Hello, I decided to film outside
Hi, hey, what's up? It's Derek halpern in this video. I want to walk you through
The difference between a freelancer that can charge $50 an hour
$100 an hour or
thousands of Dollars an hour
Hey, what's up, Sara? Cal focus on building your audience. Those are good products are just doing everything
I've come to find that everyone wants to get paid more for their products and their services oh
But here's the deal
if you want to make more money and get paid more by the hour or more by the
Project you want to be worth more to your client?
You need to bring
something else to the table
That is more than just your craft
Let me explain so it's having the conversation with my videographer actually the guy who is filming this right now bring the camera
So it's how great. My life is make this admin
I was talking about what's the difference between a videographer that makes 50 bucks an hour 100 bucks an hour?
thousands of Dollars now or get paid
$25,000 for a project and I told it's very simple many people
Who are offering a service like video or photos or web design or whatever they?
They only bring their craft to the table so for example
You could be the best videographer in the world
But if I'm making all the content and all you're doing is picking up a camera
Pointing it at me and filming me on a backdrop that
Isn't really worth that much money?
I'm really good at coming up with scripts and ideas and teaching people concepts kind of like I'm doing right now
But where I struggle is coming up with
Demonstrating this in the real world, how do I?
Show the message versus just tell you a story about that message, and I totally if you want to be a videographer
That's worth more to me if you can come up with these visual demonstrations if you can find a location where you can film me
Talking or negotiating with someone in real life you can do that
orders work
Now you go from being someone that I'm going to pay just fifty dollars an hour to someone
I'm willing to pay a lot more money to but then there's that third level the level where you're starting to get
$25,000 a shoe I have a web design that I spent
$25,000 on and a lot of amateur web designers will always tell me oh, I can't believe you spent
$25,000 on that web design would a waste of money like well, what that guy did for me?
And I was telling us the reality was that he brought vision to the table. He brought a whole visual brand to the table
He helped me understand the message
I was trying to communicate, and he matched it with the perfect visuals for my website
So I was telling the video guys you want to be the guy that can get twenty five
Thousand dollars a project you need to come with the vision of what?
They're trying to present to the world
And I said let me give you an example
There's three types of content there could be where I come with the content you
Shoot it boring there could be I come with the content you
Shoot it and you think of an interesting way to tell it, okay
That's a little bit more interesting then it'd be the third type of content where you're actually coming up with these video
Ideas and you're coming up with a story you're coming up with a message
And then all I'm doing is being the talent
If you can create and do the work for me
So all I have to do is show up and talk to the camera see the cuts in the frame are is that possible?
Okay, but cut it cut out of my head no. I can't sleep oh
Don't do that
Now you're delivering something that's inherently more valuable. I mean even some of the scripts that we write at social figures
I have a team that I pay you know we have researchers
We have people who help me edit scripts and stuff like that the concepts expensive to create, but if I have a video guy
That's coming up with the story to tell and then we're filming those stories, and those stories are going viral wow
You're willing to pay that person
anything
Because they're able to do more than just pick up a camera and shoot the camera
They're telling a story they're helping you get your message out into the world. They're not just shooting
They're actually helping you grow
And that's the secret to
Charging more for your products and services a lot of people like to get stressed out that they're getting
Offered less than their work, and I get it it stresses me out when that happens, too
But if you want to be the type of person that commands those premium prices you need to do more than just your basic
Craft you have to bring vision to the table you do that right? You'll never go hungry
you