yes nothing wrong being inspired by Bollywood , there is nothing wrong about it
because what happens is when Bollywood celebrities wear, millions of people see and get inspired by them
right emotions and sentiments have been same from last 20 years or 50 years , let's be very clear
I would say to all the bride you are still the bride. doesn't matter whether 50 people come to you or 2000 people come to you
you will still be the main attraction
you have to also protect the company where 100 workers are working , you have to be very careful
so it's not only producting ourselves it's producting whole company so that's very important
the change what was it, that we were creating the same ramp
the same beautiful look, the same theme and people are going to look at that digitally not physically being there
Hi, Guys Welcome back to PINKVILLA . I'm Priyanka Modi and today we have with us Reynu Taandon
who is an Indian Fashion Designer and who's designs are worn by famous celebrities like Kareena Kapoor Khan
to Nora Fatehi and she is even popular among TV celebrities like Shivangi Joshi and Surbhi Jyoti
so Hi, Reynu How are you, Hi how are you ?
I'm good so let's start with How long have you been in the industry and How did you take designing as a profession
This is my 21 year in this industry , it's already been 20 years
but I was working in particular this work then in my own export company
which is about 5 years further
but not with my labor, with my husbands company , with him together
and I use to designs with debinums and with all these stores all over International stores and suddenly
they realize that I have this intricate hand to do lot of tread work
which has been my USP or many years
and that's how I got into my own labor , which is 1999 , 12 November the one I started
it's been good 20 years of lot's of ups and downs , encouragement, love, struggle
learning, teaching so it's been best time of my life
so you do a lot of bridal wear collection, yes
what would you like to say to brides that are coping with pandemic, like how things are going on right now
first of all I would like to say to all the brides that you are still the bride, doesn't matter whether 50 people come to you or 2000 people come to you
you will still be the main attraction and you've to look beautiful because
your album is going to see all your next generations
they don't need to know just because you didn't dress so well at that time
just because there was a pandemic but , you have to be taking of course lot of precautions
you have to be careful with their mask being with everybody in their bridal time
but look as beautiful and have best beautiful dreams for your wedding Day
you don't have to worry about it, you are a special person , this special day and do not worry about it
so in India lot of things have been influenced by Bollywood celebrities
so even fashion in India or bridal wear is affected by Bollywood movies or what Bollywood celebrities dress like
this I would say first of all
bride to be has to be very careful on what looks good on her body , that is the first point
she has to be very comfortable wearing the piece, she has to be comfortable liking the piece on her self
there is nothing wrong by insipired by Bollywood, there is nothing wrong about it
because what happens is when Bollywood celebrities wear than million of people see them and they do get inspired by them
at the end of the day of course inspiration is always there with lovely celebrities or influencer or blogger
they bring us lot of new style to us
but please follow your body, your look, your complexion, your color will suit more good on you is more important
so since you have been in the industry for so long
how do you think this particular year has affected in the industry not just for you
but for all of the designers in industry or say brands
how is that affected of course because see do not forget
it's been 20 years when there was a time, recession has also come
last 3 years there was a time when there was lot of recession in the market
there were also time came things were booming and it became fabulous
so now this 3-4 months have come making for learning for coming future
if the coming future is more digital market and also taking more precaution of your health and precaution of your workers
everything is important
so this year has been teacher to all of us, who taught us all a new ways
and taught us to also protect ourselves with many things
so what happens is , yes naturally 3 months the stores were closed
the people who were sitting at home it was not easy to look after the workers
and we didn't want to lay off any of our workers , they being with us for 20 years they wanted to protect them
their family and look after them so we had to teaching them sitting in the factory how the safety precautions taken
looking after themselves and their families and also at the same time looking at our factory when they were quarantine and lot of them were migrant as well
it was very important thing when they came back , we had to ask them to quarantine for 3 days
in their houses than to get their test done, because you also have to protect your company where 100 workers are working
it's not only protecting ourself but protecting the whole company so that;s very important
all this thing you have to take care of the future
and knowing now digital is the more market, time is tough for people, it has taught you a lot
so since you said you completed 20 years in the industry
what difference do you see , say suppose in early 2000's to now in 2020
I know that trends have obviously changed but
proper difference you can see then and now or is it still the same when it comes to design brides
I would say see brides emotions and sentiments are same from last 20 years or 50 years
the girls earlier, now also even if the girls are very contemporary they still like to dressed tradintionally on their wedding day
maybe on sangeet day or reception day they are beautiful contemtory girls and brides
but on that particular day, they want to dress traditionally
we have taken care of that and this is why this time, my collection as I said I maid it thinking of that particular day
on their wedding day they have to wear red colour
and of course they want to wear their traditional embroidery, the traditional touch the tikka's
rest is all same the time only has changed, earlier everyone use to dress also , wear traditionally and all the other functions
now particular they dress traditionally on the day of wedding and rest is contempory
but the sentiments and love is all same for the girls
over the years we have seen designers show case their collection on the ramp or
r through photos or pictures this year everything went digiatl
how did you go with it, was it different experience , shooting a video and presenting your collection to people
yes of course it did make lot of difference
because we are so used to meeting people on the ramp
there are thousands of people there we used to stand and gree them
and love to showcase our collection to our dear one's
whether it's family or friends, or customer but all the near and dear one's
because hall could have around 500- 2000 people
but FDCI we have to be thankful to them first of all
because all my workers were thinking that don't know how will future start
at the same time they gave us chance okay we are still there to showcase you digitally so you are on video couture with your collection
than of course the only change what was it that we were creating the same ramp the same beautiful look
the same theme and people are going to look at that digitally not physically being there
I remember we were about 40-50 people, everyone was thinking of taking precaution
every model is sitting seperately they are coming and entering seperately
even at green room we were taking lot of precaution
so this is completely new normal and we are trying ti get use to it
I think with that we would like to conclude our chat here it was great talking to you Reynu
I think lot of people are now being aware and
like you said this is the new normal so all the best for the new normal now
and thank you so much for having us