- I'm gonna tell you how to plan videos for YouTube
so you can make content that's as good as possible
so that ultimately you can get more views and subscribers,
and we're starting right now.
What it going on?
My name is Nick, welcome to another video.
If this is your first time here,
and you wanna learn how to
grow your YouTube channel and make videos
and all types of other YouTube-related stuff,
make sure to hit that subscribe button
so you don't miss anything.
Planning YouTube videos is pretty easy
once you do it a couple times.
It's just a basic formula that you put together,
so that every time you go to make a new video,
you just go through this list, and you're covered.
And real quick, I'm just curious to know:
do you currently plan out your videos,
or do you just kinda wing it?
Let me know down in the comments.
Okay, the first thing that you wanna do, of course,
is you want to get your video idea together
and you want to research that video idea
to make sure that it's something
that people are actually looking for.
With that research,
part of the planning process
is defining the keyword or the keyword phrase
that you're gonna target with your video.
During that research process,
you're also going to look around
and see if there are any places
that you can share that video
to maximize the exposure of that video.
And, of course, part of that research
is also figuring out related words and phrases
that you can use in your tags and your description
and things like that that relate to your video idea.
The second part of planning a YouTube video
is scripting or outlining your idea.
As part of your scripting,
in addition to actually writing out
what it is you're gonna say,
or making notes on the points you wanna make sure you cover,
it's important that you keep in mind
the actual purpose of the video that you're making.
Are you making that particular video
to get e-mail subscribers?
Are you making that particular video
to draw attention to the affiliate links
in your description, in hopes to get a sale?
Are you trying to drive some YouTube viewers
over to your social media accounts?
Or, whatever the purpose of the video is,
keep it in mind when you are writing your script,
when you're putting your outline,
or your talking points, together.
If you do this,
then it will help you work in
the appropriate calls to action
in the appropriate places in your video.
So, keep your calls to action
and your audience retention in mind
when you are putting your scripts together
or your outlines together.
And, I'll go over some audience retention tips
here in just a little bit for ya.
Now, if you are vlogging, or you're gaming,
or you're doing some type
of other spontaneous type of video
that a script or an outline doesn't really work with,
one thing that you can do
is you can put some points together
that you're wanting to cover.
For example, let's say that you make travel videos.
Whatever city it is that you happen to be in,
you can just make a few notes of,
"Hey, when I go out today, and I'm recording videos,
"these are a few things that I want
"to make sure that I cover."
That will help you get a general plan together,
a general structure or outline for your video,
and it can also help you plan the day,
and make sure that you see all the things you wanna see.
On the gaming side,
if you're just doing livestream-type stuff,
where you are just playing the game
and just kinda letting everything evolve and play
as it goes, then, of course,
this doesn't apply to you.
Three, once you have your outline or your script together,
make a note on any additional footage that you might need
or any additional graphics or text slides
or anything like that that you're gonna need for your video.
This is extremely important, if you're a vlogger,
and you're travelling around and things like that,
and you want to make sure that you get footage,
"Of this particular place before I leave,
"because I'm probably never gonna come back here again."
On the graphics and text slide side of things,
you can actually work that stuff into your script as well
to where, you can make a note and say,
"In this particular part, I'm not even gonna be on camera,
"I'm just going to be talking about it.
"So, I don't need to be on camera for this,
"I can just look at my script,
"or I can just look at my outline, or whatever,
"and just talk instead of worrying about
"if my presentation is on point or not."
Hmm, I'm not sure about my presentation
on that last clip, actually.
Whatever, I'm gonna keep going.
And, real quick, since we are talking about graphics,
if you have not checked out Tubertools.com yet,
that's my website, go over there and check it out,
it is made by a YouTuber, for Youtubers,
so, there's all types of stuff over there
that's gonna help you
up the production value in your videos,
so make sure to head over to Tubertools.com
and check that out.
Okay, so once you have your video topic in place,
you have your script or your outline together,
and you have your graphics and your extra b-roll footage,
or whatever it is that you are going to create
to support or compliment your video,
then you can hit that record button
and start making some awesome content,
but I have a few more major but very quick points
that I want to go over
that might help you with your audience retention.
Which is very important when you are
writing your script or writing your outline,
you're structuring your whole video to meet the end goal
of whatever purpose it is
that you're putting that video out for.
One, get to your content, or at least tease your content,
as soon as you possibly can.
For example, tell people as soon as your video starts
what it is that you're going to do for them.
What kind of content can they expect from your video?
Of course, doing that isn't going to work
for every single kind of video out there,
but if you're doing any type of presentation stuff
to where you're gonna be in front of the camera,
or you're going to be sharing
helpful information with people,
or helping people solve a problem, it's imperative.
Number two, use open loops or cliffhangers when you can.
"Nick, what are you talking about?
"That doesn't make any sense."
Okay, an open loop is basically
when you tease something that's going
to be coming later in the video.
You give a little bit of information,
saying something that might be coming,
or a little bit of information that you're gonna be sharing,
but, you don't share that information yet,
it's basically a teaser for something that's gonna happen
maybe a minute, or two minutes,
or 30 seconds later in your video.
I also call it a cliffhanger, because it's the same idea
that TV shows use when they give you a cliffhanger
at the end of a series,
to make sure that you're thinking about
the next series that's going to be coming out,
so, when it comes out, you're going to be there for it.
It's the same idea.
Even thought I don't use this technique in all of my videos,
I do use it in a lot of my videos.
For example, in this video, you can see what I did here:
And I'll go over some audience retention tips
here in just a little bit for ya.
And, depending on you,
that may or may not have gotten you this far in the video.
Another tip that I wanna give you
is while your video is rolling along,
while you're recording your video,
yeah, this is actually more on the recording side
than it is the planning side, but, just a tip for you.
While you are recording your video,
and you're saying whatever it is that you're gonna say,
play with your pacing a little bit.
You know, speed things up a little bit, when you can,
and then, bring everything down to a little bit slower pace,
and what happens when you do this is
it helps keep viewers from getting used to and bored
with the pacing of your video.
You can easily work that into your script or your outline,
just by putting little notes of,
"Do this part a little bit faster,"
and, "It would make sense in this particular part
to slow things down, just a little bit."
If you enjoyed this video,
remember to share it with a fellow YouTuber,
and if you are part of any YouTube community online
on Facebook, or Reddit, or YTtalk,
or wherever it happens to be, share this video there.
It would be very cool of you,
and I would really appreciate it.
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And, as always, thank you so much for watching,
I'll see you next time.