>> Announcer: From theCUBE studios
in Palo Alto and Boston,
connecting with thought leaders all around the world,
this is a CUBE conversation.
>> Hi, I'm Stuart Miniman and welcome to this episode
of CUBE conversations.
I'm here from our Boston area studio.
Happy to welcome to the program, Doug Matthews.
He's the vice president of product management
with Veritas coming to us from Atlanta.
Doug, thanks so much for joining us.
Nice to see you.
>> Hey, great to see you Stuart
and thanks for having me today.
>> Yeah, so Doug obviously, 2020,
there's a lot of change going on, globally,
a lot of things happening financially,
but one of the ongoing changes that we've been watching
and has had huge ripple effects,
is of course the impact on cloud.
So why don't you bring us in a little bit.
Tell us, what you work on,
and how cloud has been impacting,
what's happening with the data protection
or resiliency in your world?
>> Sure, so, Veritas Technologies is a long brand
of focus on data protection.
And we are highly focused on protecting data
regardless of where it lives,
whether it lives on a customer's premise
or whether it lives in a cloud, public cloud architecture,
or even in a cloud application.
So, for us, this has been a transformational change
as more and more people begin to adopt cloud services
as the work from home trend starts
and we're seeing them much higher emergence of ransomware.
>> Yeah, so cloud of course,
it is a unevenly distributed
if you look at, if look at a countries,
if you look at industries,
>> Right. >> I'm wondering
what you're hearing from customers,
what's kind of the 2020 snapshot of where we are
with the overall cloud wave.
>> Sure, yeah.
What we're seeing is a much more rapid adoption
of cloud services as businesses
and organizations begin to wrestle
with the fact that they can't bring people into the office.
So the work from home trend, the access to resources needs
to be delivered through the cloud applications,
even data centers.
We're now beginning to see you some supply chain hiccups
that are causing the supply chain fulfillment
of server orders beginning to slow down.
So customers are beginning to think more broadly
about cloud gives you agility, operational ability
to react to change.
So people are accelerating their adoption of cloud resources
because they're almost being forced to.
>> Yeah, is there anything specific you're seeing
are you getting any data maybe with coronavirus
as to what service is in the cloud
and what impact that's having on your customers?
>> Yeah, so dramatic change, right.
So for example,
Azure Cloud Services are up something like 775%,
which is just astounding number,
VDI, Virtual Desktops up over 300%,
and just massive of these cloud resources
is just a continuing component trim.
>> Yeah, and how about
from a data protection standpoint and security.
Obviously, we've seen
that the malicious attacks have increased, unfortunately,
and when you have more people outside
of the enterprise walls itself,
there's more things we need to make sure
that our data is secure.
>> Yeah, absolutely.
And we have without a doubt seen a rise
in ransomware attacks and malware attacks.
What's interesting to note is increasingly the consumer
is placing the blame for these attacks,
less on the perpetrators
and more on the organization and business leaders.
For example, over 40%
of consumers actually hold the business leader responsible
where ransomware attack that their business suffers
And (indistinct) percent would actually say
that they would stop buying
from an organization that suffers from a malware
or has been a victim of an attack.
So the mindset here is no longer place blame
on the perpetrators, but on the business leader
and owner that didn't protect their data
in such a way that kept the user from being exposed.
>> Yeah, Doug, why don't you bring us inside
and explain how Veritas is helping
in these environments to protect our data?
>> Yeah, so I think the first thing is
as a business leader begins to think
about their cloud contract,
they need to understand their SLAs
and how that maps
to what that cloud provider is going to provide for them.
We actually found, recently,
we produced a report called the "Truth in Cloud Report"
and in that report, we talked to cloud architects
and business leaders over 1600 of them that respond,
and one of the things that we found pretty interesting is
that 85% of the respondents said
that the cloud service provider is responsible
for protecting their data,
but that's completely disconnected
from the actual fact that over 53%
or so of those that responded actually had an SLA
that was higher
than their cloud service provider would provide.
So they believe it's supposed to be done
by the cloud provider, but it isn't being done
by the cloud provider to meet their needs.
So people really need to think about
and analyze who's protecting their data
and how they're protected when they move
into that cloud architecture.
>> Yeah, I have to say I'm a little surprised
to hear those results, the drum beat that I've heard
from the security industry
for the last couple of years has been
about the shared responsibility model,
there have been some rather public
and highly visible failures
where say somebody made a false assumption
that was something would be turned on
and the cloud service providers have come back
and said, "Hey, you all, if there's these things you need
to do and just because there's a lock on the door,
if you don't lock it, we're not responsible for it".
It is kind of the analogy I use.
Shouldn't we, by 2020 now, where cloud is not new.
I would have thought that we would have gotten
through some of these rather basic understanding
of who's responsible for what
and ultimately who needs to answer for these things.
>> Yeah, I think we're still in that adoption life cycle
and I think there was the...
We mapped this as a hype cycle of our own...
We're people right in the adoption of cloud
and we believe that classically cloud architects,
probably 20 to 25% of organizations,
have actually fully adopted cloud at this point
and are aggressively adopting cloud,
but there is such a rush now to get in
from these business leaders and architects,
who haven't really you've taken the time to frame
and understand things that they're now being pulled along
in this journey and rediscovering this thing.
So we have to keep that drum beat up
as some of the cloud bloggers
or more mainstream technology adopters are beginning
to adopt cloud 'cause they haven't stayed aware.
I completely agree with you.
We've been talking about the shared responsibility model
for a long time, but these survey results showed
that it's still a problem.
>> Doug, you make a great point.
You talk about companies have had to compress their cycles
and while normally they would have been able
to really plan things, walk through
what they were going to do,
they're often rushing into things a little bit more.
So what advice would you give other companies
that are now been dipping their toe,
but jumping into cloud or they need to accelerate
what they're doing,
what advice would you make sure
that people don't get in a little over their skis
or do something that they're going to regret?
>> Sure, so the first thing I would say is,
have a recovery plan and make sure you rehearse it.
Again, back to the blame here is falling
on business leaders,
so don't get caught by it,
make sure that you understand your recovery plan,
make sure that you rehearse it and that it works.
The second thing is, I would absolutely read
that fine print of your contract
and make sure that your required SLAs match up
with what your cloud services provider provides,
or you need to adapt technology that helps you to adjust
to make sure that you achieve that SLA.
And then the final thing as you're doing all this,
so many people look at cloud for cost optimization
as an outcome, make sure you don't overpay
because the there are various levels of cloud storage,
cloud storage is extremely expensive,
cloud resources are expensive.
Typically people think about the actual host itself
or the instance itself,
make sure that you think about the storage as well.
So use things like deduplication
or lower tiers of storage to optimize your cost efficiency.
>> All right, so Doug as we mentioned earlier
in the discussion Veritas has been around
for awhile really well understood how you help customers,
help connect us as to what you're doing
for the cloud specifically.
>> Sure, so specifically for cloud,
let's focus on an upcoming release.
I think most people
that are probably watching this are familiar
with our product called NetBackup,
it's the enterprise leader in data protection.
NetBackup is designed
to solve the data protection challenges
across all infrastructure whether it's your typical
on premise infrastructure or new cloud architectures.
So in these new cloud architectures, we've done things
to make sure that you efficiently utilize cloud storage.
So we do things like deduplication,
we also control network bandwidth
and make sure that you minimize rather your impact
on network bandwidth.
So you've minimize your overall cost requirements
associated with cloud or data protection.
The other thing that we're doing in this next release,
which I think is really exciting is,
we're going to take our cloud point solution
and our resiliency platform solution,
these solutions are designed to help customers,
efficiently recover in cloud as well as do it
in a very quick and automated fashion.
And we're going to bake those into our NetBackup product.
So the NetBackup consumer will automatically have access
to these two new technologies that we've been developing
for the last several years.
So that's really exciting for us to be including those
with our NetBackup product.
>> All right, and Doug, when we talk about cloud,
is this supported across any cloud
or there are specific integrations
that we should understand
or just where does this fit in the entire,
on a multicloud ecosystem?
>> Yeah, so the one other thing, again,
about NetBackup being a platform,
it support over 1400 different data sources,
over 800 different data targets,
and that includes over 60 cloud providers,
so it supports us this broad ecosystem
of cloud architecture
but where that makes sense, we always go deep.
So we go deep with your traditional cloud providers,
like AWS or Azure and provide that deeper level capability
for those those cloud providers.
>> All right, great.
What else should we know about what's new
from Veratis's cloud offering?
>> Yeah, I think when we build our cloud solutions,
we focus on a four stage lifecycle of a customer.
For example, we realized that customer wants
to migrate the cloud,
they want to protect their resources in cloud,
they want to be able to recover when the time comes
and then optimize their cloud footprint.
So we tend to focus in those four pillars
to achieve success for our customers.
>> Yeah, a question on that,
I think about moving to the cloud,
there's a lot of discussion about
how do I modernize my environment
and often it's I move to the cloud,
but then how do I really become cloud native, if you will.
So I'm making updates and I'm making changes.
If I think about backup traditionally,
it was, let me get something, let me put it in place
and I'm going to run it that way for years.
So how does Veritas make sure
that as I'm modernizing as I'm making changes
that my data is still going to be protected
no matter where I am along that journey.
>> Sure, so I think as customers are migrating
to and adopting cloud, their first stage on the train
or their first station that they come to on the train is
that lift and shift approach.
We're going to take everything from on premise
and we're going to move it to the cloud.
So we have technologies that will help our customer do that
with automated failback,
so they can set up the replication solution,
push a button now they're up and running in cloud,
hey, it didn't work, push the button and they're back down
in their on premise environment,
adjust and do it when it makes sense
and they're ready to make it make it work.
So we have a fairly robust set of technologies
that can help in that lift and shift process,
lift and shift process.
The other thing that we provide is
for those infrastructure as code guys,
the guys that are further out that are thinking,
how do I natively build cloud based solutions?
We have a very full suite of APIs
so that the customer can implement their infrastructure
as code requirements right there through
that Swagger interface that you would expect
and deploy infrastructure as code environments in cloud,
utilizing our enterprise class API.
So we're purpose built to be able
to help customers get the cloud,
and then also support those cloud applications
that are built there natively.
>> Yeah, Doug, I'm wondering,
do you have either a customer example,
maybe anonymized you can share,
or just any general cloud learnings
about where your customers are
and how Veritas is helping them?
>> Sure, so one of the first things
that we see customers try
to accomplish is the move
of their backup storage infrastructure
into a longterm storage in cloud.
So they might use it as a replacement for tape,
they might use it as a replacement for disk,
and they want to live in the cloud environment.
So we have a capability, we call it cloud catalyst
that moves data very efficiently
from on prem into the cloud,
keeps it deduplicated,
optimizes it for wide area network transmit,
and really efficiently moves that data in the cloud,
and then really what's important is once it gets
in the cloud, it doesn't touch that data.
So we have a large customer
who's got over a couple of petabytes of data in Europe
that wanted to make that migration to cloud,
they were using another provider at the time,
so we came in and we were actually able
to save them over 98% of their overall operational cost
associated with moving and migrating that data
just based on this one capability.
So that's a key element, right.
As people are moving that data to cloud,
make sure that it stays efficient, optimized,
deduplicated in stored efficient.
>> All right, Doug, I'll give you the final word.
>> Yeah, I think my warning for customers is
to make sure that they are well-protected
with their data state in cloud.
Understand what your cloud service provider provides,
make sure that your SLOs,
your service level objectives are going to be met
by the technologies that you deploy
in order to solve your cloud problems.
And then think about things holistically,
think about it first from the migration,
then how you protect it, then once you get there,
what do you do to recover, make you test that.
And then once you've got everything kind of thought through
and ready to implement, make sure that you've optimized it
to be efficient in it's cost utilization
and in it's operations.
>> All right, well, Doug Matthews, thank you so much
for the updates, we really appreciate you sharing us
some important tips for customers
as they go along their cloud journey.
>> Thank you so much, Stuart.
>> All right, I'm Stuart Miniman
and thank you for watching theCUBE.
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