WebFX is a results-driven digital marketing company and what that means is we have a really
heavy focus as an agency on campaigns and strategies that are going to drive a positive
return on investment for our clients.
We have a number of subject matter experts at WebFX in pretty much everything that the
internet marketing world covers.
We are avid ongoing learners, so as the industry continues to change, our team continues to
learn more and continues to change in order to keep up with that.
We expect our team at WebFX to not only work to focus on hitting your business goals, what
we also want them to do is act as a true extension of your internal marketing team.
When a new potential client reaches out to WebFX, you're connected with a dedicated web
strategist.
Your web strategist will work to understand your business goals as well as the KPIs that
you're hoping to work towards.
And then we'll complete our own industry research competitive analysis and take the experience
we have from working with hundreds of clients in lots of different industries and combine
all that knowledge to build a custom strategy for you and your business.
The next thing we want to do is hear from the client, so we schedule our first call,
which is really geared toward understanding the client and their unique goals for the
campaigns.
During our initial SEO process, we undergo several rounds of in-depth research and analyses
that are really critical to laying a foundation for our campaign strategy.
So we look at things that will give us insight into opportunities that we have to drive results,
also get an understanding of the competitive landscape that we're looking at so that we
can always make the right recommendations that will help drive long-term success for
our clients.
We send updates to our clients throughout the month on things we're seeing.
Each month, we send a monthly report at the beginning of the month where we'll essentially
put together a whole overview of how all of the metrics are looking, where we are in hitting
our goals and KPIs and some analysis to go with what we're planning next based on what
we're seeing.
We utilize a number of different data sources.
We use Google's data of course, Google Analytics, Google AdWords.
We also have our MarketingCloudFX platform where we can actually track all of the actual
leads that are coming to your site as well as phone calls.
With MarketingCloudFX, we're able to gain insight into our clients' customers and site
visitors in a way that goes beyond Google Analytics.
We're able to get insight into how they navigate through a customer's website, key pages that
they're looking at, time that they're spending on the website and really what's important
for them.
And we're able to put all of that information together in a custom, easy to digest report
that has the exact metrics that our clients care about.
We really value transparency here at WebFX and that's why we use our project management
tool to house all of our communications, our optimization calendar with milestones and
key task information so that clients always know what's happening when for our campaigns.
One client that we've worked with for about seven years, they came to us when they were
still very small, three-man operation and about $19,000 in sales total per year.
And over the course of a six or seven-year campaign, we were able to grow their business
from $19,000 a year to over $1 million in sales per year.
The business impact is growth of course.
All of our campaigns are designed to hit the KPIs that we've set for the clients and that
the clients come to us with.
So whether that's foot traffic to your local store, whether that's sales from your e-commerce
platform, whether that's leads for your B2B operation, the idea is to grow your business.
Click the links on any of our digital marketing services pages to learn more about that service
and how WebFX can help your business grow.