Hi, this is Vanessa Joy here with
AdoramaTV. And today we're going to talk
to you about videos. How to create
compelling videos you can use like this
for social media.
So that's a preview of what I typically
do. You can look on my facebook profile
to see lots of videos that I've created here.
I do stuff for my clients like this,
I also do things with tips
and tricks here for engagement sessions,
and then I even have things obviously
for some of the educational stuff.
Then I have ones that are similar to that,
but for weddings.. so similar kind of
thing, but I'm showing off the wedding
picture's.. it's great for my clients to share
around, great for, you know me, just
showing them their pictures in a creative
way as well, and then when it comes time
to their wedding album, and make them a
slideshow that shows them their wedding
album layout, in video format. I am using
animoto which is great
there are lots of different options that
you have for creating slideshows, and I'm
going to tell you some tips here that
are going to be concise no matter what
it is that you use, they will transfer
over. So I am going to just pick one of
their story boards here.... what's nice
about this story-boards is they are
pretty much pre-built, so when you load
in one of their templates
essentially, you get to work off of that,
so you have everything already built for
you, you're just going to change
somethings. So I did pre-bake a little
bit, and I have here already uploaded
pictures, and I'm just going to start
clicking and dragging, if you have access
to video like you saw with my first
video that i showed you guys my husband,
is a videographer, so I do have access to
nice wedding videos. You can use videos
here also, but i am going to show you how
to build a marketing video without
having access to videos, because I know
as photographers we don't always. So I'm
just going to start clicking and
dragging in here different photos,
Right now, I fill this, and I'm going to
change the text because I'm not going to
tell anyone how to throw a fabulous party. So let's
just put something else in here, how to
have a fun wedding.
Alright, so I'm just going to go change all
the text here, start with I don't know,
smiles...
And you want to tell the story a lot of
times when there's no audio, so whether
using pictures, or like I'm doing using
text, you want to be able to do that
without audio because a lot of the
social media platforms that will post on
do not have audio playing right away.
Alright? I think it's going to be good
there with that, but what I do want to do
is add a couple more pictures, just going
to duplicate that so I can add this fun
picture here, cause that's kind of a fun one.
I think I want to end on this one. Always end
on a nice exciting one, and I don't want
to say shop now... it's a book now! Just go
to Vanessajoy.com. Alright, I
don't think I need, I could put my logo
on here if I want to, but I'm going to
take that one out.
Take this one out, and then I'm good with
this. Now, when I was going through all of
this one, the other things I was
taking into account, was that I wanted to
make sure the eyes were bouncing. So as
you are creating a video you want to
make sure that people's eyes go from
left to right, top to bottom, and all
around. This helps makes make it a little
bit more interesting.
So you can see right now, the subjects
are kind of up here, but then we
completely change it. Now I've got two
subjects on the right, and left, now the
eye goes to the top right, but now here
it goes to the bottom, here go's to the top,
here to the bottom, here to the top left,
right, this is kinda all over, right and
then to the bottom again. So there's lots
of different stuff going on here.
I'm hot pink, not really my thing, and
everything you want to make sure that
you do is make sure everything is brand
consistent. So there we go, that's a
little bit more me with that turquoise
there, so I have to just change that here,
maybe not have the bright pink here,
Here we go, and then maybe we'll go, we'll
go white with this.
Alright! So perfect now - let's brand it a
little bit more me.
Notice how short this is, my storyboard
is only 41 seconds and honestly, that's a
little long I like 30 seconds usually, so
what I think I'm going to do, I'm going
to move some things. I think I'm just
going to actually take out that picture
right there.
I like this one more, I thing I want to
replace
maybe this picture, make that my start
with smiles picture, and then we'll just
delete that there, and now we're at like
36 seconds. I'm going to lets see.. swap that there
book now, okay, that looks good. 36 seconds
I'm just going to go ahead and preview
that. Depending on what you're using for
a slideshow program, I will probably have
some share buttons here, and that's great,
but truthfully, you want to download. The
reason you want to download this, is
because you want to then upload it to
your social platforms natively, because
social platforms prefer their own
compressor their own video player, and it
will boost you a little bit more in the
algorithms that way. So I download
high-quality. I usually download 1080p or
720p so you guys can see the final
product. I'm going to click on this 1081
here, bump it out, so that you can take a
look at the finished thing.
I hope this has been helpful, creating your
own videos, whether you use animate, or
something else. Go ahead, try some videos
and see how they do for you via
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