Good morning, good afternoon, good evening!
This is Andy from wholesale-help.com, back with another episode of eBay Sellers' Tips
and Tricks.
How're you doing today?
Welcome!
Sorry it's been a little while since the last one.
It's been two weeks instead of one week.
I'm trying to get them uploaded every week, but it was a particularly busy week last week.
So, this one is going to be a short and sweet video - one tip for you in this video.
It's called, "How to Boost Your eBay Listings", and if you are not implementing this technique
in your eBay business, then you're losing money, people.
It's as simple as that.
It's a very important tip.
If you've been buying and selling on eBay for a while, you may already have this incorporated,
in which case, great.
If not, then you need to be doing it, because you will be missing out.
It's as simple as that.
Without further adieu, let's get started.
This technique can work for you if you sell multiple quantities of the same items.
Basically, if you sell new items and you have an eBay store, then this technique is important
for your set-up.
You need to be able to re-order more of the same stock as well.
The number one rule of this technique is to never let your listing run out of stock.
You'll need to have an eBay store, which most people will have.
If you're listing a reasonable volume of stock, it's actually cheaper to have an eBay store;
the basic ones are available for around about $14 or $15.
When you have an eBay store, you'll have the opportunity to list items good until cancelled.
Essentially, what this means is, you can list an item indefinitely that will renew every
thirty days, and it'll continue that way until either you cancel it yourself, or all the
stock items are sold.
The trick with this is to never let all the items sell.
If you're starting to run out of stock, you need to re-order the stock before it runs
out.
If you get to the point where the stock hasn't arrived and you've only got one left, the
key is to not let that one finish.
The best way to do this is to take your price and triple it or quadruple it, or do something
drastic with it.
If you're selling something for $9 or $9, change it to $90.
Make sure you're the most uncompetitive person for that particular item so it doesn't sell,
just for the period until you get items back into stock, and then you can put it back down
to your competitive price.
This way, the listing will remain active, but no one will buy that last item, and therefore
finish the listing.
The listing must remain active.
Once your stock comes in, you can edit the quantity and put it up to however many you've
now got - sixteen, eighteen, or twenty, or even more - and you can carry on the same.
This way, one listing can continue for years and years and years, and that's the idea of
this technique.
Essentially, eBay will give more visibility and more credit to an auction listing with
more sales.
Every time you sell something, eBay will understand that that is a more relevant product in that
particular niche.
If you have a lot of sold items in one eBay listing, you'll have a lot more visibility
and a lot more relevance than other auction listings around you.
You'll have a boosted listing, but to be able to do that, you need to let that auction run
and run and run and keep building up the same one rather than letting it finish and re-listing.
If you let it finish and re-list it, you lose all of that good, magic, turbo-boost juice,
so you need to keep that running.
If it means taking yourself out of the marketplace for a couple of days until your stock turns
up, fine - that's not a problem.
If it's running and no one is buying it, that's fine - it's still running, still alive, and
it still has all the credit.
Keep that auction running.
That way, if you do that for all of your different auction items and keep them running like that,
then you'll have an edge over a lot of the competition, and a lot more visibility in
the marketplace.
At the very least, if all the sellers are doing that, you at least need to be on the
same level as them, or you'll be missing out.
Just to recap: use the eBay store good until cancelled listings, re-order stock when you
get to the last few items, try and time it so the new stock comes in before your items
run out.
That's the ideal situation, but if you need the money from the auction items to pay for
your stock once more, then you need to raise the price to prevent the auction listing from
finishing.
Over time, your sold items will build and build and build, and you'll have yourself
a mega-turbo-boosted eBay listing.
Give it a go, people.
It's a golden eBay seller tip.
If you enjoyed this video, I'd appreciate it if you gave it a thumbs-up for me on the
bottom left.
Finally, if you'd like to get access to the Wholesale Help members' club, you can still
get access to a free membership by following the link in the description box below.
Thank you once again for watching.
My name is Andy Lawrence, and I'll catch you on the next video.