- Hello, everyone. - Hi.
- We are calling today's video,
a skincare routine 101 video.
- Then dogs are really wild
- Why as soon as we turn on the camera?
(girls exclaiming)
- If you have been on any of our social platforms
in the last couple of days,
then you probably know we have launched
our own skincare line
and we have spent the last two years
developing this line.
- But if you wanna see kind of a quick overview
with the last two years have looked like for us
we're about to play a video so you can see.
- Woo!
- [Woman] Hi cute thing
Yay!
- [Both] Hi we're the girls from 'Cute Girls Hairstyles'
- We are going to show a nighttime routine.
(sentimental music)
- This skin care routine works.
You rub, you wrinkle.
Doing potatoes on our faces all the time.
- And I'll update you in the morning.
- I have very kind of like uneven red skin.
- [Brooklyn] Oh my gosh, what about ITK?
- [Bailey] I love that
That could be literally it.
- [Woman] Do you wanna go with just ITK?
- Yeah.
- We have been working on packaging development for ITK
for like what Brooklyn?
- Like months.
- Here we go.
- [Camera holder] We have a whole list of things
she's testing.
- Gotta make this formula good.
- My first impressions, ten out of ten.
- I literally have never seen my skin so glowy before.
- So student aesthetician school,
getting my master's license.
This is my second pair of scrubs.
I have officially graduated.
- Looks the way it did last time.
- Yeah, sorry.
She said yes, I think so.
- Meeting with the Walmart buyers.
This is the very first time
- We've seen the line
- We've seen, seen the line all put together
- [Bailey] Nervous.
- Very
- [Bailey] Now this is a dance video.
- No way, they're so cute.
- Oh my gosh.
- Yeah, good?
Hey guys.
Cause it is our ITK photo shoot.
I cannot wait to be able to post this.
You guys can finally see
everything that we've been keeping secret.
(exclaiming)
(excited yelling)
- So it's officially named ITK
which it stands for
in the know.
So basically being in the know on your skincare
on your ingredients, what you're putting on your face.
Then we have 15 products and they're all in Walmart stores
or on walmart.com, which we are like
- So insane.
And the best part is that we worked super hard
to make sure the formulas were clean, obviously.
Pretty, which is a bonus point, but also
- [Both] Affordable.
- So everything is from $6 to about $15.
We should talk about what order you should use face
to skincare products in.
I will break it down,
step by step.
- Esthetician style.
I will say I'm going to break this down
in accordance to what I would do for a nighttime routine
cause that's what I feel like the majority
of people use skincare for is at night.
- Always consult a dermatologist too.
If you have any further questions.
This is just our knowledge, her knowledge
- With my knowledge,
my recommended step-by-step routine.
- Yes
- For basic skincare.
- Okay.
- Step number one.
I would always do a cleanse and then another cleanse.
So step one and step two are both,
- Double cleanse
- To cleanse your face.
Because at the end of the day, doesn't matter how good
your product is.
I know you guys are all like,
but my cleanser is amazing and ITK is so amazing.
It's true.
Just in case some of that stubborn makeup
or buildup, double cleanse, just get that clean palette.
Good to go.
- I just did the Debbie Ryan face.
- Then if you are someone who uses like a toner
that's when the toner comes in.
Step three.
Toner is like a,
basically like a,
very gentle acids that help exfoliate.
If you like, for some reason, miss a little makeup
or have some extra buildup on your face that will get rid
of all of that beauty,
and really cleanse up the face,
to start with your actual, like, treatment products.
So.
Then number four, serums.
You can always layer serums.
I will say in moderation.
If you're layering like 15 serums, chances are,
you're not gonna get every single thing.
- Yeah, the results you're looking for every single,.
But if you have one or two,
you wanna layer, you can do that.
Step number five would be using some kind of eye cream.
I am 22 years old and I already have bags.
So use eye cream guys.
Step number five is eye cream.
And then step number six is a moisturizer.
Ten out of ten recommend.
Doesn't matter how oily,
or how dry or how sensitive or whatever.
Always use a moisturizer at night.
Moisturizer and hydration can help prevent aging,
and wrinkles and all that fun stuff.
And then of course,
if you have additional specialty products like pimple patch,
or a face mask or something you wanna use
throughout the process,
those kind of get spattered here or there,
usually more towards the beginning of the process.
- So in AM skincare routine,
I would recommend,
it can be a lot simpler than the nighttime routine.
Typically my night time routine is a
little more complicated.
You can cleanse your skin with your cleanser.
You can do a serum.
I would always, like Brooklyn said,
suggest an eye cream cause a.
A moisturizer.
And then I would always suggest you do sunscreen.
- An SPF
- Put SPF on your faces.
- This is my esthetician mom coming out.
Sun damage is the worst damage you can do to your skin.
- Put that sunscreen on.
- Once it's there, never going back.
- So since we've kind of just broken
down skincare routines and you can pick and choose.
Like you don't have to put all of those products
on your face.
I've seen a lot of people DMing me saying I'm a beginner
and never used skincare before.
I just want one to two products to try.
Definitely just a cleanser and a moisturizer.
- I personally know if you have dry
or sensitive or oily skin,
it can also change your routine.
Just feeling out your skin, figuring out what works
for you, and then creating a routine based on that.
- Now we're gonna get into ITK product.
Cleansers.
- These are our cleansers, and all of our cleansers
are these greenish.
They're all this color.
- So we've got a really good milk-to-foam cleanser,
and this is just a really gentle cleanser,
that will get the job done.
And also one of my favorite things
is it does help remove makeup.
So I'm actually able to double cleanse just
with this one and it helps remove the makeup.
And then I also cleanse after the makeup is gone to
make sure I'm getting all that built up off my skin.
- [Brooklyn] Yeah, it's a great product
if you have any type of skin.
It's not specific to a certain type, anyone can use it.
It's a really basic cleanser.
If you're ever wondering what the awesome ingredients are
in our products, it says it on the back of the bottle.
- And it also says on the back of the bottle
when you should use the product.
So this says AM and PM.
Meaning that this cleanser specifically can be used
for the morning, and the night that you want to.
- Yeah. Our next cleanser is an exfoliating gel cleanser.
This is an amazing product.
This is a cleanser.
I would tell you is more of a specialty product
you would probably use this every other day,
every three days because it is exfoliating.
And I will let you know if you exfoliate too much,
you can make your skin too sensitive.
So helps basically get rid of,
if you're feeling the nasties on your face,
or the there's a dry skin or buildup or something.
- Just like cleansers have a color,
so do moisturizers.
Anything that's moisturizing or hydrating
will be in this darker blue color.
Which of course it's not focusing again.
- It's like a dark green
- Turquoise-ey.
But we have two different moisturizers.
One that's called the deep moisture, rich cream.
This one is my go-to.
My skin needs a lot of hydration and moisturizing.
Moisturization?
- Hydration?
- Moisturization?
- [Brooklyn] Yeah, it's good.
It does have shea butter in it.
And so it's nice, thick, delicious feeling moisturizer.
So you have dry skin.
This would be a good one for you.
Our next moisturizer is a prebiotic gel moisturizer.
This one is amazing
for people who want more of a lightweight moisturizer.
I know a lot of people who have oily skin
don't necessarily wanna put a ton of moisture on their face.
So this is the one for you.
- One other product that we have
in that category is an SPF sunscreen serum.
So this is actually a serum that has SPF in it,
but it also helps hydrate and moisturize your skin.
- Yes it does.
It's super good to use like Bailey said,
SPF in the morning before you allow for the,
I mean you could put it on at night, but
if you're not seeing the sun, it's not really gonna do much.
So morning time product
underneath your makeup works amazing.
- I will point out,
but we have it protecting from UVA, UVB, and blue light.
- It's a mineral sunscreen.
It has very minimal white cast.
It's amazing.
So that's our sunscreen serum.
The next category we have is called eye.
Eye, and it is a light pink color
and it has one product in it right now.
Hopefully we'll expand in the future
but right now we have one product for it.
It's called the day and night eye cream duo.
So one of the formulas is made for the morning.
It helps de-puff and brighten kind of that under eye.
One of the formulas is made for night,
to really help hydrate.
The thick white cream is our PM cream,
and the gel light cream is our AM cream.
If you guys are ever wondering which one is which.
- Here are my favorite products of the line
just at least packaging wise, they're our serums.
- The first one is the nightly clarifying serum.
If you, and this is a really good basic serum.
It helps visibly reduce redness and dullness,
and also can help reduce the appearance
of fine lines and wrinkles.
- And then the other serum we have is
the brightening vitamin serum.
This one is super good because if you are looking
for something just slightly gentler than a retinal,
it actually has a plant based ingredient in here.
That's basically a plant based retinal.
You get all of the benefits of that in this.
And plus just a blast of vitamins to your skin,
which is just like.
We do have our handy dandy toner.
- This is definitely one
of those products where if you have sensitive skin,
I would recommend using it every couple of days.
It does have basically three.
I don't wanna say threesome.
- Threesome.
- A trio, a trio of acids,
a trio of gentle acids in it.
Which you guys I know are gonna be like, ugh acids.
- The good kind.
- They're actually really good for you.
And they help exfoliate in a gentle way.
- Literally, anytime my skin is feeling just like
bogged down.
I use the toner,
and straight up the next I, it's like.
- Glowing, yes it's amazing.
- The next category we have is all of our treatments,
and they all come with this gorgeous like marroon-ey,
red-purple color.
It's called a clay color changing mask.
- It is a clay mask which can help tighten up your pores,
and remove any buildup.
But also it's fun to use.
Because it starts out looking like that.
And then as you rub it, it turns pink.
- Bubblegum pink.
- It's so cute.
- I just freaking love this.
We actually have two mists.
So one of them is a broad spectrum, SPF setting mist.
So it helps set your makeup,
but it also works as a freaking protecting SPF sunscreen.
- You can use it on bare skin as just a spritzing SPF.
- I'm about to literally demonstrate this ish.
- It's amazing.
- And spray.
And then we also have our other mist.
- Which was our blemish treatment mist.
it's for all the people out there like me,
who sometimes get acne on their shoulders,
or their back, or their arms, or their legs.
You just spray it on the areas that you have acne breakouts,
and it will totally help with them.
- Bye-bye bacne, bye-bye.
- The next item that we have are our
microneedle blemish patches.
- I love these.
- These probably one of my favorite products.
They're so easy to use.
And if you guys have never heard of microneedle,
they are basically teeny tiny little spikes.
That sounds scary, it's not.
But basically they all have product on 'em.
And whenever you have a pimple or a blemish,
you just grab one of these,
you slap it on there, you press it in.
And it basically penetrates that product.
It penetrates, it like pokes through the little pimple,
and puts the product inside in and helps get rid of it.
Can you see it?
- Literally can't.
- You literally can't see it.
- It's it's literally there guys.
It's right there.
- Holy cow, wow.
I'm fairly impressed that I did that for so long.
- Basically, this category is supplements,
and they are these really beautiful dark purple color.
They are so fun.
If you guys didn't know already, skincare is also like,
what do you do on the outside?
But it's also what you do on the inside.
- Do you know what I will say?
There are a lot of haters for supplements.
A lot of people don't believe in them.
Do you believe in eating your vegetables?
- Do you believe drinking water?
- In taking your vitamins.
Cause if you do, then these are definitely
going to be something you should believe in.
- So the first one we have is the daily clear skin gummy.
This one is amazing.
It's a mixed berry flavor.
Oh, I know we're gonna get haters right now
but we are not fans of the lemon, and the orange,
and the fishy flavor gummies.
These taste so good,
and, they don't have gelatin in them.
- And no gluten.
- Yeah, they are gluten free
for those of you guys who are wondering.
So these are really, really awesome.
But basically this has a blast of vitamins
in it that helps support clear and smooth skin.
- This one on the other hand is a little bit different,
because it helps your skin, your hair, and your nails,
with ginormous boost of biotin.
Which of you guys know what biotin is.
It's basically a ingredient that can help your hair,
skin, and nails grow and get healthier.
- And the flavor of this one is raspberry.
So they are different flavors.
You just take two a day.
- [Bailey] So that is all of the products and they are all
$6 to $15 dollars at Walmart,
in stores or just walmart.com.
You can find a link in the description box below.
We are freaking so excited.
Just a couple other fun facts.
On the side of the bottle.
It's says these things.
Parabin and sulfate free.
Vegan and cruelty free.
Synthetic fragrance free.
Recyclable box and bottle as well as dermatologist tested.
So that basically is a bunch of
causes we wanted to really focus on.
It's something we're super proud of.
The fact that we are free of all of these things.
- We put QR codes on every single bottle
and every single box.
So if you scan the box in store
it takes you to an AR experience that you can then
go get product recommendations.
If you scan the one on the bottle,
you can see what the key ingredients are and what they do.
- It's pretty freaking cool.
- And there's even a part where you can
take a picture with us.
- Dystopian.
- Future.
- One of the other things we wanted to talk
about is in the making of ITK,
Brooklyn and I did test a lot of formulas,
and we were not the only ones that tested the formulas.
Not only did we have a huge team
with a lot of skincare background,
that helped us develop these along with labs.
But also we had a group of people
like you guys who applied to be part
of this project with us.
And they were actually testing the product formulas with us.
- So we had a diverse group of skin tones,
skin types, like skin concerns.
All sorts of things that were testing these products
to make sure that they love them and that they worked.
And if they didn't, we got feedback and we changed them.
- Yeah. It's like having 15 children, all beloved.
- Awe
- Here's the one, here's the thing
I know that people wanna know.
If you had to recommend one product on the line.
Actually, okay do two do two.
It's not fair.
- This is impossible
- It's not fair, do two.
- Okay, two.
The first one would be the milk to foam cleanser,
because it's just like the most basic, basic product
in the whole line, washing your face can be used by anyone.
It can be used anytime.
My number two would be the day and night eye cream duo.
Only because I am like hardcore eye cream person.
- Normally I would say cleanser, but because she said it
I'm not gonna say it again.
I would have to say the deep rich moisture cream, is,
I mean, literally guys, I kid you not.
This has been a product I have used
for the last year, every single night.
So this one's definitely a favorite of mine.
And then I super duper love the clay color changing mask.
- This is one, she does wear this one.
- I like wear it all the time.
I have days where my skin just feels
like crap and I just like, Ugh.
And this helps me the next day.
Feel like I am glowing.
- But anyway,
thank you guys so much for watching this video.
Hopefully you enjoyed getting a little bit
of some routine recommendations,
and also some product recommendations.
Let us know if you have more questions in the comments below
and maybe we can answer them in another video.
- Okay. We love you guys so much,
and we'll see out next week, bye
- Bye.
You can find all
of our products at Walmart, in stores, or walmart.com
So if you wanna find them
the link will be in the description box below.
Okay, bye.
- Okay, bye.
- Bye.
- Love you.