- Looking for ways to monetize your YouTube channel,
but haven't met the requirements
for the YouTube partner program just yet?
Well, the good news is that there's plenty
of other ways to start making money on YouTube
that you can use no matter how small your channel is.
And they'll scale with you as your channel grows.
In this video, I'm gonna run through exactly
what they are
so that you can learn how to make money on YouTube
with a small channel without monetization or AdSense.
Hi, it's Justin Brown here from Primal Video,
where we help you grow an audience
and scale your revenue with online video.
If you're new here,
make sure you click that subscribe button.
And if you're seeing value in this content,
give us a thumbs-up as well.
And all the links to everything I mentioned,
you can find in the description box below.
Let's jump into it.
If you're a new YouTuber,
joining the YouTube partner program and enabling YouTube ads
to monetize your channel
can take a lot longer than you'd like
while it is an easy way
to generate additional income for your videos
when you do hit those minimum requirements,
there are several other revenue streams that are available
to YouTube channels of any size
that can actually generate more income much sooner.
So we're gonna step through the best options right now,
many of which we continue to use today at Primal Video.
And the cool part is
they actually generate much more revenue
than the partner program for our channel
because they keep scaling as you grow.
And as we go through,
I'll also be sharing a ton of tips
that have made a huge difference for us along the way,
helping us maximize all of our income streams,
including the one big game-changer
that every YouTuber should be doing right now
to accelerate all of their revenue streams.
But I'll get to that one soon.
So the first method then for making money with YouTube
with a small channel is with affiliate marketing.
So affiliate marketing is essentially
where you're paid a referral fee or a commission
or a fixed price for referring a sign-up
or a sale of a specific product or service.
So when you sign up to be an affiliate for a product
or a service,
they give you your own unique link
or your own unique URL that you can then use
in your YouTube videos.
And when people click those links and go
and sign up or register or purchase,
then that's when you receive your referral fee
or your commission for helping with that sale
or with that transaction.
Now, what I love about affiliate marketing is
it essentially allows you to sell a product
without needing to have a product of your own.
So you don't need to worry
about coming up with some great idea
and then going and getting something manufactured
and warehousing and support and all of that stuff.
You're able to leverage those existing sales
and support teams and products that are already out there
to help generate revenue for yourself as well.
So it's really like you're helping out those companies
with their marketing.
Now, Amazon and the Amazon Affiliate program is probably
where a lot of people go to,
or a lot of people think of when they hear
of affiliate marketing.
And it's a good example
because you can buy a lot of different stuff on Amazon.
So you sign up for their affiliate program
and you can be recommending
or mentioning a lot of different products
where people can just buy
through that one affiliate program.
But it's not just limited to Amazon.
There are so many other products and services
that have affiliate programs or referral programs
where you can receive a commission for driving that signup
or that sale.
So for us, we're actually a part of
a lot of different affiliate programs for different products
and services and things that we use and that we recommend.
Everything from live streaming software,
like Ecamm Live or StreamYard
to video transcribing services like Rev,
or even some of the products and services and stuff
that we use to run Primal Video things like ActiveCampaign
to help you grow and manage your email list
and build out automations.
And those automations can actually help you scale
your affiliate marketing as well, more of that soon.
But I want to say this is not just the obvious stuff
that you're limited to.
It's not just what camera gear,
what lights or what physical products you're using.
Think outside the box
and have a look at what are the tools, the systems,
and the things that you use each and every day
in your life or in your business
that you would easily recommend to your best friends
into your family.
So obviously, we're talking good products here,
but stuff that might make a big difference
to your audience as it grows as well.
And then it can be as simple
as mentioning those products or services
in your YouTube content,
or maybe even doing a walkthrough
or review of that product or that service,
and then using your affiliate links
so that you're able to get that commission
if someone signs up with your link.
Now, if you're looking for some ideas
on the different types of products and services
or affiliate programs that are out there,
then check out our resources page,
which has a list of all of our top recommended gear
and programs and platforms and things
that we use at Primal Video and that we recommend
to you guys as well.
So this can be a great place for you to grab some ideas,
to really start to get those gears turning
so you can see what's possible.
So the first one was affiliate marketing.
The second one is with done for you work
or consulting or coaching.
Now, this is one of the best ways
to generate immediate income
or fast income off the back of your YouTube channel,
where essentially you are doing the work,
or you are helping someone with a specific pain
or problem or your skillset
or the stuff that you're interested in
to help them achieve that outcome.
So a quick example of this,
we've actually seen a few YouTube channels
that are offering YouTube management services
to local businesses in their area.
Just knowing how to set up
and how to maintain a YouTube channel
can give you a big opportunity
to get paid by local businesses
who don't know how to do it themselves.
So look at the skills that you've got, the hobbies,
the stuff that you're interested in,
and how can you help other people
with an outcome based on those topics or those areas.
And the beauty of this is
creating content around these things on YouTube
will mean that you can get found by new clients,
which is then going to increase demand for your services
and for working with you,
which also means that your rates can go up
and you can charge more for your services as well.
The next method is digital products
or selling digital products.
Now I love this
because this is a high leverage income stream.
You can create digital products once,
and you're essentially able to sell them
at unlimited amount of times.
So it could be things like an ebook,
a course, templates or checklists or presets,
or even something like a membership site
that you can set up once
and then keep selling for the life of your channel.
And the more that your channel grows,
the more eyeballs you can have,
or the more people you can guide
or lead into your digital products as well.
Now, obviously, with digital products,
you will need to invest some time
and actually making them first
before you can start to see
some income coming in off the back of them,
but it really can be an amazing way
for you to start generating money
from your YouTube channel really early on.
So for us, when we started,
we didn't have any digital products or courses
or any of those sorts of things,
but now we do actually have
our Primal Video Accelerator membership program,
which is a monthly fee to have access to all
of our advanced training and resources
and all of that stuff.
And again, growing and building an email list
with your YouTube channel is a great way
to help you leverage things like digital products as well.
So that's the digital products,
but you also have the ability to make money
on your YouTube channel with physical products as well,
using things like dropshipping.
So dropshipping is essential
where you have your own online store selling the products
that you want to sell,
but you don't need to worry about manufacturing
or stocking the products or even freighting
or shipping them out to anyone anywhere in the world.
That's where services like Shopify manage
all of that for you.
So you just choose the products
that you want to be selling in your store.
And when someone purchases,
the dropshipping companies handle the rest.
So then you can use your YouTube channel
to mention these products or do reviews of these products
to help drive sales.
Another way that you can make money
with your YouTube channel is with sponsorships
or brand deals.
So this is where you're working with brands
or companies who are paying you to speak about
or to mention,
or to create content on the specific products or services.
Now there's a lot of people out there that think
that they need to have a massive YouTube channel,
or a really big audience to be able to work
with different brands and companies,
to be able to get these sponsored deals,
but depending on your niche
and the types of videos you're making,
this is something that you can implement
with a very small audience or a new channel as well.
We have members inside
of our Primal Video Accelerator program
that are working with brands and companies,
and some of them are getting five-figure brand deals
with channels that have less than 1,000 subscribers.
So you don't need to have a massive following.
You just need to work out what value you can bring
to that company or to that brand.
How can you help them get the message out
around their products and services
and how can you start that to build that relationship
with them where it's a win for them to work with you?
It's a win for your viewer
because you're gonna create content that they enjoy.
And it's a win for you
because you're paid to integrate them into your video
or to create that specific type of content.
And again, if you want to see the types of services
and products that we use and that we recommend
and are a part of affiliate programs for,
then check out our resources page, which is linked below.
So out of all of these methods for us at Primal Video,
affiliate marketing plays a big role in the revenue
of our business, but on the digital product side of things,
we also have our Primal Video Accelerator program,
which is where we share all of the processes, the systems,
the tools, and the stuff that we use
to actually run Primal Video
and where we dive deep into things like video creation
and growing an audience on YouTube
and then right through to scaling your revenue.
So all the stuff that we've talked about in this video
in a lot more detail.
So the bulk of the revenue in our business now
is really driven by those two things.
Back when we started on YouTube, I was doing a lot more,
done for you work.
Video production work,
creating videos for people
right through to one-on-one coaching and consulting
and helping people with this stuff.
But now where we're at with the business,
we're able to focus on these high leverage tasks.
So we don't do any one-on-one coaching or done for you work.
We focus on one video per week on our YouTube channel,
and that's enough to feed and fuel
the rest of the revenue streams
that come through into our business.
So there's one decision that we made early on
that really helped us accelerate all of our revenue streams,
and it continues to pay huge dividends today.
And the earlier that you implement it,
the better your results are going to be.
So no matter which revenue models
or revenue streams you choose,
you definitely should start building
an email list right now,
email is not dead that's actually far from it.
It's still one of the best ways
to accelerate all of your income streams
and to do it completely on autopilot.
So with an email list,
you can actually start building
some income-generating automation.
You can build out email sequences or email funnels
that will share any related affiliate links
for any products or services,
adding extra value to those people
that are receiving those emails,
and also helping you increase your affiliate income as well.
And having an email list and that direct communication
with your audience will also help you drive up your rates
for sponsorships or for brand deals
because you have a bigger audience reach
across multiple platforms.
And if all when you go down the path
of creating your own digital products,
you can build those into your email funnels
or email sequences as well
plus contact your loyal subscribers instantly
to let them know about your new available products,
without needing to worry about any algorithm changes
or some people getting notified and others not.
Email gets you around all of that.
So for anyone that's serious about growing on YouTube
and making money from their YouTube channel,
I'd recommend just grabbing
a cheap light plan from ActiveCampaign,
and you can build out those custom automations over time.
Now there is a link to ActiveCampaign
in the description box below, and yes,
it is an affiliate link.
This is an example of how you can use affiliate links
in your videos,
but we appreciate that you use this link if you found
this video helpful,
and you're interested in checking out ActiveCampaign,
it is the platform that we use ourselves
and that we recommend to others after trying
a ton of other options out there.
And for those of you that are serious about this stuff
and want to learn how you can grow your email list
with your YouTube channel,
then check out the free training workshop
that's linked on the screen
and below in the description,
sharing exactly how we do it
and how we grow our email list organically off to back
of our YouTube channel.
And I'll see you in the next one, cheers.