pretty sure we're gonna get sued for this one all right welcome back
Airbnb family so we were this close to getting our memory card wiped at the
Crescent Hotel in Dallas while we're shooting this video for you. which is
design tips. things that you can take away from their hotel to help you
improve your design and we were able to sneak our footage onto my laptop while
security was waiting to bring somebody else to try to sell us long story short
I think it's this letter it would cost us $1,000 if we wanted to formally shoot
this little YouTube's skit for you and we're not gonna pay them $1,000 just to
walk through their Lobby for like six minutes so without further ado let's
secret shop the Crescent Hotel which just spent like 36 million dollars
renovating the inside of it and learn some things about interior design let's
get into it what I want to draw your attention to over here is if we walk
this way I think the goal is to keep you excited about the flowers but then once
you get to the center you'll notice that up top we've got this line that cuts the
entire building in half and goes all the way down towards the bar where you see
that like blue backsplash so they're using textures here and drawing this
line and this is like a continuity so what they're using is they're using a
continuity of hard lines in order to create this separation but the
separation is in order to create an axis now they're doing something here called
a symmetrical balance it's almost symmetrical balance and I'll tell you
why so if you notice here on this line you've got chairs on the Left chairs on
the right they have identical coffee tables everything is essentially
balanced and it almost did not almost symmetrical what they did is they
swapped these chairs here just so that way they're not completely identical and
that creates a little bit of asymmetry in it but it's still balanced so
symmetrical balance is if everything is actually completely identical on the
left and right side you can do this on the fireplace you'll have two chairs on
the side of a fireplace mantel and if they're identical that's symmetrical
balance but if you decided that you wanted to kind of change it up and you
had a loveseat on the left and then you had you know two chairs on the right
they still kind of occupy the same amount of space and they're similar that
would be a symmetrical balance because it's still balanced but not I didn't
get it so next is radial balance and they do an example here I think we have
to go this way let's go to Swit okay so an example of radial balance is actually
right here so if you notice there's a coffee table in the center of this
that's round and then they've got four chairs those four chairs all face in to
the center and so if you're looking from the top down of this coffee table it is
balanced radially like a circle a lot of people use round designs to create this
kind of look and so round tables automatically have radial balance so if
you have a living room where you have a round table in the center and you have
your chairs are on the outside you can actually decorate the walls accordingly
to create some like an extra outer layer of radial balance as well another thing
that you can look for is like unity and harmony if we went to other parts of the
Crescent Hotel or the building itself you'd see similar color patterns and
maybe even similar shapes so for example if we look down on the ground here
notice that there's this marble right there's this brown and white and tan on
the ground so what they've done is they've used if you go now to your left
here you're gonna said they use a reflective gold alot you're gonna see
this on this mantle where they've got these gingerbread houses to see that the
revolving door in the front is gold and you'll see that a lot of their accents
like the island circle this is something that they're
scattering throughout the entire place even below the flowers here and if we
went throughout the rest of the building we would see reflective gold even if we
go across the street which we're not going to go do but that's where a lot of
businesses are the buildings all use this kind of gold look and then of
course are using these like shale colors and these grays and these tans and this
is kind of their neutral palette that it's a lot easier to like maintain unity
throughout their whole design here so what we are able to get from the
Crescent building here is you can create continuity by creating similarities
which we've done with the top here they're using hard edges along the
center line and it matches with the hard edges of the backsplash creating them
axis and then using balance on both sides of that axis they're using a
symmetrical balance here with the chairs and then radial balance with the coffee
table and then lastly there is creating unity by using a few different colors
very soft neutral ones and then allowing you to create focal points because those
few colors that they use Hey all right so we just got stopped by security at
this hotel we're at the Crescent Hotel in Dallas trying to take a look at their
design ideas and apparently there's something called a trade dress it's a
copyright that they own the look at the hotel so if you want to anything in the
hotel that regards their look you have to pay people for it so we're waiting on
a sales person to come and tell us how much money it's going to cost to be
allowed to be seen here or do whatever here okay because our journey at the
Crescent got cut short due to security I need to wrap up a couple points for you
about design I'm gonna do it here at my building I live at the ascent in
downtown Dallas so we're talking about unity and harmony and we're also talking
about detail which is important so detail is something that doesn't
necessarily come out when you take your photos unless you get in tight on
certain things and show your you know your window shopper that you pay
attention to the details so if you pay attention to the details I highly
suggest that you take like macro up-close photos and put them on your
Airbnb profile but for now let's first start talk about unity and go from there
so at the Crescent you notice that we talked about the mixed metals and their
use of gold and they're you know using a very tight color palette with neutral
colors with like grays and then of course they had
with the stone ax on the floor with the whites and the tans and the Browns so
they did this neutral palette and then they used popping colors to create focal
points well here at my building what you're going to see is that they use a
lot of brown and black together and they try to create this outdoorsy feel with
the use of like antlers and fur and distressed leather and distressed wood
so you're gonna see that here but when we talk about details you're gonna
notice that the distress is kind of one of those details that you could throw
leather and wood together in a space but if you just kind of do it generically
there's really no attention to the detail you kind of overlook this idea
though this a chance to go above and beyond so if you look at some of the
fixtures and the build out for some of the spaces in my building you're going
to notice that they chose leather that's worn they chose wood that looks
distressed they're choosing fabrics that are more rough that have a like a deeper
texture to it so they play with light kind of in a uniform way with the
distressed furniture these are all ways to create unity and throughout my whole
building you'll see the brown and black theme you'll see the outdoors and the
antlers and and the wood but then you'll also see their attention to detail to
create that extra layer of continuity so that way when you're in a space and
details important because when you're in the space you're three feet from
something you're gonna see things that you would have seen when you're 20 feet
away so the same thing works for your Airbnb profiles when you take a photo
you can take a photo of the whole room and so the colors might go well you know
have a good design and you know continuity there but when somebody steps
into your building are they gonna really feel like you went above and beyond or
is it gonna look cheap when they're standing in the living room so detail is
how when somebody's sitting on your couch they're like wow I really like
what they did with the place their other design ideas like continuity and
symmetry and balance those all matter for the photos before they arrive
so to go above and beyond the devil is in the details so thank you for watching
air B&B automated and I will see you on the other side