Hang on.......... right, when is the best time to post my video on YouTube?
What's happening YouTubers, my name is Rob and welcome back to vidIQ.
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Today we're talking about the best time to post your videos to YouTube because what might
be a convenient time for you might not be the best time for what is a global audience.
So, let's look at the data, show you tools, and give you some tips.
Before you think about exactly when you will set your video live on YouTube, consider first
how long it takes to upload your video and put all the bits and pieces together like
tags, titles, description, cards, end screens and so on.
Youtube also needs time to process the video, especially if it's in 4K resolution so a conservative
estimate would be to start the upload process one hour before you want the video to go live.
Now time for a geography lesson.
If we ignore YouTube data for a second when might be the best time to post a video for
the English speaking world?
Well if I live in San Francisco and post at 9am that means it's noon in New York and 5pm
in London.
Unfortunately it's the middle of night in Australia so you're never going to satisfy
everyone.
Now let's take data into consideration.
On the YouTube analytics page for either watchtime or views there will be a globe icon which
will turn your graph into a map of the world and show you where your views come from.
So in this example it's clear to see the US provides a large portion of the minutes watch
with the UK coming a distant second.
Further more if you use the geography filter you can get the total percentage of watchtime
from any given country.
So now you know which country provides you with the biggest audience.
It gives you a broad time frame of when to post your video, but we can do better than
that can't we?
Yes we can.
Real time analytics is you next port of call where there is a filter that again allows
you to sort by geography.
Not only will this sort views for all your videos on your channel into location for the
last 48 hours but it will tell you exactly how many views you get at what time of the
day.
Simply mouse over the graph to reveal the time and the exact number of views.
This data tells me that as well as getting most channel views from the US, peak activity
seems to be the early evening.
So now you know where your videos are being watched in the world and at what time - at
least over the last 48 hours.
But can we do better than that?
I'm glad you asked.
Yes.
yes we can.
vidIQ pro users can take advantage of our best time to post tool, It's accessed through
the analytics or subscriber insights page of our web applications available from our
chrome extension button.
This tool tracks your subscribers activities such as when they like videos, post comments
and subscribe to channels.
It does this 24 hours a day, 7 days a week meaning it can show you activity hot spots
and suggest an exact time of day to post.
So three data points to look at.
YouTube location analytics, YouTube Real-time analytics and vidIQ's best time to post tool.
These are all data driven decisions.
YouTube and vidIQ will show you the numbers you just need to know how to use them.
We've already put together a couple of video on the subject so check them out right now.
As for vidIQ homework, put these tips into practice, find out when the best time to post
your videos is and let us know in the comments below.
And always bear this in mind: your videos are there to serve your audience, do everything
in your power to make sure that happens as easily as possible.
Enjoy the rest of your video making day, bye for now.