welcome back to the six figure
mastermind today we're talking about how
do use Facebook groups to grow your
business specifically when it comes to
growing a community and building a tribe
I'm gonna give you the tips and tricks
so stay tuned
if you're in business for yourself you
understand how important culture and
community is your business not only in
just building a tribe of like-minded
individuals who are super fans of your
business but you also want a place for
people to be able to comment ask
questions give testimonials and kind of
build the brand of the rapport of your
business
Facebook groups are a great place to
have that happen and it's a great place
to gather and build and grow your
business your community and your tribe
so how do we do it let me open up my
window with you and then we can walk you
through the entire process so while
you're watching this video just go ahead
and open another tab on your browser and
that way we can kind of do this thing
together feel free to pause this video
as we're going through catch up and do
whatever you need to do there so the
first thing you need to do is create a
Facebook group you got to have your
banner cover and you can check out my
other videos on how to get the banner
specs right how to get the pictures
aligned and how to build that group
let's say you've done all of that and
now we need to create a community okay
so you can change the privacy of your
group to fit a community where anyone
can join or you can change it to be
something that they can join only if
they're part of your program the only
thing I'm going to caution you on is
that you can't charge to be a part of a
Facebook group that's actually against
Facebook guidelines however if you are
charging for a separate course or you're
charging for a separate product you can
make the Facebook group a free bonus
with that purchase so you're not
charging for the Facebook group you're
just letting people in as a bonus who
are part of that group okay
so there's different kinds of
communities like I said there's open
door communities where people can come
and go as they please and then there's
closed-door communities where people can
find the group but they need to requests
permission to join and then there's like
the super secret private communities
like between you me and the NSA right
it's super secret private you can't find
out about it unless you're told about it
by someone that's already in there I
mean that this is for like super high
level stuff right and that's all done
through the settings of privacy on your
tab so let me just kind of walk you
through this community aspect okay right
now I'm going to go to the six figure
mastermind Facebook group which is an
open-door community anyone can join
we've got you know a few people coming
in all the time just from watching this
channel I'm posting updates in there all
the time and it's a
very active community so I'm going to
click on this Settings tab right here
and edit the group settings now if
you've already created a Facebook group
you're just gonna click on groups click
on the Facebook group you want to edit
click on that little cog where you want
to make your changes right here this
second line this is what you want to pay
attention to and remember this can be
for your business it can be used to keep
your family activities separate from
your business so your family is not
posting online in fact I have a separate
Facebook group just for my immediate
family so I can still be active in in
those posts and keep the family updated
but it's not blasted all over my
Facebook and for everyone to see I kind
of like to keep it protected and
separate so again you can use this for
anything for your business go ahead and
click Change and then check out all of
these different options now in my other
videos you're gonna check and see what
buy-in sells all about what social
learning is all about there's even one
for video games which I know nothing
about I'm like original Nintendo 64 kind
of girl I don't know how all this stuff
is about but if you want to create a
community for your business you would
click any other one of these different
radio buttons you know social learning
is gonna add different features Brian
sells gonna add different features you
don't need to worry about that you're
just creating a community here okay so
for the six figure mastermind this is a
study group you can also label it as a
project maybe you're working on
something with your joint venture team
or with your employees maybe you want to
create a community centered around
events or a club it really doesn't make
a huge amount of difference but you want
to do it accurately so for this one
I'll create a study group I'll go ahead
and click confirm you also want to build
a description into your group this is
where people are going to read through
and especially if this is a group where
people are going to ask permission to
join that description is really
important for the rules and guidelines
are gonna be set out okay location for
me this is global because anyone around
the world can join you want to add tags
to your group I added a couple tags
business owner entrepreneurship tools
and features offered by other businesses
you know I don't really need to worry
about that one linked pages you can give
your business brand organization a voice
on Facebook and connect with the right
people again you can link your Facebook
page with this so if I would
do this I could link my six figure
mastermind page or I can link my Mary
and a novelist page I'll go ahead and
link that and that's just a good idea to
have in your group you can change the
color of your facebook group which a
match this is super cool because you can
match the colors of your brand so I'm
gonna actually change the color of this
one to be a money-making color let's
change it to green okay okay you can
also change the web and email address
you this is if you want to share your
group with other people you'd copy this
link and then send it out to people you
can also have the emails you know email
sent to this at this address will appear
as posts in the group so again
automation like if you want to automate
post of the Facebook group without using
a third-party app like HootSuite you can
actually use this email and email
yourself email the group and it will
show up as a post in the group okay if
you again I'm all about automation
saving yourself time so if you have an
automatic email go out it's a no trip
that's a little tip for you
okay privacy setting this is what I was
talking about earlier you can change the
privacy settings so from my group
existing as it is right now anyone can
find the group see who's in it and what
they post I've got this as a public
group okay
admins of Group with fewer than 5,000
members can change the group privacy
settings at any time once your group
gets over 5,000 people then it becomes a
little more difficult to change your
privacy settings because those five five
thousand people join the group under the
current privacy settings as they were
you need to get permission from the
group and from Facebook if you're gonna
change it after you hit the five
thousand threshold so you can change
your privacy settings here and it'll
kind of walk you through what this looks
like closed means that anyone can find
the group only members can see who is in
it and what they post secret means only
members can find the group see who's in
it and what they post remember this is
the super top secret between you me and
the NSA kind of a thing alright and you
can change the level of privacy
depending on what suits your business
best okay sections social learning tab
okay so there's social learning units
again this is it for homework
assignments membership approval anyone
in the group can at this point approve
any membership requests you can change
that to only admin
moderators if you'd like to there's a
membership pre-approval you can do
membership requests you can even ask
questions of pending members of your
group let's say that you had a group
that was a bonus you can ask that
members hey when did you sign up for my
course you also can ask them questions
about their status in business or maybe
what you need to know about your clients
so this is a good vetting system for
that again posting permissions anyone
can post in the group or you can change
it to only admins when you're building a
community you want everyone to be able
to post however you can click this
bottom button right here and make the
post go through an admin before it's
seen by the group that's totally an
option for you okay story posting
permissions again same thing post
approval I have my approval set so all
group posts must be approved by an admin
or a moderator ok so this is posts this
is story post a couple different things
so I've got that the way that I want it
I'm gonna click Save right there and my
changes have been saved and now my group
is updated ok many times when you're
creating a new group you can make group
rules for the group alright so in the
discussion you can go in here and you
can see okay I've got seven people
wanting to join this group I would go
ahead and you know approve of them as
soon as I get a moment to do that you
have the description right here you've
got the group type of study group you've
got your tags everything and being shown
up in here I'm gonna go ahead and
approve my buddies that want to join
this group and then you've got you know
what I think I'd love to do in groups
especially as you're building a
community is to write a post welcoming
in all the new members what that's gonna
do is create a new post in the group
tagging everyone that's new in the group
and just give them a shout out and give
them a a quick welcome message hey
thanks for joining the group comment
below with what you hope to get out of
this community and what you're
contributing you can put anything in
there that you like okay so the most
important thing to remember with
community groups that usually people
forget is what I call the honeymoon
stage alright some people will create a
community group get all fired up about
it for like two weeks and then it starts
to fizzle your community is only good as
you make it and it's only as good as
your members alright
so beacon
with your groups ask questions that
elicit responses from your group and be
posting consistent content in your group
all right basically that's it a to Z
that's all you need to know about
building community building your tribe
using Facebook groups as a tool hey
thanks for watching today hit the
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