SHE PLAYS LOIS LANE.
Chuck: SO THEY PROBABLY
SAW HER IN RESTAURANTS.
SPECIAL PHOTOGRAPHY OF
CELEBRITIES IS AN ART FORM
ALL ON ITS OWN.
ANNIE LIEBOVITZ MADE A WHOLE
CAREER OF IT.
FOR THOSE LUCKY ENOUGH TO
WORK ONE-ON-ONE WITH ACTORS
OR MUSICIANS THEY CAPTURE
THESE STARS IN MOMENTS FEW
OTHERS WILL EVER BE APART
OF.
Chuck: THIS WEEK OUR
PHOTO JOURNALIST INTRODUCES
US TO A UNIQUELY DETROITER
PHOTOGRAPHER WHO HAS
TRAVELLED THE WORLD.
A LOT OF PEOPLE COLLECT
ART.
UIGH A PHOTOGRAPHER IN THIS
CITY IS GREAT.
I FEEL LIKE THE CITY IS
BETTER THAN A HOLLYWOOD BACK
LOT.
I GET TO DO THINGS THAT ARE
COMPLETELY DIFFERENT THAN
ANYBODY ELSE.
I MEAN I HAVE BEEN ALL
OVER THE WORLD MANY TIMES.
A LOT OF PLACE
I HAVE BEEN TO EVERY
CONTINENT BESIDES ANTARCTICA.
SO IT'S A PRETTY AMAZING
OPPORTUNITY ESPECIALLY FOR
HIM WHERE THEY REALLY DON'T
LET ANYBODY PHOTOGRAPH SO
THERE'S A LOT OF PRESSURE AS
WELL
IF I CAN'T COME THROUGH THEY
HAD ABSOLUTELY NOTHING
THEY CAPTURE THE
A FEW YEARS AGO I SHOT A
BOOK.
WE WERE HAVING SO MUCH FUN I
JUST STAYED THE WHOLE TIME
SO I
INTO FIVE MONTHS WHAT I
LEARNED WAS HOW TO STAY
READY.
I REMEMBER HIM SAYING TO ME
LOOK YOU'RE SLOW AS HELL IF
YOU DON'T SPEED IT UP YOU'RE
NOT GOING TO GET IN.
SO HE REALLY PUSHED ME TO
ALWAYS BE READY AND SHOOT
FAST HELP ME OUT SO MUCH
DOWN THE ROAD.
GRAND FINALE GETTING BACK
HOME
AND FINISHING IT OFF HERE IN
DETROIT AT COMERICA PARK.
THAT WAS LIKE THE MOMENT
I MEAN IT'S GREAT
IT'S SURREAL WHEN YOU SUE IT
ON THE BILLBOARD
CAPTURED WAS DEFINITELY A
FOMENT
AROUND WITH NO SHOES AND HE
WAS SUPER COOL.
I STILL REMEMBER RIGHT
BEFORE I CAPTURED THAT SHOT
PAUL ROSENBERG SAID YOU KNOW
IF YOU DON'T GET THIS YOU
ARE GOING TO HATE YOURSELF
FOR THE REST OF YOUR LIFE.
I ENDED UP GETTING IT.
THEY LOOKED AT ME FOR ABOUT
THREE SECONDS I GOT A COUPLE
FRAMES OFF THEN THEY KEPT
DOING THEIR THING.
THAT'S WHAT I REMEMBER,
DEFINITELY A DEFINING MOMENT
VERY COOL BOTH JOIN US LIVE
IN STUDIO THANK YOU FOR
BEING HERE GUYS.
HOW DID YOU GET INTO THIS
WHAT'S THE STORY?
I GOT INTO PHOTOGRAPHY I WAS
ORIGINALLY AN ART DIRECTOR I
WENT FOR SCHOOL FOR GRAPHIC
DESIGN.
WE NEVER HAD BUDGETS TO HIRE
GOOD PHOTOGRAPHERS SO I WAS
ALWAYS HAVING TO DEAL WITH
SUBPAR PHOTOGRAPHS AND I
JUST FELT LIKE I COULD AT
LEAST DO AS GOOD AS WHAT WE
WERE GETTING AT LEAST I KNOW
HOW TO SHOOT IT WITH THE
RIGHT NEGATIVE SPACE, THE
DESIGN OF THE PAGES AND
THAT'S KIND OF HOW I
I REALIZED I ENJOYED DOING
THAT A LOT MORE THAN SITTING
AT A COMPUTER.
YOU WERE SHOOTING FOR
WHAT YOU WANTED NOT HAVING
TO WORK WITH OTHER PEOPLE'S
STUFF.
EXACTLY.
I KIND OF GOT STARTED.
I HAVE A STORE IN ROYAL
OAK CALLED BURN RUBBER.
I GOT STARTED BECAUSE OF
PRODUCTS.
J.D. WAS THE PERSON WHO
HELPED ME LEARN THE INS AND
OUTS OF PHOTOGRAPHY.
WHEN YOU WERE TALKING
ABOUT THIS IDEA OF FIRING
OFF IN A COUPLE SECONDS.
THAT SKILL OF BEING ABLE TO
TURN SEE A SHOT YOU GET IT
AND FOR GREAT STUFF TO COME
OUT THAT'S A DIFFERENT SKILL
THAN SOME PHOTOGRAPHERS WHO
NEED YOU TO SIT, TURN.
HOW DO YOU ACQUIRE THAT YOU
JUST ALWAYS HAD THAT IDEA?
I THINK IT'S JUST FROM
TOO MANY TIMES OF NOT
GETTING THE SHOT.
[LAUGHTER]
Chuck: OKAY.
Tati: NOTHING LIKE
LEARNING FROM YOUR MISTAKES.
THE MORE YOU MESS UP THE
MORE YOU LEARN, RIGHT.
YOU HAVE SUCH ACCESS HERE.
HAVE YOU SHOT A LOT OF VERY
IMPORTANT VERY COOL
CELEBRITIES SO LET'S
ABOUT TRUST THE SHOOTER.
SO TRUST THE SHOOTER KIND
OF STARTED BACK IN 2014 WITH
ME I SAT AND I WAS WITH A
CLIENT THAT WAS NOT SO SURE
ABOUT THE STUFF THAT I WAS
CAPTURING WE WERE JUST
HAVING A CONVERSATION OF WE
CAN ALWAYS DO A TIGHTER EDIT
ON IT BUT WE CAN'T EVER
BRING SOMETHING BACK THAT WE
DIDN'T CAPTURE.
IT SO WAS KIND OF LIKE TO
JUST TRUST THE PHOTOGRAPHER.
I'M HERE WORKING FOR YOU
TRUST ME TO GET WHAT WE
NEED.
THAT'S HOW WE STARTED.
I ENDED UP DOING A HALF WITH
NEW ERA JUST BECAUSE I
ALWAYS WEAR HATS IF YOU KNOW
ME I WEAR LIKE THE SAME
UNIFORM EVERY DAY WHICH IS
PRETTY MUCH WHAT I HAVE ON
AND.
SO DOES MARK ZUCKERBERG,
YOU'RE IN GOOD COMPANY.
Chuck: THERE'S YOUR
PHOTO.
THE HAT KIND OF STARTED
EVERYTHING OFF, YOU KNOW
JUST SPREAD FROM THERE.
RICK AND I IT CAN'T BE
FORCED IT HAS TO COME
MATERIAL.
A PHOTOGRAPHER NICKNAME
IS A SHOOTER WE USE THAT IN
THE BUSINESS ALL THE TIME.
HAVE YOU ALWAYS TALKED TO
EACH OTHER LIKE THAT.
HAVE YOU ALWAYS CALLED EACH
OTHER SHOOTERS?
WE DON'T REALLY CALL EACH
OTHER SHOOTERS.
IT'S JUST LIKE YOU SAID IT'S
JUST A TERM THAT WE KIND OF
ADOPTED.
WHAT IS THIS PHOTO?
THIS WAS ACTUALLY I WAS
IN NEW YORK ON BROADWAY AND
IT WAS, I THINK RIGHT AFTER
THE ERIC GARNER SITUATION I
LITERALLY WAS WALKING ACROSS
THE STREET I JUST PICKED MY
CAMERA UP AND SHOT THE PHOTO.
ISN'T PART OF THE TRICK JUST
ALWAYS HAVING THE CAMERA
WITH YOU?
100%.
Tati: I'LL BE OUT AND
ABOUT AND BE DARN IT I LEFT
MY PHONE IN THE CAR OR AT MY
DESK.
THAT'S A BIG TRICK.
THE MORE YOU MESS UP A LOT
YOU GET SOME GOOD SHOTS.
SO WHAT KIND OF A
YOU GIVE AMATEURS LIKE TO US
GIVING A GOOD SHOT.
SHOOT A LOT.
THE MORE YOU SHOOT THE
BETTER CHANCE YOU WILL HAVE
SOMETHING GOOD IN THERE.
I KNOW YOU JUST MET US
BUT WE LOOK SO MUCH BETTER
IN POST PRODUCTION.
THAT PHOTO SHOP THING MAN I
LOOK LIKE A MILLION BUCKS.
DEFINITELY.
TELL US ABOUT YOUR
EXHIBITION ONE MORE TIME.
LIKE I SAID THIS BRAND
WAS STARTED VIA
PEOPLE BECAME AWARE OF IT.
SO FOR THIS FIRST SHOW WE
REACHED OUT TO A BUNCH O
OUR FRIENDS AND OUR
PHOTOGRAPHERS THAT WE
RESPECTED AND LOOK UP.
TO RICK HAD A BIG HAND IN
THAT TRYING TO FIGURE OUT
WHAT WAS THE BEST FIT.
THIS FRIDAY AT
GALLERIES FROM 7:00 TO