hey what's up guys happy saturday today
we're gonna do etsy print on demand shop
reviews this is episode 25 and we're
going to be reviewing
elysia bliss creations by request so i
hope you guys are excited let's get
started
before we get to etsy i wanted to remind
you to take advantage of the free weekly
print on demand giveaway tomorrow two
winners are gonna be randomly selected
and announced and they're gonna receive
a license to flying research my print
print-on-demand research tool of choice
automate pod which we use for
print-on-demand design creation
automation all-american graphics which
are premium pre-made graphics to help
you with your designs and bubble scout
the only redbubble niche research and
validation tool you'll find a link at
the top of the description
also while you're down there take
advantage of my 8 day print on demand
mini course if you haven't done that
already and i have a print on demand
facebook group that you should check out
it's got a lot of great discussion that
goes on there every day
all right let's get on over to etsy and
check out this shop
all right here we are at alicia bliss
creations hopefully i said the name
correctly
it says where art meets style i like
that they have a slogan on their etsy
shop that's nice a nice background image
banner i think it's called
enjoy free delivery to the us when you
spend 35 at the shop i think you get a
chance to set a custom message here it's
typically all right to use that even if
you just send them to your social media
or
my favorite thing is when you send them
to
a landing page and say
you know click here for a and i don't
think you can actually create a link so
you'd want to make a link that's like
simple but you can send them to a
landing page and collect their email
address and then have it automatically
send them a like 10 off coupon to use on
your etsy shop
you can do stuff like that
that's something that popped into my
mind that's like you know i think that's
a really great way of building you know
not only your etsy shop up but building
a true business as you get an email list
all right so you have 21 sales average
review five stars well done
um let's see what you got featured items
all kind of pricey but they're you know
unique in that they're all over print um
looks like you're using actually i don't
know this these are not mockups that i'm
accustomed to seeing so you're probably
using a service to generate nice
mock-ups uh definitely makes your shop
look
different than what we're used to seeing
the one thing like right away like i
think the most valuable advice you're
gonna get is just hearing people's
thoughts when they see your shop in the
first few seconds
because that's most indicative of like
the average customer you know they don't
spend too long kind of
looking and analyzing in depth right
they make their mind up really quickly
and the one thing that stands out to me
about your thumbnails and your
thumbnails are going to drive they're
going to be a huge determining factor as
far as your success
while your thumbnails are awesome
there's they're busy
your thumbnails are busy right like i
see like in this one right here i see
leggings but i also see a handbag
right so am i getting leggings and a
handbag
i know it's leggings right but like
it's just people
it's almost like a subliminal thing
where our like our our potential
customers or let's just say our
customers
their minds are made up
in their like subconscious minds are
made up very quickly
so
when
they're scanning through this it's
almost like i think these leggings would
be better off against a white background
like you don't have to do everything as
a lifestyle image because what ends up
happening is remember contrast really
matters like when we do amazon merch um
reviews and advice
i can't talk about the background of the
primary thumbnail because on amazon has
to be white on etsy it doesn't have to
be white so yes you will stand out
against people that
just use those default uh white
background thumbnails that printful
prinify etc tend to generate
but
you and i say when you when i say you
stand out you stand out because you've
got the lifestyle images but like if if
the contrast of the foreground product
that you're actually selling against the
background product
is not
bold
then people may
just scroll right past it right
like you and me are taking a critical
look at the products but the average
customer is just scrolling really
quickly through 100 products
you know what i mean so think of them
like i think the backpack one here is a
good example of like good contrast and
it's obviously a backpack and this is
one where a lifestyle image i think is
perfect right but the leggings ones
to me are like not really popping and
standing out like maybe this one i like
a little bit more than this one over
here with the the axolotl
uh axolotl is that actually what they're
called axo
axolotl i know i looked this up before
all right it is actually called an
axolotl okay got it got it
from actually i'm gonna look it up
species a mexicanum so maybe from mexico
yeah mexico city got it all right we all
just learned something
um as far as your designs let's let's
take a a deeper look
i think you may be able to improve your
oh see like this poster for instance
yeah that's a good one to kind of
illustrate what i was thinking
like i think you're all over designs
your all-over prints look really great
um but i just do not think like for
instance here's another one where it's
just blurring in with the background and
people are gonna scroll right past that
um
yeah i just i don't think it's like
doing a good job of highlighting what
you're selling uh this design you've got
like a
box like a background box
which just looks weird
on the shirt to me you know it's it's
subjective obviously
but i almost never designed that way
where there's like a box kind of showing
the edges of what can be printed on
for the shirt
i'm not a fan of that
um this design right here
it definitely doesn't look great because
it's got that like
stroke like that one pixel white outline
on it and uh it just looks it just looks
this when i see stuff like this just
reminds me of like
website images as opposed to like
print-on-demand graphics which is
supposed to be like really high quality
like this one may result in a return if
it sells
so i would really be careful with um
like if you're gonna have a white stroke
on it just offer it in white then i
wouldn't offer it in other colors where
the stroke shows through like it does
here
all right because remember like if your
designs have to be good enough
um
i guess this is a minecraft sweat
sweater it's i don't really play
minecraft so i'm not sure i don't really
get it but like
it just seems busy and there doesn't
seem to be anything going like this to
me doesn't make sense you know you've
just got like four random characters
posted on top of each other so i would
try to have more direction with your
designs
um this poster thumbnail like
the the poster occupies maybe
20 maximum probably less honestly of the
thumbnail
so
when you're just looking at the primary
thumbnail you're like what are they
selling are they selling a plant are
they selling a chair oh there's a poster
there you know and then like the text is
not even able to be read
so obviously like you know you're going
to want to prioritize showing off the
poster as opposed to everything else
uh you do have some cool designs here
like i'll give you that the design like
these these pillows look awesome but i
don't know anybody who's gonna pay
43 dollars for
a single
throw pillow you know what i mean like
for one throw pillow 43 dollars because
you could probably go on amazon and you
know purchase something
similar you know because it is print on
demand at the end of the day so
um
so yeah so i would just say that
you know your pricing should be also you
know use good pricing psychology
charging 43.32
is just random like i would bring that
down to 39.99 you know and con you
should constantly run a sale like let's
say you want to charge 43.32 well run a
10 off sale constantly and offset your
prices by whatever you need to
offset them by
so that when the permanent 10 off sale
applies it brings the price down to
43.32 anyway so that it's like this
perceived value in the customer's eye
um another thing i'm noticing is like
you're selling a lot of
like you know what i mean like do you
know what i'm gonna what i'm about to
say can somebody complete my sentence
for me like the most commonly sold print
on demand products
are what they are for a reason
they're t-shirts right they're coffee
mugs
um i sell a lot of hats
you know what i mean there's a lot of
jewelry that sells
there's a lot of different types of mugs
that sell
the reason they sell well is because
there's more demand
right you could have the best throw
pillow on the market but if less people
are buying throw pillows
and
the
i don't know if an equal number is
probably a equal number of people
selling their pillows relative to the to
the demand from customers as there are
two t-shirts
but
um i what i'm really seeing on your shop
is that like you know you're selling a
lot of stuff that's like more fringe
print on demand products like how many
people do you think are gonna come
and search for a minecraft
b duffel bag i'm not trying to knock
this right like you may make one sale a
year and still be happy if your markup's
nice although that's gonna be that's an
expensive duffel bag you know what i
mean that 94 is like
you know what i mean like just just to
show you like who you're up against here
duffel bag
we go to amazon we search duffel bag
20 you know what i mean 18.99 with 2200
reviews
that's who you're up against we could
probably even type in minecraft duffel
bag let's see if something comes up
all right no minecraft duffel oh no
minecraft backpack 50 bucks but um this
is probably like officially
sold by minecraft or you know this
company is called bioworld but clearly
they've got
lots of official partnerships with
dragon ball z naruto animal crossing
mortal kombat marvel
minecraft you know this is who you're up
against so
i would really
it may it looks a little bit to me like
you're struggling to find your niche
um and you don't need to back yourself
into one niche but like you need to find
probably like a product niche to really
thrive in and maybe it's sports bras you
know what i mean i don't know what it is
but
you're selling a lot of the product
types that there's less demand for
and as a result i would anticipate that
your sales are going to be slow
maybe it's stickers you know i mean if
it's stickers that's fine
but
no one's ever gone wrong
by prioritizing putting designs on
graphic t-shirts and then when you do
the graphic t-shirts
um
try to avoid designs like this
where it's like
a boxed outline
in indicating like where the uh area
that you can print on is right because
that's just ridiculous most people that
buy this are not print on demand sellers
and they don't even understand what's
going on so they're just gonna say this
looks weird
all right and i think that's pretty much
it for this shop um again run a sale
like it looks like you've got a sale
running on this shirt
uh that is pretty pricey especially
considering it's a gildan 64 000 it
looks like i know i've seen this model
on printful before
um
so maybe consider bringing down your
price to like 19.99
um
it doesn't look like you have free
shipping on this shirt either oh you do
okay maybe that's why you offset it see
i'd rather charge 19.99 and hit him with
shipping at the checkout then charge 24
because a lot of people also create like
a variation of like a color in one size
and then they charge like
seven like you know i mean like knock
seven dollars off the price or something
so that when it shows up in search
results the price shows up as uh much
lower because it's going to take that
lowest cost variant show that then when
you get clicked you click the listing
you say i'm a size
large color black and the price jumps up
from 14 to 24 you know but at least
you've got them on your product listing
which is obviously a step that's
required before they can purchase from
you so um that's a little you know hack
that uh we've talked about the last
couple etsy shop reviews anyways i'm
rambling at this point uh i think you're
on the right track you've obviously put
in a lot of work prioritize what we know
works though get get more t-shirts up
you know these gildan 64 000 shirts they
sell for 7.95 from printful that's the
base cost
list them for 19.99 um if you want to
offer free shipping you know 23.99 it's
it's tough that's tough because you're
going to show up in search results next
to people advertising prices at like 12
so
remember the customer journey evaluate
your products against your competitors
and um remember that like t-shirts
coffee mugs those are probably the two
best-selling print on demand products so
prioritize those all right um but good
shop overall
thanks for watching guys before i leave
i wanted to remind you that i wrote a
full print on demand course walking you
through how i do six-figure
print-on-demand sales every single year
you can use the link in the description
to find out more about how you can learn
my step-by-step process
alright guys thank you for watching
please like and subscribe if you haven't
already and i will see you guys tomorrow
with a new episode of top five niches of
the week
you