creating a Facebook event and putting it
up and assuming people are gonna show up
doesn't generally work so today I'm
gonna give you ten tips to make sure
your Facebook event reaches as many
people as possible and guess what
they're all free to do thank you for
watching five minute social media if you
have watched our videos before welcome
back if not I teach you how to do the
best possible social media in the least
amount of time I am a social media geek
and I am a Productivity geek so this
works well for me and hopefully for you
as well I'm gonna give you ten easy tips
for making sure your Facebook event
actually reaches people and by the end
you're gonna have a much better time
with Facebook events I know some people
get frustrated with them I use these for
my clients and it's very effective and
if you've got a tip that you think
people would enjoy please drop it in the
comments I would love to see it as well
tip number one keep the name of your
Facebook event short because it'll get
cut off on a lot of devices and if
somebody can't even see the main part of
your events name
what are the odds they're gonna want to
go to it so this is where you leave out
the 27th annual royal gala
boo-boo-boo-boo and you just go beer
tasting or whatever it might be you're
gonna have at the beginning if you need
it but take out all unnecessary words or
move them later in the event title keep
it short and sweet tip number two
optimise your events image the good news
is this has gotten way easier than it
used to be it used to be that your event
images looked one way on desktop
computers and differently on tablets and
differently on phones now Facebook has
made them all the same size and they're
pretty much all gonna show so make your
event image 1920 by 1080 and you should
be all set and finally avoid the
temptation to put a bunch of text on
your image first of all Facebook doesn't
like text on images because they think
it clutters up the newsfeed so they
won't show it to many people just
because you put a bunch of text on there
it's okay to have one or two little
things but don't make it look like a
nightclub flyer with like 400 words on
it a nice beautiful picture is the best
way to go tip number three include
sponsors and vendors as your co-hosts
Facebook now has a tool where you can
actually have multiple brands co-host an
event that makes it easier for them to
help co promote it and they can also
post in the
and draw new people to it now be careful
only do that with sponsors that you
trust but it's a great tool to reach
more people tip number four if people
are going to be working at the event
employees have them mark that they are
going to be there easy for them to do
and it makes it look immediately like
people are already going to the event
nobody wants to be the first one to a
party and nobody wants to be the first
one to mark that they're going to a
Facebook event either tip number five
half the staff that are going invite
their friends that might be interested I
don't have them invite everybody all of
their Facebook friends because that's
just spammy and annoying but have them
invite the ones who you think might
actually want to go another way to get
early interest in the Facebook event tip
number six don't invite everyone some
people go through and invite everyone on
their friends list and frankly that's
annoying
and again spammy Facebook actually has a
limit you can invite each individual
profile like my personal page I can
invite up to 500 friends to an event but
they have been known to cut that off
early if I go and try and invite a bunch
of people and nobody responds to it
because then they assume that you're
spamming people but each person who is
part of your event can invite up to 500
friends that may be interested so use
your invites carefully tip number seven
ask people that are already going to
share the event sometimes people are
afraid to ask for favors like that but
you've got people who are already
excited about going to the event and
maybe they want to invite other friends
or family to go the other thing to do is
when you ask ask in a way that value is
added for them not for you the event
planner so for example if it's a
networking event hey thinking about who
else you'd like to run into at this
event get a chance to talk to take a
second and invite them or share it with
them tip number eight posts about the
event creating your Facebook event is
only the first step after that you'll
still want to do social media posts
whatever you feel is frequently enough
about the event to keep introducing new
people to it organically your event will
stop reaching people as soon as people
stop engaging with the event so you can
always spend some money to boost the
event to more people but for free you
can always just post more about the
event and then get new people engage
back tip number nine post in the event
the event pages have their own new
feet and you can actually post in there
and get people excited you can say you
know if you're if it's a food affair hey
what are you more excited to try this
picture or this picture or hey what do
you think our MC should wear tonight
this red tuxedo or this clown costume
lots of different ways to get people
excited that way for the event by
posting in the actual event and tip
number 10
don't rely entirely on Facebook Facebook
events are a great way to market your
event and reach a bunch of new people
but whatever you've been doing
traditionally in the past do that as
well if you do flyers you do email
campaigns different things like that
don't rely entirely on Facebook put it
all together with the Facebook event and
you will have a huge success so good
luck on your next event if you got
something out of this video I'd love it
if you took a second to click like of
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amount of time thank you for watching