>> Mark: WELCOME BACK TO RIVER
CITY LIVE.
COMES TO HAIR CARE.
WHEN YOU SHAMPOO OR CONDITION,
WHICH DO YOU DO FIRST?
>> HERE TO HELP US OUT IS
KIMBERLY CLARK OF THE KIMBERLY
CLARK SALON.
MORNING.
>> Mark: WELCOME BACK.
LET'S DIVE INTO THIS.
BECAUSE FOREVER YOU SHAMPOO
FIRST, AND THEN CONDITIONER.
>> RIGHT.
AND THAT IS HOW A LOT OF THE
COMPANIES WANT TO MARKET THE
WE ARE GOING TO CHANGE THINGS
UP.
A LOT OF PEOPLE HAVE BEEN DOING
THIS FOR SOME TIME AND A LOT OF
THIS.
I BROUGHT FUNKY STUFF IN HERE
TODAY.
THIS IS GOING TO REPRESENT VERY
FINE HAIR CLIENTS.
THIS IS THE KIND OF CLIENT THAT,
LIKE, AS SOON AS THEY GET THEIR
HAIR WET IT GOES FLAT REALLY
FAST AND IS SUPER SOFT.
VERY FINE HAIR.
WITH THESE TYPES OF CLIENTS WHAT
WE WANT TO DO IS SHAMPOO AND
CONDITION AND THEN MAYBE A
LITTLE BIT OF SHAMPOO AT THE
END.
ALL OF THESE ARE TINY STEPS.
IT IS NOT.
ANOTHER GREAT TIP FOR THIS TYPE
OF HAIR, VERY FINE HAIR ON THE
THINNER SIDE, BABY SHAMPOO.
A LOT OF OUR SHAMPOOS HAVE
EXPENSIVE DETERGENTS IN THEM
THAT ARE JUST TOO MUCH.
THIS IS AN INEXPENSIVE WAY TO
GET YOUR HAIR SHAMPOOED THAT
REALLY CLEANS IT.
THEN YOU ARE GOING TO GO BACK
OVER IT AND CONDITION IT.
THAT IS FOR FINER HAIR.
>> Mark: SO WITH BABY SHAMPOO,
WOULD YOU USE ALSO A BABY-TYPE
CONDITIONER?
>> NO, YOU WANT TO SWITCH THOSE
UP BECAUSE YOUR HAIR NEEDS A LOT
OF THE CONDITIONING AND MOISTURE
AND THERE IS NOT ENOUGH OF THAT
IN THE BABY CONDITIONER.
GO GET SOME JOHNSON AND JOHNSON
BABY SHAMPOO AND YOU'LL LOVE IT.
NEXT ONE, THE BOA.
HAIR.
IT IS KIND OF A COMBINATION.
IT HAS RABBIT FUR, SOME OF THIS
WILD HAIR HERE.
IT HAS A LITTL PIXTURE.
SO FOR THESE CLIENTS I SAY
AFTERWARDS.
GOT A LOT OF POP UPS ON THE
FACEBOOK LAST NIGHT.
SO MANY PEOPLE SAYING THE ONES
WHO DID THIS LOVED IT AFTER THE
TRIED IT.
I'M ENCOURAGING PEOPLE TO THINK
DIFFERENT ABOUT THEIR SHAMPOO.
JUST BECAUSE THEY SAY THIS IS
THE SHAMPOO AND CONDITIONER,
DOESN'T MEAN THAT IS THE WAY YOU
HAVE TO USE IT.
WITH PURCHASING YOUR SHAMPOO YOU
CAN ALMOST GO THROUGH TWO
CONDITIONS TO ONE SHAMPOO.
IF YOU NOTICE A LOT O
SUPPLIERS, THE SHAMPOO BOTTLE IS
SMALLER.
CONDITIONER.
DO YOUR CONDITIONER, DO YOUR
SHAMPOO, SEE WHAT HAPPENS.
YOU'LL LOVE IT.
>> WITH THIS HAIR HERE, YOU SAY
TANGLES?
THIS IS PROBABLY NOT FOR
--
>> GREAT QUESTION.
ONE THING WE WANT TO DO IS PUT
THE CONDITIONER THROUGH THE ENDS
AND COMB IT OUT.
>> Mark: WE HAVE TWO LEFT.
WHO ARE YOUR CLIENTS?
MUPPET
MUPPETS?
>> THIS IS A GOOD VISUAL.
YOUR HAIR IS REALLY THICK.
YOU PROBABLY LIKE YOUR HAIR
THINNED OUT A LITTLE BIT.
WHEN IT RAINS, OH MY GOSH, THICK
HAIRED PEOPLE, THEIR HAIR GETS
HUGE.
CONDITIONER, CONDITIONER.
THIS IS ONE OF MY FAVORITE
PRODUCTS.
HYDRATE BY PUROLOGY.
>> Mark: I WANT TO GET TO THE
REAL HAIR, IF WE CAN.
>> MY CLIENT THIS MORNING, ONE
MORE TIP.
IF YOU ARE CONDITIONING FIRST
AND THEN SHAMPOOING, THE WAY WE
TOWEL DRY YOUR HAIR.
HOLD HER THERE.
HAIR.
HOW WOULD YOU DO THAT?
>> Mark: MAKE LIKE THIS?
JUST LIKE THIS.