what's actually going on here what am I doing to this typography this is one of the easiest
ways to make your designs more original and Visually better and that is to Simply
customize your typography some Brands such as Netflix have actually made an entire typeface
for themselves Samsung did the same as well with the typeface Samsung one but of course
you don't have to create an entirely new typeface the key is to know when customizing typography is
actually a good idea and that's often when the typography is a focal point or a big part of
your design it can be a logo design or perhaps a bunch of posters as seen here when we customize a
typography we're actively making something new and original and when done correctly this can
look really really neat it's also kind of fun and it will tap into your creative and artistic side
there's a really cool Photoshop trick I learned a few months ago so when we use adjustment
layers on an image or a design we are working in a non-destructive workflow right and that's because
we can delete this layer any moment and our design will actually be untouched however the changes we
make on this layer in this instance the levels can sometimes look too harsh or just not natural and
organic for our image instead once you've made the layer head up to image and then apply image
I tend to keep the blend mode to normal and I use these settings here
now our adjustment layer looks different as you can see here and when we make changes now
those alterations will blend into an image a lot smoother and it won't be as jarring or as drastic
this works with any kind of adjustment layer in Photoshop and it's something that you probably
should start using in your workflows in the right situation and speaking of design workflows
check out this awesome tool for organizing your Concepts and your work in a visually neat manner
these days it's not enough to Simply send your client a design on a white background and just
hope for the best that's not going to cut the mustard in 2023 instead to keep ahead and to
actually look competent in the eyes of your clients something like Walling can add the
extra professional Touch by showing your project deliverables on beautifully designed walls you can
also use Walling to organize your creative ideas make some useful notes and carry out a design
process like a boss with designers we're creatives and so we can sometimes be pretty stubborn when it
comes to our creative choices and I do get it because yeah I'm the same so it makes me smile
to know that we can actually customize our walls with Walling we can do things like add a logo to
the wall or maybe even a relevant color scheme this is really effective if you're working for a
brand as an example I'm actually customizing the wall to meet your clients brand Identity or Star
Guide will be a home run hitter Walling is also highly collaborative so we can actually invite
other team members onto our Awards and there they can do things like add comments and even something
like vote on ideas things just got a bit political up in here jeez Walling is truly a full to the
brim with powerful features that allow you to plan to organize to design and to smash any brief
simply head over to walling.app and create a free account right now you can then start organizing
your design workflows in beautiful walls right away now back to more graphic design hacks
we're stepping back into Photoshop for a quick Lifesaver sometimes we want to collapse all layers
into a finished design but that isn't always a good idea because then we won't actually be able
to make changes to the design in the future so a quick and a handy keyboard shortcut is to press
a command or Control Plus alt shift and then e this will give you a new layer that is essentially
Your Design collapse down you'll also still have the existing layers so yeah this is pretty cool
I'm sure you've asked yourself before as a designer how are Trends relevant or how are
they even original to a designer well this next tip is actually going to address that question
one really neat way to make better designs is to take a design Trend and then apply it to
your work in an original way for example here the design of the CBD product has used the fog
Botanical Trend but in a kind of line art style with a holographic foil finish the trend itself
Isn't So novel or original but the way it's been used the application now that is something pretty
original or what about this design here that incorporates that sort of cyberpunk gradient
style that has been quite trendy in the past but actually here we see it across a business card
that is made to look like a movie ticket and this just looks totally awesome if you ask me
be a take a trend or kind of a design approach and then apply it in a creative and a new manner it's
a great way to make great designs we're going to motion back to typography for now and we're
going to look at typography in a way that can really change your designs for the better when
you're working on a poster a website design a flyer anything I might actually use large
typography think of the typography not so much as words but more of a design object and here's what
I mean by that on a design like this one here we can see the typography on the left here has
moved more towards being an aesthetic design element as opposed to informative words we can
read it of course but it's become more of a part of the design itself and then here the word pixel
has managed to act as a background as a means to frame an image and then just to finish off
the design aesthetically speaking the typography has been elevated up from just words to read and
the design is actually considered it as a design asset this is one really easy way to make better
design work and again it does involve being creative which is always fun for designers to
engage in we want to keep those passionate Embers burning sometimes when you're working on a design
things might just simply look a bit off for some reason now you might not be able to pinpoint the
problem but you just feel like something's not right and here's a quick tip that might help
with just that so save your design and then make a copy on the copy apply a gaussian blue effect
to something like this degree here now you'll be able to see or visualize the white space without
any bias and look at the composition objectively sometimes doing this will actually reveal a poor
design choice and it's sort of like that method of unfocus in your eyes but in a more methodical
approach but if you want to learn about yet more ways to instantly improve your graphic designs
then just click a video on screen and until next time guys design your future today peace
[Music]
thank you