so i just got a pair of shoes in the mail and i wanted to open this box and show you guys what i
was picking up and then i started to think about it i actually got a good deal on this shoe and i
want to explain to you guys why i think i got a good deal and how you can do this too so if you
didn't know by now my name is dj and this is the dna show on this channel i clearly love talking
about sneakers and i really love helping people find good deals on sneakers so they can add them
to their collection and not have to worry about always spending top dollars so if you haven't
already consider subscribing because we are very close to a million subscribers and you could be
the next one to get us there i was just gonna go ahead and open this shoe and just rock it and go
about my day and then i started thinking about it i was like there's a little story behind this shoe
and i'm excited to add these back in my colle well i guess i already have these in my collection
which i'll get to in a second but basically let me close this knife so nobody gets cut we have
a pair of air jordan fours as you see right here now what is inside that is the question
that everybody's asking first i'm going to tell you the price of this sneaker and i got these for
575 now i know your normal everyday sneaker head or your person who doesn't know anything about
sneakers they're going to be like bro why'd you spend 575 on a pair of shoes that makes no sense
well hopefully by the end of this video you'll be able to understand my logic behind all this
thinking so now that you know how much i spent on the shoe let's figure out what shoe it is can you
guys guess obviously you know this is the air jordan 4 box if you didn't know this is the air
jordan 4 box let's see what we got inside we got the lid and then we got the shoe oh we got this
shoe so right here we have a pair of cactus jack travis scott air jordan fours this is the houston
oilers colorway and i want to make sure that i give you guys some nice in hand shots as well
just so you can see what the shoe looks like as we go out the video and get some understanding
based off of the condition and how it's used and why we compare the different prices based
on other used sneakers and i'll get a little bit more deeper into that later in the video as well
when it comes to comparison and pricing and the value no overall bang for the buck so as you saw
from that quick clip right there the shoes are definitely worn which is no problem i think these
are in a pretty solid condition and i feel like for 575 i got a really good deal and this is why i
feel that way so if you look at these photos right here we have a pair that is listed on goat this
is also a used pair this sneaker does not have the box and they have this pair listed for 650
now when we go deeper into the photos and take a look at these shots let's see what we got
on the first shot right here the shoe looks like it's a little bit dirty and a little bit blotchy
on the upper which is understandable because of the materials and the shoe being suede and the
baby blue and i might have a little bit of issues on that with my pair as well which is completely
understandable i get that now we'll go to the next photo right here you're gonna have creasing from
normal wear i feel like my pair in particular has less creasing on them so that's a big thing
too when it comes to the crease on the toe box or the inside of the foot because jordan 4 is
naturally crease in that area now when i go to the next slide right here just looking at the insoles
alone this shoe doesn't even have insoles in them and then when you go to the toe box of the shoe
as you look at the left foot right here these things are completely dirty and the right foot
they're a little bit dirty too looking at the back side issue you got a little bit of dirt
on the heel as well and then on the bottoms these are yellowing out and you got dirt on the bottoms
obviously the shoe has been worn a little bit of wear and tear on the top of the tongue from pants
and different things like that so as you can see definitely some dirt on this sneaker looking at
the toes as well back here and then some other angles on the other side that is what a pair on
goat looks like for six hundred and fifty dollars now just comparing those to my pair at 575 dollars
i already feel like i got a better deal simply because i got the box i have the hang tags
they ended up coming with some shoe trees inside of them as well the insoles aren't that bad and
the outsoles aren't yelling as bad as the other pair as well so i think overall just when it
comes to the dirt cleanliness the creasing and the overall just presentation of the shoe i feel like
mine definitely looked better so now let's check out a pair that's a little bit higher in value
and see if they're comparable more to an eight or nine hundred dollar pair of shoes so looking at
this shot right here it looks like the shoe looks really good on the upper of the sneaker this has
the box and everything that comes along with it as well going to the next shot on the inside of
the foot very minimal creasing the upper the materials look really really clean really nice
going to the toe box the top shot right here insoles everything look great there back into
the shoe shoe looks good outsole is pretty clean yellowing isn't too bad that's a nice thing you
got the size tag you got the box and then another shot of the shoes inside the box so like you saw
on the first photo they're asking 875 for this pair and again this is a used pair of shoes we're
going to talk about the value of a new pair as well in a second but as of right now you have a
big difference when you come to 650 875 that'll kind of give you a perspective when it comes to
this sneaker and the overall value based on them is used and how used is the shoe and what comes
along with the shoe when it comes to attachments insoles box you name it that also affects the
value of the sneaker and all of these examples that i'm giving you guys is a small glimpse of
what you would learn inside of the hobby to hustle program so if you want to really take your shoe
game to a whole other level and then build up to grow a huge collection and sell dead stock
sneakers to then reinvest those back into your collection and take your collection to a whole
nother level or start a business or whatever maybe whatever you decide to do all the information is
on the inside so if you want to join the vip mastermind make sure you check out the link down
below or the one pinned in the comment section and i have more info on this whole thing for
you guys later in the video but i just wanted to let you know we still have more space in the vip
group and i'm excited to see new faces and i would love to have you on the inside so when i look at
this pair that i got for 575 i got the box i got the shoes i got a hang tag it's somewhere in here
where'd it go hold on there we go i got the hang tag that comes along with the shoe and we got the
shoe trees that was a little complimentary i ain't mad at that appreciate it bro so if i was to value
this pair right here just based off of 650 and 875 i would say these will probably range somewhere in
the low 700s so maybe somewhere around 725 750 depending on who you're selling it to
and who's asking i feel like in my eyes i got at least another extra 100 to 150 worth of value in
this shoe and that brings me to my next point when you buy a used sneaker you always want to buy it
under the used value that way if you do wear the sneaker and you know that it has a higher value
than what you got it for you can then depreciate the value a little bit by wearing the sneaker and
still be able to get your money back or even sell it for more than what you got it for later down
the line after you may have worn it a year or two and especially if it's a sneaker like this and it
goes up in value even more you could still have this used sneaker just like this and never even
wear it or wear it whatever you decide to do and then it could be worth from 725 maybe it's 825
or 925 and that 875 pair that you saw that we just showed that could potentially be a thousand dollar
pair so there's definitely a lot of things to think about when it comes to that as well
but it's always nice to be able to purchase a used sneaker for under the used value that way
again you can depreciate that value to what it's worth and still be able to sell it and essentially
wear a free pair of shoes that's like buying a car for under market value say you buy a car
for seven thousand dollars and it's worth ten thousand dollars and you drive that car for two
years and then the price goes down a little bit what we all know in the market right now cars are
extremely expensive and everything's reselling for too much but for an example say you drive that car
for a couple years you pay for insurance and gas and normal maintenance oil change stuff like that
and say your total out-of-pocket cost is somewhere around you know eight or nine thousand dollars
after a couple years of owning the car well the car is still worth ten thousand dollars and it
might depreciate a little bit and now it's a nine thousand dollar car now you could go and sell that
car still for nine thousand dollars and you just drove it for two years and got all your money back
for the gas insurance maintenance and still be able to get your money back that you put into the
car and i feel like that analogy aligns really well with sneakers simply because i used to do
that with cars and i still do it with sneakers now when it comes to the resale value of a dead stock
pair meaning a brand new pair that's never been worn these are going to be hitting for somewhere
around a little over a thousand dollars when it comes to a size 13 because that's what i wear so
that's how people typically gauge the price of a used sneaker obviously they can't charge you
the resale value of a dead stock pair if the shoe is not dead stocking is not brand new so
they're gonna have to cut the price down a little bit and then based on how worn the sneaker is
or what the sneaker may be missing if it's hang tags or boxes or insoles or something like that
all those little things make the shoe go down in value so if you have hang tags that come with the
sneaker or little accessories or something make sure you don't lose those because that can always
help the value of your sneaker you never really realize it but next thing you know that extra hang
tag or having those little extra insoles or this extra set of laces that come with the sneaker that
could increase the value of your shoe by 20 30 50 depending on the shoe in the situation so what i
want to do now is give you guys another look at this sneaker and let me know what you guys feel
about this purchase at 5.75 obviously yes this is a little bit more expensive but i wanted to
give you guys a good example of purchasing a used sneaker getting it under the used value and being
able to then rock the sneaker and still get your money back or even sell the shoe for more down
the line if you decided to i've done this multiple times when it comes to the travis scout four you
see me stomping mud in my previous pair i ended up getting rid of those and selling them for way
more than i had got them for and these right here i might stomp in mud again who knows we shall see
but i definitely wanted to make this video for a couple reasons just to show you guys my new pickup
and what i plan on rocking in my rotation this summer and then obviously learn a couple things
along the way for you guys as well and give you guys a couple of tips and tricks and i have to
give you guys one more thing where did i get the shoes from and how did i get such a good deal
i got these from ice cold sneakers he's a sneaker reseller on instagram and if you go to his story
he typically always has story deals going on he's a trusted reseller you don't have to worry about
anything if i'm vouching for him i'm telling you right now you don't got to worry about nothing
he's a good person to get sneakers from and every now and then you could definitely find a really
good deal especially on a hype sneaker and be able to save yourself a couple hundred bucks
and be able to get another shoe to add to your rotation without having to hesitate
so if you want to check him out make sure you check him out i'll have his instagram link for
you guys down below in the description and if you do find some good deals and you plan on picking
up something from him let him know that dj from the dna show sent you and hopefully he can hook
you up with the even better deal so i appreciate you guys as always if you learned a couple things
from this video or this inspired you to go find a good deal on a youth sneaker drop a comment down
below and let me know what you plan on picking up next i'll see you guys in another one all right
yo if you enjoyed this video and want to grow your collection or make extra money on the side
i built a vip mastermind that will teach you everything that i've learned about growing
my sneaker collection over the past 15 years this will also give you access to the dna fam
in my vip community where we talk about investing outside of sneakers and don't worry if you don't
plan on joining the vip community it's okay i also set up a private dna fam community that
gives you access to all the behind the scenes looks from the studio and multiple chances to
win free sneakers and gear from weekly and monthly challenges so all you need to do is
click on the link down below in the description or the first link pinned in the comment section that
will get you set up and into the community i'm excited to see you guys on the inside
oh wait one thing before i go i use the rejuvenator disinfectant right here i always make
sure that i spray down and disinfect my sneakers on the inside and clean them out on the insoles
and then i'm ready to go and rock the shoe i do that every time when i get a used pair of shoes
just let y'all know so i'll have the link for you down below in the description on that one as well