- Welcome to YouTube Creator News,
where I keep YouTubers like you up-to-date
with everything that's happening on YouTube.
So if you are a YouTube content creator,
make sure you subscribe
so you don't miss anything that matters to you.
Today we have some exciting updates about podcasting.
We have some exciting updates about Shorts
and some interesting information actually
about podcasting as well.
And other YouTube creator news starting right now
with YouTube Shorts now being,
are now showing up in search results on TVs.
So TV is one of the
fastest growing
pieces or devices that people are watching YouTube on.
So YouTube has put YouTube Shorts
into the search feature now.
So basically, Neal Mohan, who is the CEO of YouTube now,
he says, "Since launching Shorts
on our fastest growing surface, the TV screen,
our teams continue to add new features.
Our latest Shorts update,
you can now find Shorts in search results on TV."
Now this matters to you
because when it comes to your titles, your descriptions,
things like that with your Shorts,
it's important to think that if the Shorts
that you are making make sense for YouTube search,
then in that particular case make sure
that you are optimizing for that.
So as an example, one of the Shorts that I have
on my YouTube channel has gotten
over a hundred thousand views
and almost all of those views are from YouTube search.
So they've been getting it from other places,
but now people are gonna be able to get it on TVs as well.
So because of that,
it's definitely something that you should know about
and think about when it comes to your content
and how you're optimizing things
even with your YouTube Shorts.
In addition to that,
we have permissions on mobile.
So I know a lot of content creators,
they do everything on mobile.
They don't even mess with computers or anything like that.
They fully run and manage their channels and shoot
and edit all their content on their mobile devices.
For you, you can now give account permissions
on a mobile device.
So what that's used for is,
let's say that you have an editor
and you want to give them access so they can see your stats.
Let's say that you have somebody that wants to help you
with your comments or somebody who needs to,
let's say you hire a consultant of some kind
and you are wanting to give them limited stats access
so they can get in there and help you
in that particular case,
then you can give them those permissions on your device.
And the way the permissions work is,
it kinda locks people into certain things.
So it doesn't allow people full access to change your access
or anything like that.
It's just a way to give people access to things
based on things that you may need
when it comes to managing your channel.
But, you can now do that on mobile devices.
Next up, we have that YouTube is trying
to help us make more money as content creators.
So, they are rolling out a feature
where, next to the comment section,
you now have or you are going to have,
if you don't have it already,
I already have it as you can see here on the screen,
to where if somebody's watching a Short
and they go down to leave a comment on that Short,
YouTube is now putting the Super Thanks icon over there
so that people can click on that,
and then it's gonna show the the pricing options
and then they can decide from there
if they're going to give you a Super Thanks from that.
So that's pretty cool
in terms of helping us make more money.
YouTube is also rolling out LiveChat.
Super Chats with recognition attached
when somebody gives their first Super Chat.
Now, as part of this, basically, as we all know,
when people give a Super Chat,
it's a big colorful banner that ends up showing up
in the chat itself.
Well, YouTube is saying that they are using this as a way
to encourage other people to give Super Chats
and it kinda brings attention to the Super Chats,
which I think is a little bit weird,
because that colored banner, I think, kinda does the trick.
But the fact that it is saying,
"Hey, this is the first one
from this particular person on this channel,"
it gives you, and this is why it's important,
it gives you as the creator the opportunity
to bring attention to that person, thank them for it,
and things like that since it is the first time contributing
to what it is that you're doing.
Next up,
when it comes to podcasts,
YouTube put out some information here
where they are saying if you are somebody
that does podcasts, this is super important.
So, 80% of the top-watched podcasts on YouTube currently,
the hosts are on video.
Two times more views,
or basically you get double the views across the platform.
This is what they're seeing right now.
Podcasts that feature the host in the video
compared to just audio, where they have just a blank image
or some type of animation or something like that going on,
the podcast where the host is featured,
they are getting double the views.
So because of that, if you are a podcaster,
this is definitely something that you need
to kinda take to heart
because this is something that it'll help you get more views
because people are gonna be able to connect with you there,
and they can connect with you through the audio only
on some of the other platforms.
But when you're uploading your podcast to YouTube,
just remember, it is a video platform.
People log on to watch videos
in addition to listen to things.
So because of that, if you are doing any type of podcasting
on YouTube, make sure that you are aware of that.
Also, last week, just as a quick recap last week
because I did not do one of these
'cause I was having some trouble
with my electricity here locally,
just a really quick update for what those updates were.
Overlay ads, which are the ads that show up on top
of a video when you come into it on a desktop computer,
YouTube is removing those as of April 6th.
And the reason for that is because they're not viewable
on mobile and they're more of a distraction
for a viewer instead of something that just makes it easy
for them to consume the ads and they're not as effective.
In addition to that, podcasts also have their own analytics,
which you probably know that by now
if you are in podcasting.
But basically, if you set up your playlist as a podcast,
then you get just isolated analytics for that,
which is pretty cool.
In addition to that,
YouTube is hiding the 1 out of 10 video ranking feature.
This is something that they're experimenting with.
Because apparently people, they just are having trouble
with that for some reason.
It's giving them anxiety or something like that
when they see those numbers.
So because of that, I just want you to know
that they are currently experimenting with that.
Also, I do want to let everybody here know,
if you are a TubeBuddy user,
they are rolling out a Suggested Shorts feature.
So if you're not a TubeBuddy user,
I have an affiliate link right here.
You can check out or you can give it a shot right here,
just go to tubebuddy.com/nimmin.
But the idea with this is,
they're using AI to isolate certain parts of your videos
based on how people are responding
to those parts of your videos.
So if it's a highly engaged part of your video,
their system detects it and they're going to recommend that
to you to use as a Short.
So you can download your video,
isolate it down, re-upload it to YouTube,
or you can just use the remix feature
and just kinda remix it out.
Either way, it's your call.
But if you are a TubeBuddy user, they put out that feature.
If you're not a TubeBuddy user,
TubeBuddy is a tool, they've got over 90 different tools,
that will help you with your YouTube channel.
Of course, you can try it out for free right here
through this particular link.
Or, of course, you can just go to tubebuddy.com.
And I do wanna let you know as well,
as soon as this stream is over today, this new segment,
I'm gonna be doing channel reviews over on another channel.
I have a link to that,
pinned to the top of the comment section right now.
The channel reviews are gonna be 100% free,
and as part of this, as soon as I hit the end button here
on this stream, you don't have to do anything.
It's just gotta automatically redirect you over there
if you do wanna participate in that.
And that's the news.
Have a great rest of your weekend.