hey everyone I'm here at Ray's indoor mountain bike park women's weekend is currently going on
and I have a special guest Beatrice Beatrice is the co-owner of the bloom BMX previous to that
you ran what was it called Magnolia BMX for years so Beatrice is definitely qualified to talk about
the current state of women's BMX and that's where I want to take this conversation so first of all
being that you've been involved with women's BMX for so long
do you feel like things are like a rocket ship right now taking off
so rare when I first started riding the fact there's more and more signature frames signature
colorways seeing their shoes and stuff I mean it's a good time to be in women's BMX
um it's definitely not easier as it was before you definitely have to put
in the work of the hours and uh the training if you want to get up there
um we're seeing a weird divide right now where there's a subculture there's like the girls who
compete for the Olympic points and the girls who are just riding on the streets having fun
and it's sick it's safe to see such a different spread of women riding right now absolutely and
and another thing too is that it feels like every company has a pro a lady Shredder that is pro for
that company and more and more just keep getting announced all the time it's getting a little bit
easier to to find a girl that matches with their image for example like Adidas I know Adidas is
looking for a female writer right now and they have one in mind but she's already hooked up so
um yeah it's a good time right yeah of all time it's all characters you know how to fit in one
type of like Cookie Cutter Persona you know it just be you yeah absolutely and then when it
comes to like the riding side of things I've said it for a while that feels like the women's side
of BMX riding wise is progressing who knows how many times faster than the men's side of things
do you feel like that's well I I someone said it best women's BMX was kind of in that 2007
feel that we're branching out of that right now we're at a new chapter as far as I'm seeing it
but especially with the Olympics coming up again we're seeing a lot more girls pulling back the
clips I mean putting back on the clips and really showing their stuff in context yeah so what does
that chapter look like to you that's the thing we don't know I mean I always mess Charlotte here and
there I'm like hey what you got what's going on what are you working on I'll keep that close to
my chest she says it all the time so yeah yeah we don't know but as far as like what you're seeing
that makes you feel like it's a new chapter yeah what do you see well I just know behind the scenes
there's a lot of training going on and there's a lot of new tricks being worked on a lot of new
tricks to women that we haven't seen yet so yeah it's pretty amazing I mean Charlotte's a great
example in that and just the story of working on the tricks that she did before the Olympics and
then unveiling these tricks at the Olympics and I feel that that's almost what gave competitive
BMX in its peak where we had to do tour and X Games and all that stuff even more of like
a an appeals that the X Games and the do tour is where we were seeing those big high level tricks
and it's cool to see that the women are like starting to do that yeah and it's also nice to see
um like Street the street culture come alive too and there's more investment like francina just got
picked up by Cole that's sick and there might be something happening soon with like a cult edit too
so that would be cool to see that that's awesome yeah and then I feel like every week there's just
some new person that nobody knew about or have seen yet that's like coming out of the woodwork
yeah it's hard to keep up to be honest like uh when I started making only BMS like years ago
like I always love to get one thing out a week on our website or my on my website and now it's like
I kind of pick and choose what goes into the stories what goes into a Blog because it's time
consuming it's a lot of work for like one person so right and then there's the fact that I mean
you just did that quick questions with uh Rue yeah she's six yeah she's six years old that's the most
adorable interview ever because that's her dad answering and I think one of the question was like
um what are like your three guilty pleasures or something along those lines like I don't know I'm
six like yeah it's just so adorable yeah there was a there was a couple questions in there just funny
and cute but I feel like you know 10 years ago you'd be hard-pressed to even find a six-year-old
who yeah you know riding and doing crazy tricks I mean when I first started writing it was like Nina
and Stacy and I didn't get to meet them until like two years into like getting into BMX and even then
I would see them once a year and that was it there was no no social media social media really it was
Myspace I guess but yeah Myspace doesn't count yeah no nobody yeah it's it's crazy now like I'm
at raised and in this one area race there's two girls in front of me right now and I know there's
a bunch more everywhere else yeah right and then and you have people like uh Aubry Aubry is she
Australian okay okay the accents get me sometimes but either way she's doing like crazy stuff and
she's nine she's I think it might be fair to say ahead of her time oh for sure so I'm I'm scared
to see where she'll be at you're scared in an excited way okay but like yeah she's her control
is so good but I think that plays in the part that her dad's a writer and we're seeing we're in a
generation right now we're like people my age are having kids and teaching their kids how to ride
BMX and they're picking things up a lot faster because they have an example showing them the
way but also they're riding without any boundaries because for me when I started writing it's like
okay there's a bunch of dudes and you already feel kind of like 10 years behind yeah so there's that
barrier right right right and and when did you feel like that barrier kind of was broken through
I mean I know it still exists for me personally it was very recent yeah it was through like
doing stuff for blue or running Bloom that I got the opportunity to travel more and I don't know it
seems more possible now because I'm more connected with riders my My Level yeah but for a while I
just felt like super behind I mean I still do but like it feels less yeah I get it yeah and do you
feel like there was a legitimizing moment or event that happened for like both you personally with
the bloom and like the bloom itself and women's BMX uh like for women's BMS Olympics that was
that was like the stamp the stamp that like we're here yeah the girls are here oh for sure
I remember after Charlotte Charlotte won I made a post uh just you know congratulating her but also
like putting out all the results and I remember it was like a couple months before X Games was like
no I was just gonna do a demo we just want to keep doing a demo and we're like no we're gonna
we're gonna focus on something else that actually gives us the opportunity to like make an income
and actually rise up right in the industry so uh I think my quote was um if you don't think women's
BMX belongs here then you need to wake up or like go home you're drunk it was something along those
lines but yeah for women to be Messes in Olympics yeah um for me at least and for the Brew I mean
every opportunity that we have to work with Brands is a really legitimizing opportunity and I think
we're recognized as like across the source to like to do good things for the community yeah
and from my perspective at least because you and I talk like a lot I feel like the waffle
cup and having an obstacle at the Waffle cup for you I mean talking to me it felt like that was a
pretty legitimizing moment yeah that was the first thing that came up like to my mind for
sure waffle cup was insane and I cried afterwards because the first of all I was exhausted filming
everybody I didn't even get Angie the first day because like it's it was my first time filming an
event and like I was running around like my head was cut off but at the end of the day like Daryl
now came up and like acknowledged how much work I was putting in Colin messaged me calling McKay for
Vance like everyone was like hustle they're like I know I know so it was a really great moment and
then having an obstacle that like was conceived from my brain and seeing it come to life and like
the vanity did a great job of building that of course as well it was it was amazing and then
to see what went down on the on your yeah it was the favorite course it was cute and gnarly and
it represents exactly what the bloom is which is like a shared concept between Angie and I like me
as the foundation that's how I see it in Angie as like making it pretty and making it beautiful and
making it aesthetically like pleasing we're just like a great team and that's it was just such a
Monumental moment for me for sure and for us yeah so obviously we have the Olympics coming up in 24.
it's at airs France what is 2023 look like for women's BMX um I think 2023 for the winter ride
Park it's going to be selective riding I think they're going to have to pick and choose what
they ride and they may have to not risk going to events like women's weekend because it's too much
running between up to an event so we're going to be seeing a little bit of that um yeah I don't
I don't know what else I feel like this is the time that maybe street is going to be more in
the Forefront I hope so I mean there's there's videos like the cliche video that came out where
it was women only I was it Street focused okay so there's women only Street focused videos women
I and this maybe is a different way of looking at things but do you feel like in 2023 and with
the Olympics and everything we're gonna see more larger opportunities for women like outside of BMX
anything like commercially yeah 100 every year so this is going to be the year that
grows around usually to do advertising I mean there's an ad out right now for
a female BMX rider in New York City between the age of 12 or 24 to do a wheelie to do a
wheelie yep wow yeah so there's gonna be more of those I mean I remember
um I think it was before Rio but some pop company soda company from like Mexico was
looking for a rider female Rider wow yeah so this could be more of that this could be you're gonna
see more sponsorships uh things that don't make sense or that we're not used to in BMX
um so yeah I hope that you share the same opinion that I have about those in that if you're watching
this and you're unsure about those things or somebody says something negative about those weird
outskirt things if if you're okay with promoting something like that take it for everything it's
worth because it's going to put you in a better position in life yeah first of all it's a short
opportunity exactly it's only for the numbers if you're lucky yeah right um we saw that with
Hannah yes like got milk and uh got milk yeah that opportunity like I'm glad that she took advantage
of that and she's had a huge billboard how did you not didn't Dave Mirra do that yes yeah yeah no
it's all these commercial opportunities are going to be short-lived whether it's because of the
Olympics or not take advantage of it make the most of it the one thing I would like to see writers do
is create it more corporately and do more like be that rising star in that office setting and not
suck up to your boss but like give everything you can and and you know if the contract ends
at least they remember you maybe they'll like Circle back and your representation of how you
um your representation of how you like treat the company as a sponsor is only going to be a
reflection on BMX as a whole so absolutely and and I mean just thinking about it in terms of this is
an opportunity that could set you up for who knows how long and be a stepping stone for the future
yeah don't do what Morgan Wade did and he did an interview with our BMX some time ago he's like man
I should have taken that corporate sponsor because I would have been in a better spot to learn from
the ogs yeah so you you've covered women's BMX for quite a long time aside from that advice what
advice do you have for a younger lady's Shredder who's coming up and wants to make something with
BMX um Don't Force It because Brands look at personality what's genuine and they respect
Riders who do turn down offers to be honest and they want you to keep chasing you for a long time
um yeah just be you keep putting content out it is work unfortunately and I hate when there are
writers like talking about hey this guy or this girl's on a brand like those sellouts it's work
it's work everyone has to work right at least it's the kind of work that lets you do what you want
to do and sometimes you don't get to do what you want to do yep you know there are writers that are
on uh country teams that are technically and not allowed to like rock climb even oh you know this
is more for racing I don't know if it's a safer freestyle but they want to protect their Riders so
yeah yeah so there you go some insight on the current state of women's BMX where can people find
the bloom and you on the internet uh well they can find me on Instagram which is ba BMX I'm sure it's
somewhere yeah oh yeah the bloom bmx.com and then our handles came on Instagram Tick Tock YouTube
shorts Twitter we're just trying to infiltrate everything so yeah women's BMX is definitely in
a state where it's a powdered keg that may have already been lit but if it hasn't yet when it
gets lit I mean we've gets lit well we saw what happened with BMX in general in the 2000s with
Nyquist and Mira and all those names in the giant opportunities that existed and and I think if
BMX as a whole recognizes the opportunity great things are on its way yeah yeah absolutely so
thank you for talking to me and uh check her out good stuff thanks for watching subscribe
to the bloom everywhere subscribe here if you haven't we'll see you tomorrow goodbye