Okay, today we're going to talk about how to
make money on Instagram, now before we dive into
some of the tips and strategies, I have Blake
with me, my social media director. My secret
weapon when it comes to social media and also
Instagram. He's the one that helped me go from
50000 Instagram followers to now, 800000
plus Instagram followers. Now when first Blake
came to me, I was actually very skeptical, right?
Just a little bit.
Just a little bit, I was like, well Instagram
I don't know, is it worth while, do I want to
spend money and resources and time on it.
Do people just look at pictures and actually
people I think, I should go spending
money on it, right?
Right.
Do actually people buy from Instagram so I was
very, very skeptical. So at the time I had 50000
subscribers. So what happens, Blake came to me.
So I came to you and then it was like
I was getting sloppy seconds all of the time.
Yeah, that's right.
(laughing)
Whatever we get from YouTube or other photos we
find in the annex, you know, go ahead and use
those. No strategy, no love.
No love, no love at all. No love, no resources.
Yeah.
So basically, Blake said "okay, see Daniel I
think we did something here. Yeah, I think you
should pay attention to Instagram".
Like nah, I don't want to, I don't have time.
He's like "just give it a chance", so Blake
created a full blown marketing plan.
Yeah.
Like basically a proposal and I was looking
through like hmm, I still don't know about it and
he was asking me different things like
number of request and I was like nope. Nope. No
I'm not gonna do this. I'm not gonna do that.
He's asking "I want these kind of photos". No,
I don't give you a shit basically. No, no money.
It's like scraps, no love, very little effort.
No attention, I was like here you go, just do
whatever you could, right. So Blake helped me to
go from 50000 subscribers to then 100000
subscribers and then I was doing a little bit of
marketing, right. A little bit of promotion on
there and then suddenly we were seeing sales.
Yeah.
And I was like hmm maybe I should pay attention
and from there, we got a little bit more serious.
We did.
A little more serious. So let's talk about
how do people actually make money on Instagram
like what's some of the ways that they can do
that?
Well, first off there's a lot of ways you
can make money on Instagram.
Yes.
We'll cover a few. One of them actually is the
just selling your photos.
Ah, yes.
You know, there's a lot of photographers
on Instagram, they take amazing, beautiful
photography and actually I think there was an
Instagram account that the guy was just making
photos and stuff like that, he sold his photos
for like 15k.
Yes, because Instagram is a perfect way to
showcase your artistic ability.
(mumbles)
People like the photo, being like, yeah and
even I see a lot of artists where they showcase
their pieces, their artwork or different things
that yes, people can see that oh, this is great.
Like, I want to buy one of these!
Or even, cartoons, right?
Yeah, cartoons. Yeah.
They make money from a few hundred dollars,
like for a photo or to tens of thousands of
dollars, absolute-very, very powerful.
Even you have people who are, second way to make
money is what?
Selling your products or services?
That's right.
(clicks fingers)
You can sell your own stuff. You can sell your
products and services. If you've watched
Million Dollar Listings,
Right.
On New York, Fredrik, Ryan and they promote
their real estate listings and properties and
properties that they're selling on Instagram.
So you have real estate agents posting their
photos selling multi-million dollar properties
through Instagram. If you think about it, it's
mind blowing. It's mind blowing.
It doesn't matter what business you're in,
it could be you are in a service business, you
coach, you're a consultant, you're a thought
leader, you're a real estate agent, you are a
speaker, you're a mortgage broker, even you own
a restaurant, right?
Yeah.
You own a gym, you can show before and after
photos of your clients. So many different things
you can do. Now to sell, the problem is with
selling, what is a good way to, so people see our
photo, how would people take action? What do we
do to get them to take the next step?
Well there's a lot of ways you can do it, if
you're still underneath your first 10000 followers
Yes.
The best way that you can monetize your
Instagram, there's just like, number one just
getting your message, getting your branding
and everything set up and getting that out there.
But the link in the bio is typically the number
one thing that you can start off with is you
do a post, you do a simple plug to if you want
more photos like this
Click on the link in the bio.
If you want to come, exactly. If it's a
restaurant like you said, it's a certain menu
item, maybe it's a coupon?
Coupon. Click the link-
Click the link in the bio, get the coupon
coming on Wednesday and claim it, right?
Yeah.
Anything like that.
Yes. So that's the second way, promote your
own products and services.
Third way, which is amazing. This is actually
surprising to me and I found out about this
a little bit later on. When you have a lot of
followers on Instagram, companies and
entrepreneurs and different brands, they will
actually pay you
Uh-huh.
To have you post a photo, a post on your
Instagram account. Basically, it's a
sponsorship post, right?
Exactly.
How does that work?
So yeah, if you build up your account to even,
I've seen people as few as a few thousand
followers
A few thousand.
That's it. It just takes a couple thousand
followers and you'll have people start reaching
out to you that are within your niche as long
as you're clear on what your niche is and
what you're going after. You'll get products
and people reaching out to you.
Yeah and people offer you free stuff all the
time, I'm not saying that you want free stuff
and that's why you do it but you do get people
Yeah.
Offering you a lot of free stuff, we turn down
most of the free stuff. But, yeah, people offer
you free stuff. Right?
Yeah, and then-
So, how much can they get paid like propose
what's a good-
Depends on the size of the account but it's
anywhere from 50 to 500 dollars when you're
somewhere between 5000 and 50000 followers
but then the bigger you get, the more
commission you can make because the more
eyeballs you're putting that product in front
of.
Do you know Kardashians and all that, how much
they charge per post?
(oof)
A lot. I think over a million per post.
Wow! And I know some Instagrammers charge
like 15, 25k only.
Yeah, oh yeah.
per post. Well you don't need to do a lot of
posts to do, you know, one post a week, you're
doing quite well.
(laughing)
Yeah. How hard is that, you just
the person, or the client will give you the
Right.
photo, the copy, the messaging, everything, the
product-
(sarcastic) oh, it is so tough. (laughter)
I gotta, I gotta hit, I gotta, I gotta hit this.
I gotta. Whoa, 15k.
Shit, this is good. This is amazing, boom.
Last way. Another way to do it is through
affiliate programs.
That's right.
Which is something we teach as well to you,
that is to promote other people's products and
services and when you make a sale, you'll get an
affiliate commission.
That's right.
It means that you don't have to create a
product, you don't have to do the fulfillment,
you don't have to deal with the customer service.
Handle the building, anything like that. You
just have a link, could be in the bio
Yeah.
People click, you talk about a product or
maybe you take a picture, this is what I like
to use and boom. There you go.
There you go.
So four simple ways to make money on
Instagram, if you want to know more about
Instagram and how Blake and I, we grew our
Instagram account from really, 0 to now
800000 followers in record time. We went from
50000 subscribers to 80000 subscribers in less
than one year. If you want to know how to do
that, we're doing a special online event for
Instagram secrets. I'll put a link here if you
want to join us, if you want to get a ticket
and learn more about how Instagram works.
It doesn't matter what product or what services
you want to promote, or you just want to gain
more followers, click the link and get a ticket
and join us March 11. It's a one time only event
so click on the link and I'll see you in class.