- [Man Offscreen] Do you see yourself going towards
being a content creator, how do you see yourself
compared with people like Brandon Burchard or--
- Speak up a little.
- [Man Offscreen] How do you see yourself
compared with industry leaders such as
Brandon Burchard and the like.
- You mean like-- - Like, content creating.
You create a content, you package it, you deliver it,
you gather your author, online marketer, seminar leader.
- I have a politically correct answer to give you
or I have the not so politically answer to give you.
(he laughs)
- [Man Offscreen] That's awesome.
So mean.
- So which one you wanna hear?
- [Audience Member] Both.
- Both?
Both? (someone talking in audience)
Huh?
- [Audience Member] Don't sugarcoat it.
- Don't sugar, okay.
I'll give you the politically correct answer first.
- [Man Offscreen] Okay.
- I think we're all different.
I know Brandon, I know a lot of the other speakers.
I think what they do is great and they serve
a certain section in the marketplace
and I have the materials, I buy everybody's stuff.
So I've learned from all of them.
- [Man Offscreen] No, but my question is do you see yourself
wanting to go into that direction, though.
Or are you more of a off the,
behind the scene and just--
- Running companies.
- [Man Offscreen] Run a company, do your stuff,
just make money.
- First of all, if you have been to my website,
if you actually go through my website.
- [Man Offscreen] Yeah.
- A lot of these guys, they learn from me.
I'm behind the scenes, you can see all
the top trainer speakers.
World Champion Toastmasters learn from me.
That's number one.
You'll see all the testimonials on my site.
I was doing what they were doing eight years ago.
The products, the books, the information products,
packaging, I did all that shit years ago.
And I got out of it three years ago.
Now do you know why I got out of it?
Take a guess!
It's just having a conversation.
- [Audience Member] You learned the whole thing?
- No, no but why did I get out of it?
And I've made millions, I mean millions
at packaging information, product launches, all this stuff.
Why did I get out of it?
- [Man Offscreen] Is it because of real estate?
- No.
No.
I got out of it because I see the industry's dying.
- [Man Offscreen] From where?
- The industry's dying.
- [Man Offscreen] Where did you get that data?
- From everybody that's in the same industry.
Anyone that's doing event from 1000 people,
500, next year, 300.
100.
Cost of acquiring customers is getting higher.
Internet basically killed that business.
Because there's so much information for free.
That's called the information marketing business,
I know that, I get it.
Yeah.
So, that's the problem with that.
And I can see, and at one point I was doing a lot of that.
I was traveling the world and was offering my training
and all that, but two things bother me.
Number one, people buy the information,
what I notice, most people don't use it.
False or true?
Yeah, they buy the information and then they never use it.
- [Man Offscreen] And refund it.
- Maybe.
But they never use it.
That's number one.
Number two, number two and this is not politically correct,
I was sick and tired of all those fucking gurus.
'Cause most of them are fucking scams.
Teaching you this, how to buy real estate.
Real estate guy who's teaching how to buy real estate
haven't bought a fucking real estate in his life.
- [Man Offscreen] Yeah, that's very dangerous.
- Okay. - Now.
- Guys who are teaching how to invest in stocks,
don't buy stocks.
They make money selling you how to make money shit.
- [Man Offscreen] Yeah.
- So, I was sick and tired of that circle.
So I'm like, fuck you guys, so I got out.
That's really the black not gray answer.
I know a lot about the industry, trust me on that.
So, I got out.
And I said, you know what, I make my money,
even when I was training, 90 percent of my income
comes from doing what I teach.
So then, I said, I'm better off, I don't wanna be
associated with that circle.
I just say, you know what, I'm just gonna do my own thing,
mind my own business so now when I do teach,
I do see myself as a thought leader and a content creator.
I don't teach, I don't charge my stuff.
You guys know.
All my stuff is free online.
- [Man Offscreen] 'Cause you don't have
a particular program, right?
- I don't.
- [Man Offscreen] Maybe in the future you will.
- I will never have a program.
- [Man Offscreen] No?
- No, I'll give all my stuff away.
No.
Why do this?
No.
I have one, actually I'm gonna take one of mine,
some of my programs from the past,
I'm gonna upload to YouTube, that I charged
thousands of dollars for, I'll just upload to YouTube,
it's all free.
That's what I'm planning to do, actually, next month.
Because I don't need to make the fucking money
from selling those type of shit.
I make money growing my companies and from my businesses.
Does that make sense?
- [Audience] Yeah.
- That's just my tool.
That's just my path.
So they do what they do, which is great,
I do what I do, which is also awesome.
You don't quite get it yet, I know.
'Cause you don't quite know the industry.
- [Man Offscreen] Yeah, not that well.
- Yeah. - Yeah.
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