we do all the filming. We do all the editing.
The thumbnail design, the launch, we monitor the analytics, and help these channels improve month
after month after month. Now, my inner circle is for six-figure business owners that want to take
their business to seven figures and really want to scale their YouTube channel as well. You get a
taste of our done for your service where we just launch one episode per week. You're also part of a
community with other business owners that want to learn and implement the same strategy and we have
four quarterly retreats. Now, the studio houses where you'll be filmed either here in Utah or
in Orlando, Florida are also big enough that that's where we're going to have our quarterly retreats.
If you're ready for a strategy session with me to discuss whether my course the inner circle or
my done for your service is a fit for you then go to my website betheherostudios.com. I'll link to
it below and anywhere on that page click learn more and I'll chat with you then. See, I've done
all these tasks but that's not helping me get new customers and actually make more and more
revenue. -Do you suggest that the smallpreneur you know the whatever we call them the small
business owner the entrepreneurs out there that they invest in having salespeople? -Guess what, if
you don't have buyers then you didn't waste all that time and energy if you can't sell it then.