Disney has shared stories that have touched the hearts
and minds of people around the world for nearly one hundred years.
At Disney Parks, Experiences and Products, our job is to turn dreams and stories
into reality. Into something that you could touch, taste and smell.
Something you can feel. An experience you share with those you love.
Disney experiences are magical because they start with great storytelling.
They include a quality that is unmatched anywhere in our industry.
And of course, they’re brought to life by our world class Disney Cast Members.
And every time we reach a new horizon, we start to dream a little bigger and
we look for new ways to tell our stories and to connect with more people.
It's all part of our boundless exploration to provide experiences
for guests beyond the theme parks, no matter where they are.
As Imagineers, story is at the heart of everything we do.
And we love bringing authentic places to life to immerse you in those stories.
Our consumers trust that experiences that Disney creates
will be enriching, adventurous and fun for all involved.
And they all know that it will have that special Disney touch,
attention to detail, and innovation.
And while we're known most for our theme park experiences, we've built
an incredible legacy of going beyond the parks, finding new ways to make magic
for Disney fans in beautiful locations both on land and at sea.
I'm proud to announce our next Disney experience, STORYLIVING BY DISNEY™.
All new Disney branded masterplan residential communities
designed to be the perfect setting for Disney fans to write the next
exciting chapter in their lives.
And some neighborhoods will be planned for residents ages 55 and over.
Story Living by Disney allows us to leverage what we do best.
World class service, legendary storytelling and creativity.
This exciting new venture will enhance, extend and strengthen the Disney brand by
allowing us to bring the magic of Disney to places you may never have expected.
These vibrant communities will be infused with Disney placemaking.
Picture an energetic community with the warmth and charm of a small town
and the beauty of a resort. A place that entices inspiration
and makes every moment more memorable than the last.
A STORYLIVING BY DISNEY™ community is something truly special.
We're exploring a variety of locations in the U.S. for our STORYLIVING BY DISNEY™ communities.
And while each site will have core Disney DNA, each will also have a very distinct personality.
Drawing inspiration from the local landscape, and the history, and the culture.
I'm standing here in the community of Rancho Mirage, just outside of Palm Springs, California.
And I'm excited to announce that our first STORYLIVING BY DISNEY™ community.
will be located right here.
Not far from the area where our founder, Walt Disney once lived.
The first community will be called Cotino.
And in addition to residential homes, this development is also expected to host
a hotel and range of shopping, dining, entertainment and leisure activities.
As well as a grand oasis featuring clear
turquoise waters with crystal lagoons technology.
Voluntary club membership will offer access to our waterfront
clubhouse, a club only beach area with recreational water activities,
as well as Disney programing, entertainment and activities throughout the year.
While our Disney Imagineers are contributing to the creative concept
for this community and future communities, we're not in this alone.
We'll be working with highly respected real estate developers and experienced
home builders at each site who contribute their talents and expertise to each community.
Now, let's take a look at Cotino with the help of one of our creative minds
behind the project.
There is an incredible natural beauty in the Coachella Valley landscape, and
you can see why Walt Disney used to escape to the desert to dream the impossible.
I want to give you a look at our first community in Rancho Mirage.
Our clubhouse takes inspiration from a modern day art studio.
Each space celebrating different expressions of art and design.
Here's a peek inside of what our lobby space could look like.
Inspired by a studio gallery.
So you can imagine people gathering for a monthly art show, perhaps
with pieces from Disney artists, or from local residents.
Best of all, the space perfectly frames
the pristine lagoon waters at the heart of our community.
Across the lagoon is the town center.
Picture open markets with vibrant businesses that bring an array
of culinary and musical and artisanal experiences to life.
On the shores of the lagoon, a professionally managed park
is planned to provide beach access and recreational water activities.
Through the purchase of a day pass,
the public can relax and rejuvenate in this beautiful oasis.
We can't wait to welcome you to COTINO, our first STORYLIVING BY DISNEY™ community.
And believe me, we'll have lots more to share with you
in the coming weeks, in the coming months and even in the years ahead.