- So we've got breaking news.
I wanted to make sure to bring this to your attention.
Creator Insiders posted a video yesterday.
They've also updated their help documents
to reflect what it is
that I'm going to be sharing with you right now.
But back in November we did a news segment
and YouTube did a big, you know, awareness push
to let people know
that they were going to be reducing the ability
for content creators to monetize
if they use certain language
in the first like eight to 15 seconds of their videos.
Well, YouTube heard everybody, you know, talking about it.
Everybody's, you know, complaints.
According to YouTube they even watched some videos about it.
But the idea that I want to share with you
is that they have made an update to this policy.
Now what this whole thing is
is they have made it to where they updated
their ad friendly guidelines again,
but videos that received a yellow icon
after the November update will be reviewed by,
re-reviewed by March 10th.
If it's approved after this update,
the new status will be reflected
in your creator studio dashboard.
But here are the details.
I'm gonna show you some screenshots here in just a second.
We're actually gonna read through it
just to make sure that you're up to speed with everything.
And you know, you're a content creator, so this is, you know
this is stuff that you need to know.
So just some cliff notes for you.
All curse words are no longer gonna be treated the same.
I mean, words are words, but you know,
people are impacted by them differently, I guess.
I'm not sure,
but all curse words are no longer gonna be treated the same.
In addition to that, moderate profanity at any time
can still get the green icon,
meaning you can still monetize that content,
and you're cleared for ads.
F-bombs in the first seven seconds
or repeatedly in your content,
those can still receive limited ads.
So that's one of the words, right, the big one.
If you've ever watched "Toy Story"
or not "Toy Story," but "A Christmas Story" as a kid,
that mother of all words, right?
That particular one is still, you know, can still get you,
you know, get your, those videos not monetized
or, you know, where they remove your ability
to monetize those specific videos
where you're repeatedly dropping those F-bombs.
Background music with profanity can now get ads
where, you know, in the past it couldn't,
and profanity in the title and thumbnail cannot have ads
running on the content.
So if you are somebody that for, you know,
the impact of you know, your title
or maybe the impact of your thumbnail,
if you do put you know those types of words
in your title or thumbnail,
just know that it's hindering your ability to monetize.
Now I'm gonna bring this up on screen,
so that you know,
so we can just bring the official information
to you as well.
So basically with this particular update,
let me scroll down here
to the one they dropped 20 hours ago.
So they say updated inappropriate language
for the ad friendly guidelines.
Our update last November aimed to improve the clarity
and enforcement of our advertiser friendly guidelines
and make it easier for creators
to monetize brand safe content.
However, we heard concerns from creators
that the new profanity policy actually resulted
in a stricter approach than we intended.
So it didn't work out as well as they had anticipated
is my guess when everybody came out with pitchforks
after YouTube.
But they say effective March 7th,
we're making the following changes:
Usage of moderate profanity at any time in the video
is now eligible for green icons,
meaning you're clear for flight in terms of monetization.
Usage of stronger profanity like the F word
in the first seven seconds
or repeatedly throughout the majority of the video
can now receive limited ads.
And they say under the November update,
this would've received no ad revenue.
So it's still an improvement.
And see specific examples of the moderate
and stronger profanity in their help article.
Now keep in mind when it comes to the specific words,
they do have a little bit of an indicator.
I've got links to that down in the description
that I'm not gonna pull up on this stream,
but there's also a link down there
that I really want you to watch.
So on the Creator Insider channel where he, you know,
also talked about this update, he like gave examples.
And I just wanna say, and I'm gonna keep reading this
here in a second, I just wanna say it was satisfying
to watch Connor when he was in there
giving the examples of, you know,
what's acceptable and what's not.
But anyway, moderate or strong in the first seven seconds.
Okay, we got that one covered.
They've also clarified their guidance
on how profanity in music is treated.
Moderate or strong profanity used in background music,
backing tracks, intro/outro music
can now earn full ad revenue.
Previously this would have received no ad revenue as well,
and use of any profanity, moderate or stronger profanity
in titles and thumbnails will still be demonetized
and cannot run ads
as was the case before the update in November.
So that one's always, you know, been there.
And then they say, what's next?
The videos that received the yellow icon
as a result of the November update,
and this is gonna be great news for some of you,
and I'm sure the ones that this has been,
that were impacted the most by this
have probably gotten this information already.
But, you know, I'm doing this
just for the sake of making sure that, you know,
if you didn't see the other updates
that you're getting this one,
but they say what's next
is that the videos that received that yellow icon
as a result of the November update will now be re-reviewed
by March 10th.
So, you know, at the time of this recording, you know,
they got two days for this, which is pretty awesome.
That means they're on it,
and they're going through this quickly.
And then they say, if you get a green icon,
the new monetization status will be reflected
in your creator studio.
So you'll be able to see it
when you look at your video list there.
But they say note that some videos may remain demonetized
if they still violate
their advertiser friendly content guidelines,
which, you know, you can click from this article.
Again, I have this link down in the description
and then they say, you can refer to your rating status page
in studio to check which guidelines
your video will be impacted.
As always, they're working to improve the clarity
of their ad friendly guidelines
and make it easier for creators
to monetize brand safe content.
So please continue to share your feedback.
So here's something that I just wanna mention.
So when it comes to YouTube, as content creators
sometimes we feel that, you know,
if we make a stink about something that, you know,
our voice might not necessarily be heard.
When we make that post on Twitter talking about something
that we don't agree with that YouTube does,
we think like, oh, you know, nobody's ever gonna read that
or it's not gonna make a difference,
or, hey, if we make a video about this,
it's not gonna make a difference,
but you can see what just happened here
in terms of YouTube going, excuse me,
YouTube going in this direction with this.
But the community spoke, you spoke, you know,
for anybody that made videos about this
or made tweets about it
or just expressed your dissatisfaction in any way,
this was all brought to YouTube's attention.
They look into it, and then they've, you know
been able to make some changes because of it.
So I just wanted to make sure
that I put this out here
so that all of you know about the update
just in case you haven't seen it posted elsewhere.
And I've got another thing I'm gonna be talking about
this Friday in our new segment that we have on Friday
about an ad format that is also being deleted from YouTube.
And I'm not sure if it's going to help
or hurt when it comes to our monetization,
but there is an ad format that's getting deleted
off of YouTube as well.
And I'm gonna be sharing that information,
the details of that information on Friday,
so make sure that you keep an eye out for that.
So thank you so much for watching.
Hope that you got some, you know,
value or information out of this.
Remember to check out Creator Mix,
which is our free music service
for YouTube content creators.
You can find that at creatormix.com.
Have an awesome rest of your week.
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Thanks for watching.
I will see you next time.