right
i
i'm not quite sure where to start with this video all i know is i'm going to keep it short or try to
and i'm going to just upload it as is so apologies for the background for the light in
anything like that i just wanted to sort of get it out of the way and i'm also filming on my new
camera so hopefully it sounds okay anyway um so as you can tell from the title there's some big
news i need to share and it's something i've been thinking about for a while now and um it's just
long story short i am closing stolen fire so um if you don't know what swollen fire is which makes
this whole video sort of irrelevant to you it's my small shop i started it i think in like 2019
and obviously it sort of rode through the pandemic and now we're here in 2022 and things have changed
so yeah i'm closing the shop i've i think long story short
i think i've fallen out of love with it um so what i'm gonna do is on friday so the friday coming
or the one after i'll put the date on screen i'm gonna close the shop for good so that means uh
you can grab some bits from the shop uh up until then i'm gonna throw in freebies with
everyone's orders and we're gonna just sort of give everyone that last chance to order something
and yeah then the shop will be closed i i am sad about it obviously because it's my baby i've
worked on it for so long like throwback to when me and my mum worked back when i live with my parents
all the time getting new orders out like selling out of planners in like four hours it was insane
and now things have sort of settled i've sort of had time to realize what i want i've now got
my own house and i think pretty much since i moved into this house my priorities have sort of shifted
and i'm sort of figuring out a little bit more what i want from my
career and at this point soul and fire isn't in that which makes me so sad because i do love it
i've worked so hard on it and it was great while it lasted but i feel like now is the right time
to call it quits and walk away with my head held high i don't want it to like burn down
to the ground and me be forced to stop doing swollen fire so i feel like walking away now
is the right decision for me so yeah it's probably not even deep for most of you watching or any of
you watching obviously this is my baby this is my little business that i started but for me it is
a big deal like i'm trying not to think of it as failure there was like a quote i saw saying like
the bravest thing sometimes is walking away that's not failure that's like learning and success so
i'm trying to think of it that way rather than like oh i i my shop failed like it didn't work
out how i wanted it to it actually sort of did like it sustained me for three years it's been
a welcome distraction from all the house move a very welcome distraction from the pandemic
and it's meant that i can really focus and learn about product design and like packaging and never
say never like i feel like i'm not fully ready to leave the idea of sending my products to people
but i think solemn fire as a business has just sort of ran its course and i think now it's time
for me to focus on myself as a as a brand so i want to talk more about like tutorials and i want
to do workshops i want to really make my website its own sort of little empire that is a place for
creatives to learn from and to share their stories and i don't know i just want it to be a little
community and i feel like at the moment solemn fire isn't doing what i want it to be doing and
i want to now sort of close that book and start a new book with a new project
um not necessarily a new project i just i feel like i need to simplify things i think there was
a stage where i've put my eggs in so many baskets and all i'm doing is getting rid of that one egg
so i can focus and care for the other ones um so yeah that's basically it um stone fire is closing
not this friday coming the friday after i will leave the date on screen for you
if you want to grab anything please do i have like shelves of stock that i'm not really sure what to
do with so ideally if you want something grab it now i will throw freebies into every order and
yeah thank you so much for those of you that have supported soul and fire over the years
i've had so many wonderful people buying my products sharing them sending love on my instagram
liking photos like there's been so many amazing reasons that sell on fire has been incredible
obviously there's been studio vlogs and we've sort of like grown with me so all of that i will
hold on to and treasure forever like i've got all the videos to look back on i'm very happy
how the whole journey is like on camera for us to watch back but yeah it's the end of an era um
i don't want it to be sad obviously it is a little bit bittersweet because it is my baby like i said
but i'm excited to sort of give myself this new uh new chapter new lease of life and hopefully
create something cool with you guys and obviously i'll be bringing you guys on on
along with me on the journey and yeah so don't forget to grab your bits from stolenfire thank you
for everyone who has supported me in the past and yeah watch this space for for what's to come bye
you