today I will show you how to find an angel investor I will give you five
amazing strategies that certainly will land you an angel investor
my name is Heini Zachariassen I'm the Founder of Vivino world's most
downloaded wine have you know changed a billion dollar wine industry now I help
other builders change the world I will call things as I see them no filter this
is Raw Startup always remember that there are plenty of angels out there you might
not know where they are or who they are but they are in every single city in the
world I've had quite a fun experience with angel investors in the early days
of Vivino we got Janos Friis Co-founder of Skype on board he was our first angel
investor later on we got Carmelo Anthony NBA all-star on board we also a few
other angel investors on board so I'm pretty used to both finding and working
with angel investors generally get an introduction is the best way to go but
obviously in most cases you won't be able to get introduction then you have
to get through to them directly and that's fine too but if you can get
introduction you should try to the key to these strategies is to use as many of
them as possible maybe they're not all applicable but use as many as possible
also in this videos video I will focus on how to find an angel investor not if
the angel nest is the right one for you or not with angels you should mostly go
local in your own country preferably even in your own city in some cases you
have a very specific niche and maybe there are a few angels around the world
really like to invest in that then you can go global more like a specialty
angel but in most cases angels will be local a key thing to understand here is
that angels don't fly alone they like working with each other what that means
is that when you break the eyes to one angel you can jump to other angels -
that's very very important to know let's go for it
let's go through the five strategies to find an amazing angel online platforms
there are quite a few online platforms out there I honestly don't think that
they're all perfect they're okay if you use a combination of all of them or a
few of them you are likely to find something I found three tools that I
found particularly useful first of all is Angellist they are the veteran in
this thing Angellist has been around forever they list both startups and angels and
they're a pretty good tool for that you can search and make sure you should
really make sure you're listed there too one concern with angel is is they it
looks like they've lost focus on the core lately a lot of what they do is now
and is now about finding jobs at startups not matching angels with what
startups kind of weird but it still works try it out all the tools I
mentioned here and more of them I'm going to put in the description so
you'll have a link to them Angel Investment Network this is a network of
a hundred and eighty thousand different angels I was super impressed by the size
of this database again there's a link at the bottom
check it out you should be able to find some people locally I looked up a place
like Denmark and they had a pretty decent coverage of angels even in
Denmark so check out the angel investment Network the last service I'll
mention is a service called gust they have a database that's pretty decent
pretty good coverage from all over the world with angels and investors again
I'll put more links down there the last thing I'll mention is a company Twine
that have done a list of investors from all over the world you can just download
it in a spreadsheet and it's pretty massive almost a thousand different a
message in it so please do look that one up two groups of angels basically every
bigger city has these groups of angels they like working together and like I
said before angels don't fly alone for instance in Denmark work but that I
know pretty well there is a network called Danish business angels they're
big and and very good in the Nordics there's another one called Nordic Makers
again really good angels but a smaller group again there are hundreds maybe
even thousands of these groups all over the world and
the thing is with these groups if you can't find them of course you'll just
google them but you could also just ask the first angel they meet even if the
angel isn't the part of a group there's a very very good chance he knows the
local groups so ask around and you'll find these groups they like to work
together because they learn from each other they will pass deals to each other
that matches others better but they're also pool their money together to give
them more power so now they can make bigger investments together events and
meetups this is about going to these events and telling as many people as
possible that you're looking for for an investor I haven't done it a lot but but
some people really like to do this with lots of people there there is a good
chance that somebody knows somebody so look for these events locally they could
be pitch nights some kind of startup night networking stuff go out there and
tell a story LinkedIn there are quite a few angel investors on LinkedIn when I
went three levels out in my network I found six thousand different angel
investors so LinkedIn is a really really good tool to identify angels potential
angels when you find somebody you should try to get someone to introduce you in
many cases you won't be able to find somebody who knows them then you have to
contact them directly but if you can find an introduction you should be aware
that any angel investor on LinkedIn will get a lot of Fame bump mail they will
get message it from everywhere and it could be tens a day so massive amounts
I've heard angel investors tell me that they took out the angel investor title
because they got so many messages so some of them might have been hiding
there just because they got too many message when you reach out to these
angels make sure you're short and relevant go very precise tell them why
you think they're the right investor but keep it short no mass mails ever they
will not work tell everyone finally it's very important to tell
everyone about your story tell everyone that you're building you're building
this amazing startup and you're looking for an angel investor
even people you're pretty sure won't invest because you don't know who they
know so the key here build an amazing short story that you tell on all your
social events you know socially online wherever you go so people know that
you're looking for this to work going back it's important that you have a
great story make sure you have a great elevator pitch that you can tell people
and they can tell everyone else to finally make sure you use as many of
these strategies as you can some will work someone but if you use as many as
possible it's much more likely that you'll find an amazing angel investor
that's what we have today thank you very much for watching we're all startup
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