Retail is seasonal. It's never static
What does well at one time in the year might not do well at the other time of year?
So is there a way to find these keywords these Etsy tags that sell at different times of the year?
And find a way to catch on to the trends the up-and-coming keywords
But just before they begin to take off there might be eRank of just this week
Updated their trend report - the trend buzz and this new feature
Might well be a game changer for you to get it from your eRank dashboard. You want to go to
To get it from your eRank dashboard you want to go to reports?
Trending on Etsy and be aware
This is a pro members feature and this overview page this first page you come to has the top ten
Searches the actual shoppers that actual buyers are searching for and it defaults to last month
You can sort columns by clicking on them or if you type in the filter box
You can just bring up the results for things that you might be interested in even with just using part of the words
it'll bring up results the trend graph shows you the
Estimated number of searches for the past 15 months and the blue bar
highlights what month you're looking at you can choose other months in the drop-down to see
Historic data and that blue bar moves to let you visually see what month you're in at the bottom in bright orange
You'll see this trademark warning
This is just to remind you that although these are terms that
Shoppers are searching for it doesn't mean that you have
The right to sell them certain trade back terms will be illegal for you to sell
Stay to the end of my video to get the card to take you to the video
That I created giving you an idea of some of the things you can and can't sell on Etsy
The results are sorted into categories down the left hand side with each individual category with its top 100
Results now categories aren't perfect. They're based on what the seller is
Categorizing their item under so you might find some
Duplicates in different categories or you might find some that don't seem to fit at all sellers are human
Sometimes they put things into the wrong category. You might also notice that the bottom B category is missing
This is just because this was pulling some questionable results that might have offended some people
So for now that's missing until eRank can find a way to be a little less offensive with the results
So let's have a closer. Look all is the top 100 search terms
But how can we use this?
Well, you can see the trends for example Father's Day was number one in the last month now
Of course, obviously it was it just was Father's Day in America
but now Father's Day has passed so we can anticipate that the search for Father's Day is
Probably not going to be that high this month and if we look historically back in the data
The graph is telling us there's a little peak before Father's Day and then not many people are searching
So perhaps it's best not to use Father's Day as a new tag just now
However, we look at turquoise. That seems to have been on an upward trend
There's some peaks at Christmas time which most things seem to be and also turquoise
Bracelet seems to have just become a new search term
So perhaps if you're into making jewelry, it might be an idea to take a gamble on turquoise
That might be something big just now
And when you've got an idea you can click on that keyword and that takes you directly to the keyword explorer
Where we can see that?
Okay, perhaps this terms a little bit too competitive for us to rank for but blue green turquoise bracelet for a woman
Could this be a potential keyword at least worth worth investigating?
And it breaks down into a load of really cool tags. So it gives us a chance not only to rank for that
But if we rank for that, we may rank for a turquoise bracelet. We may rank for a turquoise bracelet for a woman
So it gives us an idea
Now, let's have a quick look at that vintage category to be able to categorize this what he rank has done is taken
all searches that contain the word vintage
Because that way we know that the searcher was literally looking for vintage items, so it may not be perfect
But it certainly gives vintage sellers an idea of what is hot when people are searching for vintage
I know something you'll be saying but Pam the keywords is telling us here. They're much too
Competitive for me to even try and rank for or it's not even the kind of things I make how can this be in any?
Way helpful to me. I
Understand it's the same for me. I make needle felted sculptures. So this would be in art and collectibles
Mainly, but when I look in there there's nothing really relevant for me or is there
When I search way down I see bunny rabbit figurine and squirrel figurine
So this does give me an idea of some animals that might be popular but not only that because the search is using the word
Figurine it tells me that possibly
figurine
Ornament or sculpture might be a term that shoppers are using more at the minute and time
But also I can check out pet supplies now
Obviously the first the top results here are not relevant to me dog collar
I couldn't rank for and I don't want to because that's not what I make
But if we scroll down some of the first named animals are chinchilla. I've never made a chinchilla sculpture
maybe now's the time to Try Greyhound is the first named breed of dog and Chihuahua the second and
ferrets and bearded dragons are showing up quite a bit in the search as well in terms like
Personalized and custom seem to be searched for as well
So this gives me an idea of things to attempt at least when I'm doing named
custom breeds of dog sculpture
Perhaps I want to be looking at some items geared to greyhound owners and Chihuahua owners
Perhaps I want to have what we shot at making a bearded dragon. That sounds really tempting
So, okay
the very top terms might not be useful to me but searching down this list gives me some ideas of how
searchers are searching what things buyers are saying when they're looking for something and
What kind of things are popular that I can maybe jump on the band where okay, I'm not gonna build a rank for Greyhound
But I might be able to rank for a personalized Greyhound sculpture
But another thing we can do is look back to last year and see what terms were starting to take off just now
Well, what's terms started to take off in a month or two so we can get an idea of the up and coming?
Seasonal terms and get our listings up and hopefully rank for them before they start to get too competitive
They remember like any tools. This is just one tool to help you out. Don't use it as a standalone
It's just a help for ideas
You want to use your keyword explorer to find out if these terms are any good for you?
You want to be checking in the rank checker to see if you're ranking for these terms and most
importantly you want to be checking what your customers how the
Customers are responding to the terms that you've used because what might be popular for other shops
Just might not work for your shop. I'd like to remind you all that although
I also work for I rank my opinions in these videos are my own and are not in any way affiliated with the rank
I hope that'll help. Don't forget check out the other videos and subscribe to me and come back often. Thank you so much