today i'm going to show you how to start your own real estate marketing software company even if you
have no existing marketing experience very little capital go through and get started and even if
you don't know a software developer now if you're brand new to the channel my name is jason wardrop
and about six years ago i started my own real estate marketing software and crm company and over
the last six years i've been able to get over 15 000 real estate clients onto this software company
and so who i'm making this video for specifically is anyone that maybe is looking to start their own
real estate marketing agency and they want to bolt on software as an additional service or maybe you
are a real estate coach or a real estate broker and you've got an audience of real estate agents
and you want to help them further and you want to actually create an additional recurring income
stream then software is an amazing way to go through and do that now as a special bonus for you
watching this video smashing that like button and also dropping comment down below i will share with
you guys all of my proven real estate templates to not only get real estate clients for my own
marketing software but once i have those clients how to actually go through and get them results
so as we're looking at going through and starting your own real estate marketing software we need to
think about what are the core benefits of actually having a software company so the whole goal of a
software company is to solve a pain for a specific industry or a specific person right and also save
hours of time by automating a lot of the manual tasks so instead of you know you as an individual
real estate agent having to go through and do these tasks manually or be able to save you
money by not having to hire an assistant or some virtual assistant to go through and perform these
tasks for you software can automate all this save you tons of time and save you tons of money so
as we're looking at starting our own real estate marketing software company we need to look at what
real estate agents actually need and how we can go through and give them what they need to get the
desired end result so all real estate agents they need more leads right so we need to provide them
with the right tool sets to be able to help them get leads but then also once you get a lead it
doesn't end there but once we get our real estate clients a lead it does not end there because we've
all heard the saying a million times the fortune is in the follow-up so we can go through and have
software actually automate and systematize the email sms voicemail drops phone call
facebook messenger and be able to convert more of those leads into actual sales conversations
and then from there we're going to take our sales conversations and the next step of the whole lead
generation to close deal process is actually booking an appointment so then what we're going
to do is leverage software to take the sales conversation to the point where that person's
actually booking an appointment on our calendar it has some nice icing on the cake for everyone that
did not immediately book an appointment on the real estate agent's calendar we want to nurture
them still and have a monthly email newsletter follow up to stay top of mind with that specific
client and to get them coming back to eventually book an appointment on our calendar once they're
ready to actually buy or sell their home now let's explore what this traditionally has looked like
kind of the old traditional way of going through and building your own marketing software company
and then i'm going to show you guys the brand new model that literally takes no experience to get
started no for upfront investment or capital to go through and make happen all right so now that
we've covered kind of the purpose of the software and also the tool set that we actually need to go
through and build out let's look at what kind of the traditional old way of going through and
building your own marketing software company looks like and then i'm going to show you guys the brand
new way that literally requires no tech skills no marketing experience no upfront investment to
go through and get started so back when i first started over six years ago i had to go through
and hire software developers which by the way are actually very expensive i had to hire designers
because as good as a software developer is if you don't have a designer it's not going to look very
good on the website right and then we have to go through and hire product manager to be able to go
through and manage the actual software developers and the designers and make sure everything is
moving along the path of the way you want it to and guys just by doing these simple core things
to get to what is called an mvp or minimum viable product to be able to release and sell to your
market you're gonna be spending at least a hundred thousand dollars in just hard costs just to get
the initial prototype ready to go and sell not to mention after you've already invested 100 000
plus dollars into development you're going to have to have these software developers on on a
monthly recurring basis and so you're going to be paying them a monthly salary and most
good developers are going to be paid like 12 to 15 000 every single month so if you're looking
at this here if you're not quickly getting clients and quickly getting a lot of clients
you're going to be very quickly in a deep hole of debt because of the massive cost it takes to
go through and start a software company and that's why so many software companies go out to silicon
valley that raise millions of dollars so they can go through and invest into product development
and be able to buy them time to get the necessary clients to then be able to go through and scale
their business to the point that they are finally profitable so that was the hard way and i don't
want you guys go down that hard route because honestly there's a much simpler way to go through
and do this you can own 100 of the company and you can still exit your business even though there's
a lot less startup cost to go through and get started so here's what we've done we've actually
built out an entire crm software system for you guys that you guys can 100 white label throw on
your own domain your own logo connect your own stripe account which is a payment processor
to process the monthly recurring payments that then get deposited straight into your bank account
and guess what we actually offer you a free 30-day extended trial to go through and get all this set
up and the goal is by the end of that 30-day trial you have your first three to five clients
so then by the time you actually even have to pay for the software you're already profitable on the
front end now you might be thinking well jason how much is this software is it tens of thousands of
dollars every single month well the cool thing for you guys is that we have pay as you profit
pricing so what that means is we have a plan that you can go through and set up your entire business
run your entire business plus you can bring on one client and then let's say you want to go through
and scale things up because you're like hey i'm starting to get the hang of this i've got a lot
of people coming on as you get more clients and actually makes financial sense for you to upgrade
you can then upgrade to our highest plan which is just 497 dollars per month so let's look at
this scenario right here real quick i was charging my real estate agents 200 per month all right and
so if you go through and your maximum cost to run your entire marketing business plus have as many
clients as you want on the software is 497 dollars per month just so you know in software's outside
of the money that i was investing into software developers i was paying about fifteen thousand
dollars per year just to run my real estate marketing software business whereas with
this setup you pay 4.97 a month with a free 30-day trial to go through and get started
run your entire business everything that you need the websites the sales funnels email sms marketing
crm literally everything you need to go through and run your business and then let's say you
just bring on three clients charging them 200 per month you now have a business making 600
per month in revenue your max expenses is 497 so after your first three clients you
are already profitable and that same thing goes if you have a hundred clients or even a thousand
clients let's say you have a thousand real estate agents paying you two hundred dollars per month
that is two hundred thousand dollars in revenue and your software hard costs are still just four
hundred and ninety seven dollars per month now obviously you're probably gonna need some support
and fulfillment some account reps to go through and help manage a thousand people because that's
a lot of people on the software system right but to be able to go through and take your potential
software costs of literally tens of thousands of dollars every single month down to 497 dollars
for a proven product that you don't have to go through out in the marketplace and test like
oh is this feature gonna work or is that feature gonna work it is already set up and ready for
you for you from day one now obviously there's a little bit more that goes into all this than i can
share in a simple youtube video like this and so if you guys smash the like button drop a comment
down below i'm actually going to share with you a 100 free training to go through and get this
all set up i'll walk you through step by step how to get that free 30-day extended trial how to get
your first three to five customers within the first 30 days so that by the time you actually
pay for the software it's not even a cost to you because you've already made the money from going
through and setting up your own software platform plus i will give you the website templates plus
the sales funnel templates that i personally use to get over 15 000 real estate clients
for my own real estate marketing software company so basically it's a copy and paste business in a
box setup that all you have to do is smash the like button drop a comment down below
i'll share with you the link you're just going to put in your name and your email address
and i will send that to your email so you'll be able to get all of the training the templates the
software and you'll be off to the races be able to scale up into as many real estate clients as
you could possibly ever want with just one small fixed cost and guess what there's already been
several companies that have actually exited their business even though it was built on a third-party
white label software so don't think that oh just because i haven't built my own software platform
that you can't exit that business three to five years down the road for millions of dollars you
can and that's why we've gone through and set this up this way so you can literally
have your own brand name your own fully loaded software system with all the templates everything
included so anyway guys i hope this video was helpful if it was go ahead smash that like button
once again if you guys want that training plus all those templates drop a comment down below
and i will hook you guys all up and if you're brand new here the channel make sure you subscribe
hit that notification bell because i launch new videos every single week on how to generate more
leads make more money and grow your business with that said i will talk to you all later