What do we mean by sustainable companies?
People have actually different definitions
Because sustainability is not just for the environment
but also for the business itself
I think everybody feel tense about
what Earth is going to become
if you don’t do anything
Acer’s operations around the globe
more than 40% of them
already use renewable energy
But we need to reach 100%
Notebook, desktop, monitor
How can we effectively use recycled materials
on these major Acer product lines?
We want packaging design to advance towards
our packaging becoming 100% fully recyclable
But our primary goal
must still be protecting the product
Gaming PCs tend to be heavier
So, to protect them
EPE is often the first choice
because it’s easier to assemble
and easier to implement
Even if we were to use 100% recycled foam
it is still ultimately a plastic material
With 30% PCR
the main goal is to reduce the use of virgin plastics
to reduce contamination in the petrochemical refining process
Of course, we could try to increase the PCR composition
but it could adversely affect the product’s performance
and possibly increase our carbon footprint
in the logistical process
As more and more corporations commit to RE100
it becomes increasingly difficult
for us to reach it ourselves
I went through the simulation
Wow
That is expensive
We simulate again
No matter how many times you simulate
it’s not going to work
But, if we do not do this
business will be only money driven
Making money and environmental friendly
will be two different things
If you’re thinking
you want to be meaningful to the world
then I think doing the right things
maybe is better than doing the things right
100% renewable energy
Just make a decision
If we can do that by 2035
how much it cost?
We just have to do it
No compromise that is our commitment
But, how are we going to earn the money back?
Are we going to create a better brand reputation
and therefore can charge more?
I think that's pretty hard to convince people
Acer’s position
which is still more focused on the hardware
So, how we can make the best use of our size
to make the biggest impact?
We show users the recyclability fo the packaging material
when they get the device
And what's the first recyclable material to come to mind?
Paper
This AIO weighs in at 7.7 Kg
If it gets dropped
how can we protect the display from damage?
Handles are necessary for these larger devices
Currently, they are made of plastic
However, if we replace them with paper
they can also help us streamline the production process
as they will be assembled up front
If we can successfully introduce paper handles
we predict that each year
20 tonnes less plastic would be used
Normally, structural designs made with EPE
can be entirely automated in production
However, when using paper instead
the many angled corners and slots
require a massive amount of labour to produce
But it delivers a great unboxing experience
When the customer handles the box
first, it opens easily
Then the reveal provides a pleasant surprise
Lastly, it needs not be thrown away
Instead, it can be used with inherit functions
This accessory box
was originally purposed simply for partition
We turned it into a cooling stand
at least providing the user an option
Before deciding to throw it away
it could become something functional for you
With recycled materials
not only do we want to increase the composition ratio
but also diversify the types of recycled materials
Our touchpads are now sourced
from the ocean
where recycled PET can be gathered
But thinking from a different perspective
if I could allow products that have already been made
extend their service life
this by its nature is another approach in sustainability
The main feature of Mini PC is its flexibility
can accommodate all different commercial needs
by having small modifications between products
If we give consumers the ability to switch out
we can reduce the chances
of them discarding the entire product
The collaboration between us and Acer
has allowed clients the freedom
to choose which direction to take
among the ones we have to offer
Ultimately, we hope we can achieve a
a goal of sustainability
or carbon neutrality with our products
As experience progresses with time
more and more of us
started to acknowledge that packaging design
is not just about "packaging"
If we could reduce a bit of plastic
or even do away with unnecessary materials altogether
it would create substantial positive change
for our environment and planet
Obviously, renewable energy costs more
But if we can provide more
innovative smart solutions
to mitigate the problem
growing revenue doesn’t necessarily come with
growing energy bills
If we can let more suppliers know
that Acer cares about environmental protection
through the Earthion Program
they can submit even more eco-friendly ideas
and solutions with us
A program to communicate to our supply chain
in six areas
packaging design
and then product design
production
logistic
recycle
and energy
ESG, sustainability and green
If we can do it together
we can make a lot of difference
That’s why we created Earthion
As a platform
we can articulate properly
what can be done to more companies
throughout our supply chain to our industry
Recycled material
energy-saving green PC
How to lower down the bar?
Choosing green is only a possibility
when we make green products affordable
ESG does not have to be a cost
we are creating value
creating business through ESG