At some point every YouTuber
ask themselves a very important question.
Now what?
Hey everybody, this is Roberto Blake
of RobertoBlakce.com helping you create something
awesome today.
Welcome to another Youtube tips video
I usually do these kinds of videos on Fridays
so if that's something you're into you wanna subscribe
and check that out let's jump into today's topic
today's topic is kind of a conversation and less of a tip.
A lot of you know that the channel reached
over 100,000 subscribers this year.
What a lot of you may not realize is that in January
this year we started with about 70,000 people here
in the create awesome community and now we have over 175,000
which means that in terms of people that not only subscribed
but stuck around we've added over 100,000 members
to this community around creative education
in just one year.
That's amazing and when I think about
all the different types
of people who subscribe to this channel the people
who are photographers the people who are filmmakers
the people who are digital artists
and do all these amazing things
and even a few YouTubers and vloggers.
When I think about that I think about how diverse
this audience is I think that's really special because
a lot of people on Youtube the only way
that they grow their channel,
is by doing a very specific type of content in a niche.
Day in and day out day in and day out
and as a creative person I just me personally.
I couldn't do it that way and I didn't and the fact
that you guys embraced and support that is amazing.
But begs the question.
What comes next a lot YouTubers set goals and those
goals are either the amount of views
they want per video or the subscribers they want
a certain amount of time or the amount of subscribers
they want every month and those goals matter
and I kind of have goals like that more for business
and marketing reasons but they're not what drives
the channel they certainly aren't what decides
the content here.
Do you know what decides a lot of the content here?
You guys do you.
You guys decide the far majority of the content.
In the comment section when you guys are tweeting
at me when you guys are interacting with me
over on Instagram that's what really decides
what happens on this channel more than anything
aside from a few videos that are part of
a grand master plan that I've been working on
for quite some time now.
Which I talked about a little bit of that
in a previous video.
So I wanna break out some of the goals
that I have for you know the new year 2017
and this channel and I just kinda wanna
share them with you guys
I want spitball few things so one the goals
that I have for this channel is I wanna do
a YouTube show and I wanna do it differently
that I think anyone has done it and I wanna do a show
that is for the creative community to bring
all those diverse people I talked about together
around one specific type of content.
Does that mean any of the content
I'm doing right now is going away?
Nope, I'm keeping it all and I'm adding a show
so that's definitely something that I wanna do
the other thing that I want to do
is I want to do some other things
with the YouTube channel in terms of collaborations
I'm looking at friends and colleagues and people
that I respect and people that I think are great educators
they can teach you guys the things you wanna know
that I can't like I wanna bring some YouTube musicians
onto the channel that I can speak with I have a friend
that I think is really smart that as a friend
from not only the channel but also the world of Twitter
Mike Beesu some of you who are gamers
might know him I have resisted talking about advice
for YouTube gamers because one I think a lot of you
would be resistant and the advice that I want to give
and then two I don't wanna speak on certain things
from a place of ignorance about the culture of YouTube
gaming so I'm thinking about really having some interesting
conversations with Mike and inviting him to you
know come to a collab on that channel and to give out
some tips for you YouTube gamers out there
because he's used a lot of the advice from this channel
to grow to I think 200,000 plus subscribers
at this point which is really amazing
considering how saturated YouTube gaming is.
So I think that he would definitely help a lot
of you who are interested in that.
I wanna do more stuff with my friend
Eric Rossi who's an Emmy Award
winning photographer who can teach you guys more
about photography I'm talking to my friend Bernard
about doing some motion graphics here on the channel
not only teaching you guys but also hooking me up
with some more interesting things so that
I can have more animated stuff going on that
could just spice the channel up a little bit
make some things interesting maybe even explore new types
of content the thing that drives me
with this YouTube channel
is challenging myself as a creative
of going one step further and not just doing the stuff
that I'm comfortable with but experimenting and failing
and learning and growing and so the thing is
if I do videos that are different type of video
for me and I do 10 of them
and they only get 1000 subscribers
but I think it's the best thing I've ever done
I'm going to just figure out how to get 10,000 viewers
to watch that content instead of deciding
that the contents sucks.
I'm going to look at it objectively
and say you know what this is the best cinematography
we ever did we need more b role than we've ever done
before we did drone footage we did this but nobody watched
it I'm like okay so let's figure out how to get people
to watch this or get the right people to watch this
or bringing new people into the community that would watch
this is the best thing we've ever done if I do a short
film here on the channel and it gets nobody
nobody watching that am I gonna give up
doing short films no!
I'll just figure out how to market it better
and so I want to encourage you guys to look
at some of the things I'm trying here you know do your own
thing but be encouraged that you can do YouTube
your way on your terms and you just have to
figure out how to make it successful don't use the views
or the subscriber status as some kind of verification
of quality I know that there's a temptation to do
that in YouTube,I know that we get awards and plaques
based on those things or we get ad revenue
based on those things.
But if you're really a creative it's a trap.
It's a trap because if you ever spent your childhood.
Drawing in your sketchbook.
And you know how satisfying that was you know
that doing something you really cared about
mattered a lot more.
Then, you know getting an award for it
in an art show or an art class just doing something you love
on your own terms without people looking over your shoulder
without telling you how to do it
or telling you it wasn't good enough don't you remember
how satisfying it was to just make something.
So I mean that's what's driving me that's what's
driving the YouTube channel you wonder what comes next
it's not 1,000,000 subscribers what comes next
is a commitment to doing the best content
that I've ever done trying to knock out
500 more videos in 2017
I can't wait to do that.
I can't wait to figure out how to get two videos out a day
with the new editing team that I'm gonna start with in 2017
I've been editing all the stuff myself
but now I'm gonna bring on other creative people
we're going to really try to take things
to a whole new level editing wise production wise.
It's gonna be fantastic.
And I might even start showing you guys a little bit
of what goes on with create awesome media
which is the actual business that runs everything
and so maybe there's some more stuff with that
down the road maybe you'll meet some interesting people.
Maybe some people will finally let me film
some things or release some things that
I've been holding on to you will see.
Anyway.
That's what's going on with me that's what comes next
but I wanna know what comes next for you
if you're a YouTuber
what comes next in your creative journey
and you know again I don't want to hear about subscriber
counts or subscriber goals or number goals
What I wanna hear about is like how many videos
do you want to make next year what's the big challenge
that you want tackle next year
do you wanna get better with your camera work
you wanna get better whith your online screen presence
I've been making a conservative effort to be more sarcastic
and snarky in my videos because again that's more
of who I am so we're pealing back those onion layers
and you guys are going to get more of that
so the sarcasm the snark in the dark humor
the obscure references to eighties films they're coming.
But also another thing.
I'm going to actually start engaging with you guys
in a very different way I'm gonna start inviting
you guys did you contest of not for prizes
unless I guess it's create awesome T-shirts and merch.
Yeah stuff like that.
But I'm interested seeing more of you guys
art works so I'm gonna like probably remind you guys
to hit me up on Instagram and show me what
awesome things you guys are creating and then I might
do like t-shirt giveaways or I might
do it a lot of you have asked for shout out you know
I don't believe in that but why do you believe
is showcasing talent I believe in doing
arbitrary shout outs Hey can you give me a shout out
I don't do that stuff what I will be willing to do
in the near future is if you do really amazing artwork
or if you do some animation or you do something cool
and you tag me and show me Instagram
I'm actually really excited about showcasing
a lot of that stuff here on the channel
both on the show that I'm gonna do
and also in videos that would it be relevant to do
that in like the graphic design stuff
so if you guys are interested in that let me know
in the comments section also go find me
over an Instagram it's just Roberto Blake
like my name hit me up and start tagging me
in some of your art work so I can check it out.
Anyway thanks you guys for a wonderful 2016
thank you to all the 100,000 plus people who joined
the Create Awesome community
and the 70,000 plus of you guys who were already here
I really appreciate each and everyone of you
supporting the content and more importantly
I'm glad that you're learning and growing
and hopefully becoming more creative.
Like this video if you like it don't forget to subscribe
check out the other awesome content on channel
with more to come.
As always you guys thanks so very much
for watching and don't forget.
Create something awesome today.