- Nobody's using these things. - This is crazy innovative.
♪ (industrial intro) ♪
♪ (upbeat music) ♪ - "How to erase permanent marker
from anything." - Oh, yes.
5-Minute Crafts. I've seen these before.
- I've seen this before. Wait. With 5-Minute Crafts.
Isn't that a YouTube channel? - Color over with dry erase marker.
Oh, okay. That's it. That was... okay, anticlimactic.
- Oh, this is kind of like life hacks.
- Ah, paper clip. That's dope.
- Oh, really? No, that must be
a really cheap can. - Does that work?
It looks dangerous. - This is such weird content
to put out, but also I find myself watching this [bleep] on Instagram
all the time.
- We all don't have five minutes to make these crafts, though.
We just-- like that, really? The spoons? Just put them down.
- Oh, scuff marks. I feel like my mom
used to do this one with the toothpaste.
- Oh, that would not work. - That is useful,
'cause I will actually put bleach on my Jordans.
I don't think I should do that. - Hey, every day, baby.
Brush them teeth. - This feels like something
that my mom would love, and I wouldn't mind
just having on in the background.
- I can't imagine that this channel has
actual fans, and it's something that we're all just watching
'cause it's being fed to us. - Some of them can be useful.
Some feel more-- just a little silly.
Like, I didn't understand that last one.
- (FBE) So, we have more to show you in a second,
but that came from the DIY YouTube channel 5-Minute Crafts.
- Okay, I've heard of them before. Aren't they in the top 10
most subscribed YouTube channels? - DIY? Okay. That's cool. I love DIY.
- (FBE) Before we dive in to talking about the channel
and show you some more videos, we wanted to see if you could
take on one of the crafts yourself, so we've selected one craft
from the video we just showed you for you to recreate,
starting with this first hack that will have you erase
permanent marker from a whiteboard. - I'm not good at arts and crafts.
There's a reason I didn't go to preschool.
- I've done this before at school and I know it works,
so like this one's not gonna be hard.
- I don't think this is gonna work. I'm gonna be honest.
♪ (upbeat music) ♪
- I drew me. - You cannot erase.
- Well, nothing's happening! Oh my goodness.
- So, we're just gonna...
- Dump it all over it. Dump it. Dump. Dump it all over.
- All right, moment of truth. This is in the infomercial
when they're like, "There's no other options!
(gasps) But wait! There are!"
- Does this work? Magic!
- OH! Okay! I straight up would have
never tried this and would have just assumed that it's fake,
'cause I just think the format of this kind
of content where it's overhead camera and doing things down here,
I assume at this point it's a parody.
♪ (quirky music) ♪
- Mm'kay. You're twisting a thing.
- The music, though.
- Looks like they're making a really crappy dartboard.
- Why would I need to do this?
- Almost impossible to draw a perfect circle free-handed,
so that's interesting.
- Peanut butter sandwich. Hell, he messed that up.
- No! I just want a sandwich! I don't wanna be a chef!
I just want to make something easy.
- Okay.
This is a lot of work for a peanut butter sandwich.
- Okay, that would not take five minutes.
That would take an hour.
- That's so cool! It's like peanut butter tape.
- Okay, I've heard of this one before.
- No. No, no, no, no, no. I'm not doing that.
- I feel like I've tried this once. Panty liners aren't
the most reliable thing, 'cause they just slip off.
- Okay. Oh, I have so many straws.
What's he gonna do with them?
- Woo, that's art. That's nice.
- Aw, that's so pretty. Yeah. Wow.
- You know, the thing about these crafts is that,
yes, they work, but they're so annoying to make.
- Stir it up, then feed it to your enemies.
Oh, it's bubbles! Even better!
- Oh, like makeshift bubbles. Literally, these are 99 cents.
You could go get them for cheap, like so cheap.
- I'm so curious about this channel. Are they only successful,
because they end up on everyone's recommended feed?
Because I never really seek them out.
They just appear.
- (FBE) We want you to try and make some centerpieces
by making the straw bouquet that you just saw.
- Okay. All right. let's do it. I could do it.
♪ (lighthearted music) ♪ - Oh, stop. Wait. Okay, hold on.
- I need a timer, 'cause this is not--
five minutes have past already. - I hope it works.
Oh. This is not working.
- [Bleep]. That's hard. This is hard, harder than it looks.
- (chuckles) That's it!
That's the farthest it goes! This is really--
this is false advertising, this channel!
- Come on. Stay. Okay. All right.
How do you make it stay? Damn.
- It's fun. These are fun to do.
This is a good idea. I would do this.
- Ah! - This just looks
like a bunch of straws. All right, it's not as good
as the picture. I mean, these people have some
serious finger strength that I don't have.
- Something like that. Yeah. That's fun.
- I'd rather have some fake flowers
or even balloons, but not a bunch of obvious
plastic bendy straws.
- (gasps) Is it too noisy? What are you gonna do?
- Just eat your chips, bro! Don't-- stop!
You make more noise making the craft
than actually just eating normally. - Genius.
Although, your chips taste like wet wipes now.
- Oh, [bleep].
That is this [bleep] right there.
♪ (music tempo increases) ♪
- Well, the music is so amped up. Making crafts!
- This is like the hipster version of those old episodes
of how are they made.
- Nobody's using these things. There's no way.
- Really? That is not going to stay.
- Bro, just buy one with a latch already on it!
- What is this, from the year 2000?
Who passes notes anymore? - God, this girl has a lot
of problems in class. (chuckles)
- Who's gonna take the time to do this
in the middle of class?
- Oh my gosh. She's making her own
dry erase or something.
- Reusable note? - Erasable post-its.
(sarcastic) Amazing. I'm always running out of post-its.
Some of these are a little unnecessary.
- Dang. Nobody ever thinks of that. That's office stuff, right?
You usually separate the post-its and the tape.
Put it together. - Acting like it's a huge problem
that we need to cut a hole in a bag of chips.
I want my chips now. I don't want it to be a craft project.
- (FBE) So, for this last round, we want you to try and recreate
the no-noise chip bag. - The no-- (chuckles)
All right. Great. I'm hoping I don't cut myself.
- Yeah, man. Shh.
(bag crinkling)
- It doesn't rip off! - Oh, yeah. This is so easy,
5-Minute Crafts. Goddammit!
- This is gonna take me a little longer than five minutes.
There's no way this was done in five minutes. Ew!
- So, what do you do now with your full case of wipeys
that you've now ruined?
- Who's gonna have this in class, dammit?
No one's gonna have this in class. They'll get in trouble.
This is sharp. - And then you go like...
This is crazy innovative. - All right. Time for a chip.
Mm! It's hard work getting that chip.
- It's still noisy if you can hear that, people.
It's still freaking noisy.
- Nice. Delicious. (chuckles) - No one's gonna take the time
to do half the crap that you just showed me,
but that's okay. It's still cool.
I mean, learned how to draw and erase a board
with a permanent marker. That's fine.
- (FBE) So, before you watched these videos, if someone told you
they were from a channel called 5-Minute Crafts,
what would you have expected? - I would have expected exactly that.
Most of them took about five minutes. - Little kid stuff,
like things little kids do, like make goo.
- I would have thought, you know, an actual craft,
like making a snowflake. These are more like hacks
in my opinion. - I'd think that it was a sort
useful Pinterest-y type channel. This channel can't be real.
It has to just be ridiculous things that definitely take
more than five minutes, and you'd never, ever use.
And you just watch them, because it's a funny YouTube video.
- (FBE) So, at the time of filming this episode,
5-Minute Crafts is the third most-subscribed-to YouTube channel
with over 55 million subscribers. - I'll tell you why.
It's because it's people like me that think they could do these crafts.
We'll subscribe and watch and then try and we'll end up
with an incredible failure.
- (FBE) So, they reportedly produce over 1,500 videos a month
with a staff of 550 people operating 40 Facebook pages
in 10 different languages.
- They're a [bleep] corporation. What?!
They're the Disney of the crafts world.
- (FBE) So, after watching some of these videos today
and trying out some of their crafts, does it make sense to you
why it would be this massive? - No. (chuckles)
None of it makes sense to me, because it's not a personality
and it's not a creator. - It's taking a simple concept
and just kind of going tenfold. So, it does make sense.
- If they're making 1,500 videos a month,
then they've got to have some really good stuff in there, too.
- It involves common things with common people.
It's not something-- everybody can have access to it.
Everybody can be affected by it, because it's simple stuff.
- (FBE) Recently, other creators have uploaded videos of them
attempting the five-minute crafts and how poorly some of the crafts
come together. Some feel that the crafts,
although sometimes potentially helpful,
the channel is mainly focused on having titles that appeal
to YouTube search engine and algorithm.
- Right! Right, right. I mean, it's it's very clickbait-y.
- (FBE) So, this includes having thumbnails that are designed
in specific ways to entice viewers,
some think specifically appealing to kids
who just click on them. - Geniuses, because honestly,
I think that's the biggest market right now on YouTube is the kids
that are given iPads. - (FBE) The channel has also
experimented with different time lengths for their videos,
appealing to what the algorithm favors.
So, some critics have pointed out that even though there
are millions watching, the comments and the likes
are not as high as they should be for a channel
that is so popular, adding to the speculation
that a lot of their viewers, though likely valid,
are more from algorithmic placement and not so much engagement.
- Right. Well, I think the reason why there's not as much engagement
is 'cause the videos are so short.
- (FBE) However, they do have tens of millions of subscribers.
So, what do you think about all this?
- I think, at the end of the day, as a YouTube channel,
you're gonna do what you gotta do to survive.
They're just making little crafts. It's not like they're hurting anybody.
- It's really nothing to comment about. It's a five-minute simple task
that people are into it. They're more doing instead of talking,
'cause it's not drama or something crazy sensational.
It's just little craft stuff that people do.
- Now that YouTube is so saturated with content,
a lot of creators' goals is just to make money now.
At first, it was a good idea, and they do have some great hacks,
but now they're running out of ideas.
And so, they kinda have to just entice people
and try to be outrageous. - That's the interesting part
of YouTube is what's more important? Views or engagement?
Because views inherently are where you get money
but engagement is the audience watching the video.
It's kind of a different market than you have like with Smosh
or PewDiePie or classic YouTubers like that.
- If I have it on autoplay on my computer or my iPad
or whatever, it just plays it whether I want it or not.
And since it's just a short amount of time,
I'm already 30 seconds in before I'm like,
"What the heck is this crap?" and I click out of it.
But the view is there. Half the time,
we know this is stupid, but we still watch it.
- (FBE) So, finally do you think that you'll add
to the massive subscriber count, or will you pass?
- I'm gonna pass. There has to be a reason
for me to keep coming back. - Non-subscriber.
- No. It's not my thing. - I don't think I'm gonna
subscribe to them, but I'm sure their videos
will get like retweeted onto my timeline,
and I'll be like, "Nice!" - I think they're fine without me.
They don't need me or my opinions. - I'll still watch the videos,
I'm sure, but they'll be okay without my little Subscribe button.
- I'm gonna pass just 'cause I feel like I can do
my own five-minute craft with a random object in my house.
- Pass, because a lot of those hacks seemed like a lot more work.
- I'm gonna subscribe. I am.
I like it, because it's kind of a breath of fresh air.
You might find something useful, you know?
And I thought it was really cool.
- Thanks for watching this episode of Adults React.
Shoutout to Carter Brania. - What YouTube channel
should we react to next? Let us know down in the comments.
- If you like our crafts, then hit that Like button.
- Bye, guys! - Hey, everyone. Lauren,
producer here at FBE. Thank you so much for watching
this episode. Did you know we have
awesome T-shirts and hoodies? Go to shopfbe.com and get
the latest design and help support the channel.
Bye, everyone!