So instead of à la carte channels,
I'm betting what we'll see a lot more of
is à la carte brands.
Not just a wise man, but a handsome man, as well.
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- Now, first of all, don't forget to subscribe,
but what we're here for today
is basically just to talk about Discovery
which has now announced,
thanks to Cord Cutters News reporting, thanks guys,
that they're going to be launching
their streaming service in 2020.
So this is gonna be a Discovery branded streaming service
similar to what we've seen from, say, Disney+,
which is launching their own thing.
Well, how similar, that remains to be seen,
but it does come down to this idea of,
yeah, we're not seeing à la carte channels,
we're seeing à la carte brands
and so now you'll be able to sign up
for Discovery channels separately as their own thing.
Now, there's not a lot more that we know about it.
We know that they've inked a deal with BBC,
so they can have some BBC content on this streaming service,
but beyond that, there's a lot that we don't know.
Now, the big question for me is, what's going to be in it?
We don't even know that yet.
Discovery owns 19 live TV channels,
Discovery, obviously, and then things like Food Network,
and DIY, and Animal Planet, there's some big names on there,
so how many of those are gonna be available on this?
They also own several digital properties
that you might recognize, things like Now This,
and MotorTrend, and,
what are the other ones, Thrillist.
So there are some online ones as well
that they could fold into this.
And we don't know which of those will be available
on the streaming service.
We also don't know if these will be live channels
or purely on demand.
That's a good question that we'd like to have answered,
and, of course, the other question,
the big one for you might be price,
what is this going to cost?
Now, the CEO of the Discovery Networks
has hinted in the past that they are shooting to offer
17 channels for a price point of five bucks.
I would be kinda shocked if they were able to pull that off,
especially if they were live channels,
maybe if it were on demand content,
but if it's live, I would be surprised.
Disney, for instance,
they own their whole suite of channels,
and when they licensed that out to a streaming provider,
it cost at least $17 and there's no wiggle room on that.
Now, Disney would be a more
valuable property than Discovery,
but let's say we cut that in half
and say that it's worth, you know,
half that $17, that's still above that $5 price point.
So for the live TV, I would be surprised
if they were able to get away with five bucks.
Now, one other big question for me is,
kinda, what this means for streaming TV,
or TV in general, looking forward.
Because right now, there's so much change,
this is a big change, you know,
this move to à la carte brand,
we don't know what this is going to
make things look like in the long term.
You have brands like Hulu and others
who licensed this Discovery content,
are they still gonna be able to do that
after Discovery launches their own streaming service,
or is Discovery going to be wanting to
push all these viewers to that streaming service
and take away the licensing rights
from those other providers?
I don't know.
There's no way to predict with this riot of change
what things are gonna look like in the long term.
The good news is, in the short term,
I'm always right.
As always, let me know what you think
below in the comments.
I'm interested to see how many people
are going to be willing to pay, say, five bucks a month
for Discovery content,
especially if they end up severing their deals
with places like Hulu.
Is this something that you would pay
five bucks a month to get, all on its own?
Let me know in the comments.
If you liked this video, give it a like.
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like the one we have coming up next week
in which I test drive a spoon
as an HD antenna for your TV.
Spoiler alert, it went pretty well.
Anyway, thanks for watching, guys.
I'll see you in the next video.
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