hey what's up guys happy easter weekend
today we're doing an etsy print on
demand shop review
the shop we're going to be looking at is
called statser studios and i already
took a quick peek and this is going to
be one of the
best shops that we've looked at in this
video series so i'm excited to show you
it
let's get started
[Music]
quick reminder i run a weekly print on
demand giveaway it's completely free to
enter and two lucky winners are selected
every sunday so i'll be selecting two
winners tomorrow if you haven't entered
you should
you can find a link in the description
this week sponsored by flying research
print on demand research tools automate
pod print on demand design creation
automation
and all american graphics premium
pre-made graphics for your designs also
in the description
find a link to my 8 day mini course it's
delivered via email and it gets you
started with
etsy print on demand so it's very uh
relevant to this video and
a link to my print on demand facebook
group all right let's take a look at
this etsy shop
alright so here we are at the shop i'll
drop a link to it in the description in
case you want to check it out for
yourself
so the banner image looks very
professional it introduces
um your brand it says connect with us
get 10 off your next purchase that's
cool so you're incentivizing them to
either reach out or maybe follow on
social media
oh no there you go let's see you have a
bitly link let's see where that takes us
okay awesome so it takes you to a
mailchimp list
and it sends a autoresponder that gives
10 off guys take notes that's
brilliant well done that is awesome
they have 131 sales and 234 designs
listed for sale i think
one thing i'd say immediately is just
get more listings up it's already
evident that you know what you're doing
your shop looks amazing you're seeing
sales you have a five-star average
review
so just keep pushing keep scaling um
i mean because you're doing really well
and i would imagine you're going to
continue to do well
uh i love that your designs are all very
like like the color contrast is really
nice i know i already took a peek at
this earlier but
there were some shirts that um i'll find
them there were some shirts that like
were kind of like middle gray but yet
you always pick text that
showed through really well um like even
this one like a dark heather gray
but the text that you put on top looks
like it might be white or off-white
and uh still makes the designs easy to
see you have uh good mock-ups that
you know like the way i did my mock-ups
was probably even more zoomed in and i
didn't try to put the
products on people but that doesn't mean
that you know just because i didn't do
it that way doesn't mean that the way
you're doing it it doesn't work i think
this does work
you're able to show the product on a
person being worn
but it's zoomed enough and it's framed
so that you can still see what the
design says if there's text
uh and you know also it looks like
you've got an all sunsets subscription
which guys like if you're struggling
with design and you don't think your
designs like
are good enough to sell or you're
wondering why you're not getting sales
just look at like this design i mean
there's plenty of other examples from
the shop but like just stop for a second
and look at this one
it's big the colors are great uh the
owner of the shop did not need to
actually do this design like the design
was made for
her i'm assuming it's a her because i
saw the profile picture up there erica
so um it looks like all they all she did
was use the color drop
the color selector tool the eyedropper
click into the mountains
where they have that like light tan
color and then set that as her text
color and then strategically she made
her text fit the
horizontal width uh side to side
i mean it's just like really good
execution
very simple like this design to create
this probably didn't take long and i
mean i'm sure it's
if it hasn't sold it will i'm sure so
this is i just you know i like to remind
like the
approach to design that i think
translates into sales that i
very strongly believe is most effective
in generating clicks in search results
and then
converting into a sale and i just think
that's really well done
also even like a simple simple shirt
like this it just says compost
a gardener's black gold so simple yet
including the mock-up with the jeans and
the shoes like if you're gonna sell a
very simple product this might actually
be a better strategy than just
highlighting the shirt only
you know even though you're not gonna
get the jeans or the shoes with the uh
t-shirt purchase like i think this looks
really well
and it seems like a good execution if
you're trying to sell
such a simple shirt right there's no
graphics it's just two lines of text
the top is bold the bottom is uh thinly
written
let's see you got mom life so it looks
like you use sections as
a well okay so your sections are by
niche at times but also by product type
at times so that works so you've got
like tank tops here but then you've got
hunting and hunting might have
multiple product types maybe so far it's
just t-shirts by the way look at the
hunting
designs a lot of these are from all
sunsets by the way i'll put a link to
all sunsets if you guys want to
show them some love and sign up it's
like 30 or less for a year
so it's like two dollars and change a
month so you can basically make one sale
and then it like pays for that month
and i mean then you can start cranking
out designs that look like this that
look
super quality um and by the way when you
sell stuff like best bucking grandpa one
thing that i would do is
enable personalization and just because
like
even if somewhere on your shop you may
have like okay best bucking dad best
bucking
grandpa like you can still have both
listings you can have the one for dad
and the one for grandpa is separate
listings but enable personalization on
both
because there's no guarantee that
somebody's going to
like they may find the one for grandpa
when they're looking for the one for dad
and they may not click your shop and
then find the one for for dad
but if they're you know i mean like keep
the clicks at a minimum for the customer
because most people are in such a hurry
with short attention spans
so if they get this far you've got them
where you want them
they may not need it but if they do put
personalization then right behind they
just click add personalization
and they'll say hey can you swap out
grandpa for for aunt
or you know sister or whatever and give
him the chance
uh it just you know it only opens the
door for more sales and you can make the
personalization optional so people that
don't need it
um won't bother with it so that's just a
thought real real quick
um the one thing you're not doing is
running a sale
and i feel like i always mention that
it's weird that more people don't run
sales because you can do it pretty
pretty quickly and effectively
like you can even increase the price of
your products and offset whatever sale
amount you're gonna run
but oh i mean okay so you do have the
the mail list mailing list for your 10
off
so kind of a more advanced strategy
would maybe be
you could either offset the pricing to
bring it to the same prices you have
here
and have a permanent 10 off and join the
mail list for 20
off or you could run a permanent five
percent off but if you join the mail
list get 10 off
uh the reason that running a sale is
good though because in addition to
it helping you stand out in search
results and make customers feel like
they're getting a better deal we already
know those things
but when you constantly rerun the sale
sometimes i don't know this like
the frequency i i'd have to i'd have to
work for etsy and be an engineer and see
the code that they wrote on the back end
but i know that sometimes when you run
the sale initially it kicks off an event
on the back end that will send push
notifications
and emails to potential customers who
expressed interest in your shop
so if they have like a product that's
added to cart but not checked out
they'll get a notification like hey this
product just went on sale or if they
have it favorited
and by the way when i say favorite it i
don't remember if it's add to cart or
favorite it might be both
but it's something like that i have a
screenshot i have a screenshot over here
on my google drive i remember
because my girlfriend i told her to add
one of my products to cart
and then i was messing around with the
sales and then i confirmed that it
actually does work that way because she
got a push
on her um i don't know if it was the
etsy app or if it was the etsy mobile
store
but anything that you can do like that
to i mean you already know the
importance of that i don't even
erica knows the importance of that
clearly because she already started her
email list but
that's just another way of getting in
front of potential customers
you know everybody's busy living their
life so any touch point that you can
have to remind them
hey buy my buy my product is good it's
gonna work in your favor in the long
haul
and um make you some extra sales so i
don't know what else do we need to say
about the shop i mean
it's really well executed it's and also
it fits the etsy vibe
you know like this definitely fits the
etsy vibe more than my shop did my shop
was very like kind of like
this is the product this is the design
buy it you know and this is more like
the etsy like
i don't know you know how you know what
i mean the way people on etsy frame
their products in that primary uh
thumbnail
um i don't even know what to call it
other than it just reminds me of etsy
right with the wooden floor
the shoes the jeans people wearing it
the varying backgrounds you know in this
case the pink wall
but i know you've got some with like a
light gray wall forest in the background
there
um so you switched it up well executed i
love this shirt raised lion's not cheap
i might have to buy myself one of those
i love the color scheme too by the way
i think that contrasts extremely well on
the black shirt and also flows together
really well
get the red the orange the yellow and
the blue so
all in all summary this shop is really
well executed i'm going to put a link to
it guys
you might want to even just bookmark
this shop and come back to it and look
at it for inspiration because
i don't know i mean as far as like my
personal approach to print on demand
this is checking almost every box that i
like to talk about on youtube so
well done thank you so much for watching
guys i hope you have a great easter
weekend
do me a favor hit that like button if
you haven't already and if you're not
subscribed and you want to do that that
would be awesome
quick reminder too i have a full print
on demand course one of the 10 modules
is everything that you need to know that
i could possibly teach you about
starting an etsy print on demand shop
and the rest is stuff like design tips
niche research tips
uh seo tips advertising tutorials for
multiple platforms
um the end the last section is the bonus
section it's all about how to how to
automate your print-on-demand business
from start to finish
so check that out if you're interested
there's a link in the description and
again guys thank you so much for
watching
i'll see you tomorrow with the new top
five niches of the week
[Music]
you