Here at Apple, our goal has always been to achieve perfection. And last year, we accomplished
that goal with the iPhone 6, a profound and enduringly beautiful phone that was the perfect
integration of software and hardware. But this year, we’re making perfection even
better with the new iPhone 6S, the best iPhone since the original iPhone. We gave the new
iPhone 6S a vibrant 4.7 inch display, which is the same as last year, but it’s still
revolutionary. Because we made it. The iPhone 6S has the brand new Apple A8S
processor, which is almost 1.01x as fast as last year’s model! And don't worry, it only uses twice
as much battery life as before. Last year, we added the groundbreaking
M8 motion co-processor, which tracked your fitness data and your location. This year,
we decided to remove the M8 processor altogether to make the iPhone 6S even thinner, but don’t
worry, you can still track all of your fitness data using the Apple Watch, for only $350
more. The iPhone is the world’s most popular camera,
so we spent a lot of time working on the design of the camera for iPhone 6S. The iSight rear camera now
records full 4K video, but you won’t notice the difference when you watch the videos on
your iPhone, so we could just be making this up to get you to buy the iPhone 6S.
The iPhone 6S runs iOS 9, the most advanced mobile operating system yet. Even though it
still doesn’t have split screen multitasking, group Facetime calls, a useful version of
Siri, a battery saving mode, homescreen widgets, or any kind of useful customization. Hey,
at least it’s not that ugly robot OS… Anyways, with iPhone 6S, we’ve taken the
time to do the deep engineering to design and develop an entirely new experience for
you to enjoy. Or, to put it in a different way that you common folk will understand
we're selling a new iPhone, so you should go and get one right now.
Because it’s not like we’re going to release the iPhone 7 next year or anything.