- [Neil] One of the key factors to ranking high on Google
is to get more websites to link to you,
but how do you get these links
and how do you get them efficiently and quickly?
Hey, everyone.
I'm Neil Patel and today I'm going to teach you
how to build backlinks fast.
(gentle music)
Before we get started,
make sure you subscribe to this channel.
And if you're on YouTube, click the alert notification.
Now I want you to go the neilpatel.com homepage.
And when you go there, scroll all the way to the bottom
and click on Tools.
When you click on Tools,
you'll see an option for Backlinks checker,
and I want you to click on that.
And then I want you to type in your domain.
My domain is neilpatel.com.
So I'm going to type that in and then click Search.
Now keep in mind, if your website hasn't been up that long,
you may have little to no backlinks and no data here,
and I'll show you what to do in a bit
if that's the case.
But first of, let's go through the process
assuming you do have people linking to you.
You'll see an overview of your domain authority,
your backlinks, referring domains, organic traffic,
links over time, new and lost links, anchor text,
distribution right here,
that's words people are using in the links,
and the domain authority of the sites linking to you.
Are they high, low?
How many of them there are?
And of course a list, a laundry list,
technically, of all the pages linking to you,
and you can just keep going and going,
and there'll be tons of links.
As you can see here, there's over 3.3 million.
But what's beautiful about this
is this new and lost backlink chart.
It'll show you all the people
on a daily basis that are linking to you
and that are not linking to you anymore.
Lost referral domains are
anyone who is not linking to you anymore.
New referral domains
are anyone who is linking to you now,
but they weren't linking to you before.
Now the green ones are good.
You don't have to worry about that for your website.
The red ones though, they're bad.
Why did someone remove the link?
So I'm going to click here.
There's 79 lost, and I'm going to then click on Lost,
and what you'll find out is
some of these will be good,
like good sites that you've lost the link from,
and some of them will be spammy, like junk sites.
So as you can see here,
this one is local list.
I should probably reach out to them.
New.top, seems a little spammy.
Andy Core, well, the anchor text,
the text they used was plant today.
Thew website's not really about plants,
so I should probably ignore that one.
But this cocolyze,
that one used to link to Ubersuggest,
which is this tool, but they removed it.
I should probably reach out to them and update them
on how Ubersuggest has changed.
I've added all these features.
And then I can keep going, right?
This one looks a little spammy,
but maybe it's a good site.
I should just check it out manually,
and it linked to Ubersuggest but not anymore.
Here's another one, Brazilian one,
they link to Ubersuggest but not anymore.
Startup website in India,
how affiliate marketing works, they removed that one.
And I should reach out to literally all these websites.
So you want to click the arrow right here
to go to reach of these sites,
let's say this one.
They removed the link to Ubersuggest.
And this one is online jobs, working from home,
and they talked about affiliate marketing,
and they removed my link.
Here's another one.
This was their main blog.
They link to Ubersuggest, they removed it.
Here's another one, Portuguese website.
Here's an article on SEO,
and they removed the link to Ubersuggest.
And I should probably reach out to them
and try to get them to add
a link again back to Ubersuggest.
And what you'll want to do is just send out an email to them.
And if you're like,
"Hey, Neil, I don't know how to find their email,"
well just go to hunter.io.
In hunter.io, you can put in the URL for any site,
and they'll start telling you the email address.
So I'm going to end up putting
the URL for this website here.
And as you can see,
they have some address from this website.
And if you sign up for free,
you can get 25 free searches,
and you'll want to email them.
So maybe this name here is Bryce.
So let's say it's Bryce@cocolyze.com and say,
"Hey, Bryce, I notice that you removed a link
to Ubersuggest from this URL,"
and the URL would be from their main blog page,
"I just had a question on why.
If you don't want to link to Ubersuggest,
that's fine, but you used to.
Here's some cool new features we released with Ubersuggest
that'll help your users,
but I would love it if you could add a link back.
Or if you're not interested
and you don't want to link to Ubersuggest anymore,
curious to learn why.
Cheers, Neil."
And that's it.
And either some people will ignore your email
or they'll tell you why they don't want to link to you
and maybe you can take that feedback and fix it,
and then get them to add a link back,
or they'll add a link back.
And just doing this process
will help you get a lot of links.
The other thing I want you to do,
and let's go back to Ubersuggest,
and let's go back to the backlinks here
because we're in the new and lost link.
I can do this also with my competition.
Remember I said if you don't really have
any new or lost links
because you haven't really built any,
you would want to put in your competitor name.
So let's say I put in Moz, M-O-Z.
And I can see how many links they have,
as well as new and lost on a daily basis.
Now I can do this same thing with Moz,
and I more so, instead of want to looking at their lost links,
I want to more so look at their new links, right?
The new link shows you how many new people
are linking to them on a regular basis.
The lost links will show them
how many people or how many links they've lost.
So this is all the new links.
This is the lost links.
And the lost shows them how many people removed their link.
The new shows how many new people are linking.
And here's the thing.
I don't want to focus on the lost,
because anyone who stopped linking to Moz,
it's going to be tough to be like,
"Hey, I noticed you stopped linking to my competition
so start linking to me."
That pitch doesn't really work well.
But the new ones, I could be like,
all right, this site, This American Bite,
this article, let's see what it is,
Humming Bird Barbecue Tips, probably not related
because Moz more so talks about Hummingbird
the algorithm, which is a Google algorithm update,
so that's irrelevant link.
Let's look for something that's more relevant.
I'm scrolling down.
Business Analytics 3.0, Moz, other blogs.
Business Analytics 3.0
named the top 50 big marketing blogs.
List of other analytics blogs.
So I would actually go here
and see if they included my blog.
So I'm typing in Neil Patel
in the find search box in my browser.
And as you can see here, they don't link to it.
So then what I would do is, again, user hunter.io,
find this person's email address
for any of these sites, and email them.
So I would email Practical Analytics and say,
"Hey, Practical Analytics, I know you have this page,"
and I'll link to that URL,
"that breaks down all of the analytics blogs,
you mentioned Moz and a few others,
but I notice you didn't include neilpatel.com.
Here's some analytics post on neilpatel.com
that'll probably interest people.
Feel free to add the site
if you think it'll benefit your readers."
It's that simple.
And that link to Moz is a recent one
in which they recently added Moz
from this Practical Analytics page
because this is new and lost links
based on the most recent date.
And then when you take this,
because they recently link to them,
that means they've updated their site
and they're recently willing to
or they'll be willing to link to yo as well
because they're constantly updating their site.
If you look at really old data that's two years old,
it's irrelevant because if someone
add the links two years ago,
it doesn't mean they're going to add links today.
And I would just go through the list
and do this for all my competitors
email them on how I'm a good fit
and send a customized email
and over time if you do this on a weekly basis,
you don't have to do this daily, but just do it weekly,
you'll start building a lot of links.
It really is that simple.
If you have more time, do this daily for 30 minutes a day
or weekly for an hour.
And over time, you'll notice that you built a lot of links
and your rankings will increase.
Now if you have any questions
on how you can build more links
or how you can use this method,
leave a comment below and I'll answer it.
If you enjoyed this video,
like it, share it, tell the people about it.
If you want my team to just build links for you
in an organic, nice, friendly, Google white hat way
like I just mentioned here,
check out my ad agency NP Digital
and thank you very much for your time.