today seven helpful tips that you can do right now to gain more a graphic design
clients and more useful contacts within this industry that's coming right up
here as a toy graphics I'm making today's video possible is smart mock-ups
which have a really interactive and a really user-friendly and wholesome
service for you to use your designs on mock-ups to percenter clients learn more
about that later in today's video so one of the best things that you can do to
secure more clients is to create a simple PDF of your graphic design
process so as an example if you're a lady or designer you can make a quick
and a needs infographic of the five-step process of research concept creation
initial ideas refinement and then the final logo design outcome on each point
give a brief summary of what the client can expect and what you need to
undertake this step of the process showing the clients your creative
process in a visual and an easy-to-access manner is going to
install confidence within that client and that's only going to heighten your
chances for landing the next job oh and while you're still at it go ahead and
slap your logo on that PDF as well - now this next tip isn't for everyone but it
might be essential for you right at this very moment in time because there is a
time and a place when we all need to totally rebrand and redesign our entire
presence as a graphic designer online and offline this might not be necessary
for you right now or it might be the very thing you need to be doing so maybe
you don't even have a brand direction and you don't understand that as a
graphic designer among everybody else you do need a solid
and a memorable brand identity which flows through all social media accounts
and contents that you put out this will solidify yourself as a graphic designer
a space ashlee online and it's gonna help to
make sure you stick in the minds of those potential clients that you want to
land so who likes being rejected nobody but we will face rejection and it's a
tough battle for the ego to fights that's for sure so you often ask
yourself what has the client not approved my work or why upon tyne landed
that job I thought I was so sure I was gonna get instead of getting down angry
about it take it on board and realize there was a fundamental reason why he
did not work out for you this time around you obviously need to change
something in your approach and your workflow so that you can learn more work
what that exactly is I cannot say right now but you need to take a step back and
look at everything you're doing did you communicate with the clients in a polite
and a professional manner did you fully undertake the design process did you put
in enough hours for the design to end up as a polished final piece of artwork
protection is not failure it's an opportunity to learn something about you
and your workflow
I've said this before and I'm gonna say it again
but with some extra added information that you need to know about go ahead and
make a business account for your design career on at least LinkedIn Twitter
Facebook and Instagram this needs to be separate from your personal social
accounts and it's probably best have no link to them whatsoever it will take you
some time to gain some traction and a following but what you can do is to
optimize your accounts for a search optimization especially when talking
about LinkedIn this means adding in keywords such as graphic designer and
also logo design into your biography your posts everywhere you can pretty
much even into the metadata of the image content you upload this will help you be
more searchable later down the line on your social media accounts and little
topic of searching wait until the very end of the video because I have huge
reams of links where you can find the design work right now search friendly so
when a football or a soccer team spends ten million dollars on a contract for
one single player why are they doing that well it's because that person is
going to add value to their team and to that business it's why you pay money to
a plumber because they can solve a problem for you
ie that leaking pipe in your kitchen you need to take a look at your artwork and
see if you add value to a potential client the view would actually have
value to someone is it relevant to a niche market and this actually look
decent you can always get a second opinion because a lot of the time we
become so narrow-minded at our designs we cannot see the flaws or downsides of
our work you need to have value there for people
to want to reach out to you and spend their money and their time on you so do
ask yourself this does you work and do your skills have value to other people
will you efforts and your designs increase the growth of somebody else's
business why are you just slapping together some text and shapes hoping
someone's going to like it so my last tip today is to make a prospect list and
actively look for potential clients this is a huge deal and it's very very
effective so listen to what I've got to say to you right now about this point a
prospect list is a list of people or entities that are likely to become
possible clients for opt yours in the future now you can write down this list
on paper or some way if that's your jam or you can just do it digitally speaking
on a computer but make a list of the following firstly any previous clients
you've worked with in the past you need to keep these names and these contacts
readily available and do keep in touch with them as often as you can also
anybody who has ever reached out to you asking you for work but the project
never took place for whatever reason then also have names of people you've
met at Network meeting events which is something I do encourage especially for
beginner freelancers networking is really important now if you have an
email list type an entire group of people to your prospect list - and of
course scroll through your social media and see if you have any contacts on
there that either have a business or some need for your services in the near
future once you have this prospect list you can go ahead and keep in contact
with these people from time to time and just form a network with
included there will be a time where at least one of these people are going to
need you as a graphic designer and if you're in their consciousness and
your work is decent they will come to you the proposal so as I said making
today's video possible with small mock-ups and you can find them linked
down in the description box below now they have tons and tons of different
mock-ups view to access and use to display your graphic designs to clients
or just on social media as an example I'm gonna scroll down to the business
cards here and there is a specific mock-up that I want to use because I
think it looks pretty neat and as you can see you can either use an URL upload
or you can upload from your computer I'm going to upload a JPEG that I've already
made for my business card and you just need to rearrange it on the canvas so if
it's properly
and as you can see that looks really really neat and once you can see both of
them together and how they work in tandem this mock-up looks really really
good and I'm really pleased with the outcome of this actual mock-up design
from here you just go ahead and download the actual mock of itself and they have
some super high resolution options for you to download so you check out small
mock-ups that link to down below and start presenting your designs in a
really professional manner today thank you guys for all the support of my
channel and the likes and the comments and the feedback it helps you make more
relevant content to you guys and I'm fully aware that I actually said there
was going to be seven tips at the stylus video but there is six no it's my bad
just accounting area I guess somewhere along the way but I hope the content was
useful and of course I hope you guys have a great day
until next time do make sure to design your future today peace