- While you're writing your book,
there are a few really high value things
that you can be doing to set your book up
for marketing success when it launches.
If you're working on a nonfiction book right now
and wondering if there are things you should be doing
to make marketing easier, this video is for you.
(soft music begins)
Hey there. I'm Julie the book broad from Book Launchers,
we're your professional self publishing team
helping you write, publish, and promote a nonfiction book
that will help you have a huge impact
on your readers, and done right,
will also help you grow your brand,
build your business, and make you money.
The best part, you keep all rights and royalties.
Always be thinking book marketing.
The world needs what you have to offer,
and your book is a great introductory tool.
But it only works if you're thinking marketing
right from the start.
Today, I want to share three marketing specific ideas
that you can be working on while you write.
And don't worry, they're not going to take
a lot of time and effort.
They're are things to kind of make note of
while you're writing.
Number one, when you're writing your book,
make a note of companies or influencers
you write about favorably in this book.
This list will be very useful,
especially if you work with a company like Book Launchers
that pitches corporate partnerships
and live appearances on your behalf.
The fact that you're raving about an approach,
a product or a service of a person or a business
sets your book up for a better chance
of getting noticed by that person or that company.
And everyone loves third party endorsements.
So that person or company
might be very willing to promote your book,
or maybe even buy copies of your book
for their clients or team.
And in some cases you may be able to leverage that
into speaking engagements or workshops.
Our client, Ryan Berman,
author of "Return On Courage" did an author spotlight video
talking a bit about this approach.
So you might want to write his name down
and look for that video after.
Number two, when you're going through
the writing or editing process and others,
highlight quotes they like,
or you just have a sentence that you want bolded
because you know it's impactful.
Make a list of those separate from your book.
Powerful quotes from your book
make for great social media material.
This can be much harder to do when the book is done
and you're trying to do it
after everything is done for the marketing,
so doing it while you're writing and editing
makes it so much easier when you're marketing.
Number three, set up your email newsletter
as early as possible in the process
if you don't already have one.
And then as you're writing your book,
you can use that content for email newsletters.
This will also give you the opportunity
to get some feedback on that material.
You can also pitch sections to places like medium
or other online media and include a call to action
at the bottom of that article
to get more subscribers to your newsletter list.
So you'll be building that relationship,
building anticipation for your book,
and then also potentially using that content
to further grow your email newsletter list
so you have more people ready to buy your book
when you launch.
Ultimately, even if you're not using your book material
to grow your email newsletter list,
this is the most powerful thing you can be doing
at all times during your author journey;
build your audience.
These are the people who will support your book,
buy your book service and help you get reviews and sales
when your book launches,
which is all really fuel for the fire
for getting your book to have momentum
and ultimately succeed.
Do you like these simple but impactful tips?
Please smash that thumbs up button. Go ahead, try it.
It feels so good.
And then let's chat about other ideas you have
that are simple and easy to do
while you're writing your book to help you
when your book launches.
Let's chat about that in the comments below.
And when you comment the day of video is released,
you'll be entered to win some sweet Book Launchers swag
like our hashtag
"No boring books" mug
or our also soft journal.
New videos every Tuesday and Friday.
So subscribe to the channel and turn those notifications on
so you catch all the fun.
And when you comment the day of video is released,
you'll be one step closer
to being one of my beloved YouTube besties,
like Phelps Strategies, Benjamin Preston,
Keith Wheeler Books, A;lan West, and Mike Hird.
Thank you so much for your likes, comments and shares.
You absolutely make my day.
I would love to hang out some more, shall we?
There are actually a lot of videos you should watch
to follow this one,
but let's start with the five elements
of a highly marketable book right here.
And then this playlist right here
on building your author platform
so you know what to do there.
There's so much more for me to share with you,
and I just can't wait.
So please go ahead and choose one of those two videos,
and I'll see you there.
(gentle music begins)