welcome to another edition of expert talks by kalkine tv i'm sage great to be with you today
and we have a special guest jeremy lamb who'll be joining us he's the founder and ceo of venue
force background of venue or venue is a virtual events platform through which organizations can
host their next conference in the metaverse sounds all very exciting to me and here to tell us more
and how to pronounce the name of the business is jeremy lam the founder and ceo of venue welcome to
the show jeremy hi thank you sage uh yeah lovely meeting you and yeah you uh explained uh our
business exactly right we're a venue and we create metaverse conference experiences to solve business
problems wow great to have you with us sounds like it's cutting edge technology being applied
and finding use cases so great to have you with us to share your inspiration behind the platform
and what you actually do at venue so as a platform it's significant in today's work culture can
you tell us about how today's work culture will actually help to bolster your platform
absolutely and we actually came up with the uh idea for venue in 2019 you know even before
all of work really became remote and people started looking for more options it was back
when we were trying to uh host more conferences to get more sales for our uh vr virtual reality
gaming business and we're like how do we host you know a conference every month it takes
six to twelve months to organize a conference get people to book plane tickets and hotels and
uh spend a whole week traveling internationally to you know spending time away from work and family
uh what if uh it was as simple as a click of a link on your calendar invite and you could
join a conference and uh really feel like you're uh just like in an immigrants get to walk around
freely explore uh and and bump into people have those uh serendipitous encounters and spontaneous
conversations meet the people you didn't expect to meet and uh for us and for uh businesses uh
that's how that's how businesses make sales and make connections at these conferences
that's really exciting to me thank you jeremy and many would think that conducting meetings
in the middle midverse has challenges um could you explain what these challenges may be and what
your thoughts on this idea are yeah absolutely and i think uh you know to tag along your last
question a lot of the challenges have actually been overcome uh since everybody had been forced
to experience uh remote work and uh you know hold meetings online instead of in person um
the biggest challenge was uh just people don't know what a virtual event is or a virtual meeting
is uh but now people know so that's that's really the biggest challenge has been overcome already um
and we find we're hosting uh tech conferences you know of course tech savvy people uh use
it no problem but even doctors uh folks over uh 65 years of age um and just normal consumers or
uh people working uh social causes and and climate activists uh a wide variety of people and that's
because our team has been working really hard uh we're in the business of doing conferences we know
people come from a lot of different backgrounds and uh different computers so our our experience
uh venue works on your windows laptop your macbook or vr virtual reality if you
have it so you could you fully utilize your body language um and as well yeah
that is amazing because i mean our imaginations is really what's creating our reality in many ways
and i think the metaverse allows us to explore that and see what our minds can really come up
with in the real world and we're seeing that concerts and events are doing really well
as well so what kind of different events can your platforms be used for
absolutely and you actually brought up a few really great you know events and there's
seems to be a really good platform uh serving metaverse platforms serving each of these events
there's really good concert experiences um ours we focus on business conferences so if you've
ever been to an expo or a convention where uh primarily there's a lot of exhibitors there
uh trying to sell their products uh we help uh our customers and people who come sell their products
make customers you know uh at the event um our speakers promote their launch or an announcement
or uh you know any sort of program that they have um so we that that's sort of our niche focus and
that's what we're good at and you know part of the thing that allows us to do that is because we
can fit a thousand people in the same room uh we have expo booths designed to optimize traffic
uh people going to network with the exhibitors um and on top of that we have our service of
virtual event experts conference experts uh we know how you should design your schedule we even
help work with a hands-on you know step by step uh oh you're trying to host this event to acquire you
know 50 customers in six weeks we'll help you do that here's who you got to invite and we'll invite
these people for you we'll design the event this way um we will invite people to come speak um as
a lot of businesses know it's really hard to go and just send a cold email out and say hey do you
want to demo a product do you want to you know interested in buying our product but it's a lot
smoother uh when you're inviting them to come to this whole big conference with all these
other potential customers of theirs and and to come speak and promote their their product
and in doing so you can network and and develop that working relationship with them essentially
you know haven't become your customer exactly i mean we saw how small the world became with
the internet i think with the metaverse it's just going to really um exacerbate that reach that the
internet can provide and people can interact with each other it's very exciting space that you're in
so please tell us more how can one engage meeting attendees on venue sorry yeah absolutely you know
you were talking about our imaginations earlier and one of the great things about
uh event you know venue in addition to not having to pay rent and physically set up space is
we can fully customize the metaverse for you um if you know you want to be set in outer space
if you want to be in a you know convention center standard uh convention center um you know whatever
your theme is we can uh you know put you whatever your imagination is we can create that for you
and in addition to that the business value one it's interesting uh people can freely walk and
explore unlike on a maybe 2d screen a 2d you know a conference call right that they can't
really freely walk around and talk to people but it's exciting it gets people to click and and
come to your event and know your brand um and and the best part is we have 3d audio and you
can freely walk around in three dimensions in the metaverse just like you would in real life
um so you can really feel oh this person's talking on my left this person's on my right i can direct
my focus i can point myself towards them look at them and show them oh i want to jump in on
that next question or pitch my product now so really all those little communication skills and
things that we developed to help us make sales and do business but also just socialize as human
beings we can bring that into the metaverse with venues so we designed it very specifically
to allow us to do that that's fantastic and i can hear the passion for your project as you describe
to us and explain what you do so thank you so much and i think what's really also exciting is
that how our boundaries and barriers are sometimes limiting to us in the real world but in the middle
of us we can defy gravity we can fly around and as you said we with your platform there's 3d spatial
movement as well as audio that's amazing so what are the advantages available for organizations
when it comes to the metaverse so far and in the future yeah so i like to think of uh metaverse
conferences and being in particular as just being better and different better in that uh you don't
have to worry about renting a space we you know so our background the reason why we're able to
develop this platform is we've been hosting conferences uh in the san francisco bay area
that's where the base uh for six years uh we've gone through the process and pains and renting
and physical space setting and physically the labor the av audio video equipment um and getting
everybody to fly in you know the make or break of your event is who you can get in there to network
that's the values the people you get in but the harder it is for them to fly in or the schedule or
hotels and in time the harder that is the the more you lose in your event in terms of the people who
can come but with a single click of a link in venue uh anybody in the world can come we've had
uh amazing keynote speakers uh we held a covet trade show uh back when you know at the peak of
covid uh we had connected doctors from all around the world to come speak and and provide their
research and their studies and medical companies with all their you know cutting edge products to
help with covid we had dr sanjay gupta chief medical correspondent of cnn come give our
keynote we had dr gallander from the u.s white house kobe task force come speak um and this was
one of our customers events from young presidents organization so you know i mean i mean it was very
obvious then you know dudes during the height of covet people weren't able to travel anyways but
um to get you know that level that uh level and quality of speakers and people are drawing people
to come to a conference and add value um i think i think that's one of the one of the biggest things
uh and on top of that uh we we design venues specifically it's by and for conference
organizers every little thing like your name tag and getting to at a glance see who's in
what companies are in the room and who you can go and network with uh to being able to demo in 3d in
in your exhibitor booth um and and be able to easily submit content for that so um yeah all
of that is really designed to basically help you make sales solve your business problems
that's fantastic i think travel in the metaverse as well sounds really appealing and it sounds
like your platform would also benefit from all the well-being seminars that are happening in
many of the hotels around the world these days such an interesting discussion we're
having with you today as we wind up what are your objectives for venue for the rest of 2022
yeah it's interesting because um
are it changes all the time but most recently we're all we're a team of problem solvers
uh at the very core of it and most recently we've been researching and studying uh the economy
uh the state of our econ our global economy today what we're all experiencing right now um you know
for us we especially look at uh the us because we're based here but um and trying to understand
what this means for our business partners our customers people who are coming to the events
um we're always in the business of how can we help you make sales how can we help you hire the right
people how can we connect the right to people together so they can partner and create this
new solution to solve this this new problem that came up so as we're looking into this potential
uh what's happening to our economy right now we're thinking you know over the next 12 to six months
how can we look at each industry understand what the problems are survey them interview
the folks working there and go oh these are the people maybe if we bring them together they can
do something about this um and especially work with a lot of startups startups are
a huge key in solving new problems um because they're they're small they're scrappy they
try new things really quickly and uh and and and they're willing to take big risks so often times
it's when these new problems come come up these little small startups go wait actually i think
we can do something about that so we we want to we gather people together people make things happen
uh people solve problems so so that's what we want to do yeah i love the solutions focused uh
ethic and premise behind the tech startups i think it's so great and it's wonderful that you've been
able to sustain your business for six seven years is that what you said oh yeah we started off as
virtual reality game developers made no money so yeah no but we're very passionate about our whole
team uh yeah we love what we're doing it sounds great i mean that you've been in the space for
that long i mean sometimes people are still saying it's a little bit early for the metaverse now
maybe you know the war is slowing things down a little bit the war in ukraine and
russia unfortunately but who knows timing's everything in the game and i think as long
as you're working towards your goals something will always happen thank you so much for sharing
your valuable insights was there any closing points you'd like to share with the viewers
yeah um i think if there's anybody who may own a business or no business
um who is maybe tackling some problems um and you think oh maybe we can solve this by getting
people together whether it's your customers or your partners uh or your job candidates
um yeah come come chat with us come to our upcoming event uh that's happening in two weeks
uh we have a b2b sales conference happening in the metaverse it's free anybody can come um i'm jeremy
at venue3d.com our website is venue3d.com you can we just actually just launched a venue publicly
to demo so you could literally go to a website demo right now try it out right now for yourself
um you have to experience it to believe it that's that's the metaverse so jeremy sold i'm there see
you in the middle of us thank you sage see you in the metaverse see you soon so thank you that was
jeremy lamb he is the ceo and founder at venue what an exciting guest and please keep watching
for more of these live expert talks you can catch that recording at calkin media's youtube channel
till the next episode stay apprised and invest wise with kalkine media