hey guys it's great to see you again if
you are new here my name is bill benoist
i'm certified professional career coach
in silicon valley and in today's video
i'm going to share with you a quick tip
on how to make your linkedin profile
really stand out from the crowd so we've
talked about this in the past
linkedin is the primary resource the
primary vehicle that recruiters and
hiring managers are going to use
to look for candidates out there for job
openings especially job openings in the
hidden job market you know where maybe
somebody is going to be terminated
and the hiring manager or the company
doesn't want to you know this broadcast
yet
these are hidden job market
opportunities and when the
hiring managers and the recruiters and
hr professionals when they are making a
search
they will get a number of candidates
into that pool and what i want you to be
able to do is stand out from the crowd
and we can do this
in a way that is really cool and that is
using color
on your linkedin profile i mean think
about this how many profiles out there
have you seen
with color in it none probably
and it's a really cool little trick that
you can use to add a little bit of color
to your linkedin profile especially in
the about section that can really make
you stand out from everybody else so let
me show you how this is done you're
going to be surprised of how easy it is
i'm going to share my screen
and well let me just go ahead and show
you real quick
okay so i've opened up my linkedin
profile and what i want to do now is i
want to go into edit mode
so this is the home page of linkedin i'm
going to go over here to the left and
this is my profile information over here
all i need to do is click on my name
by clicking on my name this is a link
and this is going to bring me into the
edit mode so let me do this
and you can see i'm in the edit mode by
just looking at these little pencils
here here's a pencil here's a little
pencil
you know scroll down this all has the
various pencils and everything so this
means i'm in edit mode so now what i'm
going to do is before i go any further
here i'm going to go into another
website and i'm going to leave the link
to this website in the notes section
below
so this is a really cool little website
little webpage here finally color for
your linkedin profile
and it was uh done by this gentleman
here
tavis buckland and he's essentially
just allowed everybody to go ahead and
use this and however they want
you can see some of these some of these
excellent blue gray lean towards you can
use some or all of them just click here
it's going to bring you all the way down
and here's all of these little color
icons now you want to be careful you
don't want to overdo this but by adding
just a little bit of color to your
linkedin profile is really going to make
it stand out so let's let me give you an
example here
so let's
say and scroll down find something that
maybe i'd like to use
um you know what i'm going to take this
little diamond right here so i'm going
to click on this i'm going to just hover
over it and highlight it
and i can either right click go copy i
can do that or i can actually go up here
and do an edit copy either way you know
how to do an edit copy and then what i'm
gonna do is i'm gonna go back to my
linkedin profile which is now in an edit
mode
let's say that i want to add that
diamond right here by my name so i'm
going to go over here i'm going to click
on the little pencil icon and maybe i'm
going to put that right in front of the
bill
so i put my cursor in there
and i could either
right click
and go paste
boom you know what that
overwrote that so i could go bill again
and hit save and let's see what it looks
like
boom it's done
so we can do that i'm not real thrilled
with that one so i'm going to go back
and remove this i'm just going to
highlight it and hit the delete button
but let's see where else might i want to
use that one so i'm going to discard
that
and go down to
my about section and you're going to see
that i've actually added a few
of these icons down here already so
didn't overdo it or anything like that
but let's say i wanted to put that
diamond right here
and go ahead and click on right before
the c
and go up to edit paste before i just
did a right click and paste but i did
edit paste there and boom
that's all there is to it so
that's one way to use this it's really
kind of cool let me go back and by the
way
so let's just for you as an example i'm
giving you a cart block on this come
over to my linkedin profile and
if you want to grab something so go back
into the about statement here
and let's say for example you like this
little green icon then you just simply
come here and you can go ahead and hover
over it
and then just do a right click and do a
copy and then go to your own profile and
you can go ahead and paste it there if
you wanted that little green check mark
i was looking as i was preparing for
this video
i was looking at or tavis i went into
his linkedin profile it was kind of cool
so
went into his about section
where to go
here we go
and i kind of like this here little
calendar there a little phone little
email his website so again let's say i
want to go ahead and just take his
calendar i actually i don't have a place
on mine for scheduling but i do have
something for the phone
so i'm going to
highlight that do an edit copy
and i will go back to my profile which
is right here we'll go into my about
statement here we have the contact
actually i don't have my phone either
but let's just say i did i go ahead and
put it right there so i could go ahead
and put in a thing for my website a
youtube icon a twitter icon i could do
all kinds of things with that so there
you have it i mean it's very very simple
to
really make your linkedin profile stand
out
so guys i hope you found this video
informative and useful if you haven't
already done so make sure that you
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notification as i do upload new career
tips and strategies every tuesday thanks
for stopping by and i look forward to
seeing you next week