Now before I get into exactly how do you get your
first client, let me talk about how I got my first client.
Now back then when I was doing copywriting,
to get clients, I was trying to do cold calling.
I would open up the Yellow Pages, and I would call
all these business owners, and telling them, hey,
I think your ads needs some work,
I think your full page ad or a quarter ad or whatever it is,
I think it's not very good.
I think I could do a better job.
Let me rewrite that for you.
Give me some money.
Well that didn't work so well.
This is no different than you trying to spam people,
cold email people, and say, hey, do business with me.
Hire me, that I could help you.
So, would that work?
Occasionally.
But that's a very, very difficult way to get clients
or your first client.
What if you have no credibility?
What if you don't know anybody?
That's the biggest challenge.
When you don't have a lot of success stories,
when you don't have that portfolio,
what could you do?
Let me give you two strategies.
And both strategies work.
Now, assuming that you are good at what you do.
Assuming you've got the skills, alright,
you've got the chops to do this.
Number one, and that is, do it on a performance basis.
When you wanna approach a potential client, a prospect,
and say, hey, give me some money,
let me provide these services for you.
I hope that you like it.
I hope that it works for you.
It's much more powerful when you can go to them and say,
hey, I can see that you've got these problems.
I think I could help you.
But what if I could help you in a way
that's 100% performance based?
Meaning if you don't get results, I don't get paid.
So in the beginning, in my copywriting career, I did that.
I approached people.
Now, do I have, I approach people and I make them
an offer they cannot refused.
So either I make it work or I don't eat.
Now are there occasions where I actually
couldn't make it work, I didn't get paid?
Absolutely, many, many times.
But it gets my foot in the door.
I get in the game.
That's the most important thing.
Also, are there scenarios where I actually produced result,
that I didn't get paid?
Absolutely.
I have clients who I made money for, and didn't pay me,
and that's okay.
Why?
Because the experience that I gained I gotta keep.
Are there also clients who I produce results
and they gladly pay me, in fact they pay me a bonus?
I got a number of those too.
So going in, entering the marketplace, approaching
a prospect with an offer they cannot refuse.
Hey, hire me to do this.
If it doesn't work for you, owe me nothing.
Only pay me if it works for you.
See that eliminates the risk.
Now you're taking the risk and put it on your shoulders,
versus, hey, Mr. Prospect, you're gonna take all the risk,
and you gonna pay me all this money, and hopefully
it works for you.
In the beginning when you have no credibility,
when you have no base, when you have no portfolio,
it's very, very difficult to do that.
So number one, make it performance base.
Do it.
In fact, I have even done work, where before they
even hire me, I wrote their sales page,
I wrote their sales letter.
I put in the work, and I say, hey, here's what I've done.
Check this out.
Before I even get in touch with them,
before I do all of that,
because I look at that's just practice.
I just want to get in the game.
You have to get in the game.
You just sitting there waiting and hope and pray that oh,
where gonna my get a my first client?
That doesn't get you anywhere.
You need to get in the game first.
Add value first.
Yes, you're gonna be scammed.
Yes, you're gonna waste time.
Yes, you're not gonna get paid.
But in some cases you are gonna get paid.
Occasionally, you are gonna get paid.
That's how you get your first client.
Second strategy is you piggy back someone who already has
the clients that you want.
And make sure that your skill,
whatever service you're offering,
is complementary to someone else.
Let me give you a perfect example.
Let's say two realtors, one specialize in buy and sell
in the residential space.
One specialize in buy and sell in the commercial space.
Right?
Both can work together and share resources
and share customers.
That's a very powerful way to do it.
Another thing that you can do,
if, let's say you offer copywriting service, example.
I know a lot of my students, they offer copywriting service.
And you write emails for people.
Well, go work with and partner with companies who are
funnel builders, who are website designers.
They already have the clients that you want,
and you go in there and you say, hey, you know what?
I've got this skill that I could offer.
You're piggy backing their client-base.
You're piggy backing their credibility.
And say, hey, if you have a client that needs
email writing marketing services or they need other
copywriting services, I can help them.
And whenever you refer a client to me, your first client,
I'm gonna give you a little cut, and to them,
or maybe you can even, quote, unquote, private label,
or white label service, we call that,
that you are just working under their umbrella.
But you get your foot in the door,
and you start writing for those clients first.
So then, they get client, these ask if you're working
in-house, that's okay, cause you're getting experience,
you're building up your portfolio.
Once you've built the portfolio, now you've got all
the case studies and all these work that you've done,
it's much easier for you to get clients.
Oh, plus you get money coming in.
You know, to get clients you need to do marketing,
and marketing costs money.
You need to run ads, you do whatever that you wanna do.
You could do this.
So those are the two strategies that you could utilize
to get your very first client.
Now I know that your first client
may not be your best client.
They may not be your ideal client.
They may not pay you the money that you want.
That's okay.
It's about getting into the game.
Get in the game.
Get your feet wet.
Getting some clients.
Building that portfolio.
Gaining experience.
How the hell are you gonna get good if you don't work
with real clients?
That's the only way you'll get experience.
If you wanna shortcut this, if you want to know
how to actually attract and close clients that will
pay you for what you're worth, click link below,
and check out my free training.
What I'm gonna teach you, my model, how do you close
these, what I call high-ticket clients, or high-end clients?
Go ahead, click on the link right now.