Careers in marketing, where should you start?
What are the good jobs in the first place?
So I'm going to talk about that in this video, when I think about it.
Okay.
We have our marketing agency Single Grain, so we get a lot of applicants coming in.
A lot of people asking me, you know, uh, can, can we work together?
I'm super grateful for that.
And also looking at my other friend's companies too.
Who are they hiring for exactly?
Okay.
So I'm gonna give you a couple of good job opportunities if you're
looking to get started in marketing.
Now, what I recommend is if you have no marketing experience, start out
as an intern, even work for free, because that's exactly what I did.
I started out as an intern, I went on Craigslist, looking for a job,
and I became an intern where I became a slave and I'm still friends with
these guys, by the way, I became a slave and I made a site for them.
I was like a content intern.
Okay.
So that's one of the internships you can do.
I did SEO work for them.
I made my own website.
I did it for three months or so, and while I worked my full time dead-end job.
So if you have a dead-end job, look, still entering for free, be, be
grateful that you can even find a free internship in the first place.
That's a great place to start.
In terms of getting an actual job here at a couple of jobs.
I recommend if you are able to get a job in paid media or paid advertising,
which means you're running Facebook ads, Google ads, LinkedIn ads, or YouTube ads.
You are going to be able to find a job.
Cause a lot of people still need these types of people to run
the optimizations for their ads.
This is a really good way to get started and get your mind
to be a little more analytical.
It doesn't matter what major you are in college.
It doesn't matter if you even went to college or not because we have people on
our team that didn't even go to college.
That are doing a really good job for our clients.
Check out our videos on this channel, or check out the Marketing School
podcast if you want to learn more about paid media or paid advertising.
The second thing I'm going to say is content.
Okay.
So a content creator, it could be written content.
It could be audio content, or it could be video content too.
These are all important things because everyone's created content now.
Everyone's trying to become a media company and a lot of journalism majors.
They're struggling to kind of find work right now, but in the marketing
world, if you go, go for like a tech company, for example, You
should have no trouble finding a job if you're good at what you do.
The third one is SEO.
SEO, especially for large enterprises.
You think about Nike, you think about Amazon, they'll have a lot of traffic
coming to their website and they need to do a better job with their SEO.
And there aren't a lot of SEOs these days.
Okay.
But the SEOs that I know that are enterprise level, they are exceptional.
They say amazing things.
They know amazing things.
They know the right people and that's super helpful.
The fourth thing is if you can become a marketing engineer.
So not just a software engineer, but you're a software engineer
that's focused around marketing.
You're going to do a really good job because there's a lot of these
growth engineers, uh, that are, that are actually becoming a real role.
And I remember when I was leading marketing at a technology startup,
I campaigned for this role.
I said, I need an engineer on my team.
Otherwise I'm not gonna be able to get things done.
I need an engineer.
I needed a designer on my team that way we're going to fly.
Okay.
So you have to have a growth engineer on your team.
And a growth designer, the careers that make the most money in marketing.
Think about this for a second.
If you can rise the ranks, it doesn't matter.
You start with any of these that I've just given you right now.
You can rise to the ranks to become the chief marketing officer.
Chief marketing officer makes a ton of money, growth
engineers make a lot of money.
Great designers make a lot of money too.
I'll say you are a little more limited around kind of paid
advertising and uh, content creation.
If you're kind of, you know, doing the work, but if you become,
you know, you grow into the executive level, you grow good.
You, you become a good leader, you become a good manager, you are
going and to make exceptional money.
What I'll say is this to the really good marketers that are good at
execution, they're going to go off.
They going to go do their own things, because they know they
have all the leverage in the world.
They know that they can create things from scratch.
And you are going to be able to make we're talking, you know, a good six figure
amount, potentially even seven figures.
Okay.
So that's the potential that you have.
You might start lower first.
You might start with the internship.
You might make nothing, you might make 30 or $40,000 a
year, but you're going to grow.
You can get stronger and stronger and stronger.
You got to level up and it's going to be great.
So you've got the paid ads.
You got the content, you've got the SEO, you got the growth engineer and
he got the growth designer as well.
These are all related to marketing.
Okay.
And you can start anywhere.
You can start a marketing school.
And if you guys have thoughts, like let us know in the
comments, what do you want to do?
Do you wanna do SEO?
Do you wanna do content, right?
Do you want to do paid media?
What is it exactly?
Drop it in the comments and maybe we can share some resources with you.
And with that being said, that's it for this video.
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