- Hey guys. We want you to meet Tammy.
- Tammy was able to turn one of her clients
into five clients and double her income
in less than three months.
And in this video we're gonna show you
how you can do exactly the same too.
- What we're gonna show you today is one of
the most reliable, fastest, effective ways
to get your clients.
- And then at the end of this video we gonna show you
how to turn those smaller clients into much bigger clients.
So that you can make more money per client.
Awesome. - Oh, yeah. Let's do this.
- Let's do this.
- We first met Tammy when we were on the hunt
for a new personal assistant.
She had a nice smiley profile photo.
Her website said all the right things.
And she had a really easy to use
call and book system on her website.
So we could book in Nicole the very next day.
- Because Andrew is very impatient like that.
- I am very impatient like that.
She came prepared for the meeting.
She seemed really nice.
So the very next day we hired her on a two month trial.
- But what happened next was the real key to her success.
She blew us away.
She was great at her job.
She was a dream to work with.
She was fixing problems before we even knew
there was a problem in the first place.
She was reliable. She was proactive.
She learnt really fast and she did everything and more.
- So what did we do?
We told all our friends about her.
We spread the word for her.
And as the cliche goes,
"The best form of advertising is word of mouth".
Our friends trust us.
And so when we say Tammy is awesome
they want some of that action for themselves.
- We've only known Tammy for three months
but already she's working with four other clients
because we've recommended her to them.
That's four extra clients on top of us
without having to spend any extra time promoting herself,
running ads, doing social media,
doing all of this promotional stuff, none of that.
Just purely great word of mouth referrals.
Imagine just getting four new clients
in the next couple of months without
having to do any promotion.
That'd be great.
- But here's the kicker.
And this is what we want you to think about.
How much time are you actually focusing
on making sure that your current clients are happy
versus trying to get new ones?
Now, we're not saying that you should be burying yourself
in client work and just never doing any promotion.
We are big believers that you shouldn't just rely
on referrals to grow your business
because they are not fully in your control.
So if you wanna grow as fast as possible
then you should try to be proactive with sales.
However, there is definitely something to be said
about making sure that you are spending time
giving your clients a great experience.
In the hope that they refer you
to their friends and people that they know.
- Another big reason that you should focus on
your customer experience is because it allows
you to turn smaller clients into bigger clients.
How many of you are watching this video right now
and have smaller clients that are just tickling over?
- Tickling over? (Andrew and Pete laughing)
- Ticking over. (Andrew and Pete laughing)
- Tickling over. Tickle.
- And tickle me over. (Andrew and Pete laughing)
- We're so leaving that one in. We're not redoing that.
- Bloody hell.
Ticking over. (Andrew laughing)
And how many of you are wanting these bigger clients
you dream of having these bigger clients?
Well, what if you literally helped out your current
smaller clients so much.
That they simply became those bigger clients
that you dreaming after.
- That's exactly what happened to us
and another member of our team (indistinct) Michelle.
(bell chiming) Ding. - Ding.
- So Michelle pops up right there.
- She wears the pairs with a ding.
(Andrew and Pete laughing)
- We hired her for a small one-off job initially.
But then she kept on over-delivering and eventually
we hired her for a much bigger role on the team
and at a bigger retainer.
You see customer experience is everything.
Your reputation, your sales, your confidence in yourself
it's all built on customer satisfaction.
So we want you to let us know in the comments
What do you do to keep your customers happy?
It would be nice to see what everyone does
so we can all start learning from each other.
- Just remember that if you can support, nurture,
keep in touch with, and sell to your current clients.
You can turn to smaller clients into bigger clients
rather than just keep them tickling over.
- Think about how you are staying
in touch with your customers.
So you always remain top of mind
when they are ready to invest more.
Think about if you can send them helpful information
to grow things that they might be interested in
or if you can make any introductions
that will be useful to them.
Think about what else they struggle with.
What you know that they struggle with
that you can help them overcome
by upselling something extra to them.
And remember you don't always have to
do that extra work yourself.
You can bring freelances or additional experts on to
your team so you can provide more services to your client.
- Exactly, and this is a huge opportunity that is missed
by most people for extra sales, and extra income.
Often a simple monthly or quarterly check-in meeting
with your client to see how you can support them more.
Can be the best form of actually getting new business.
- We love to know what you guys think about this.
Please do drop a comment on this video.
And whilst you're down there
we'd love you to subscribe, if you haven't already.
We create videos like this every single week.
And a like and a shout, will also be much appreciated.
- He's been Andrew, I've been Pete.
Keep watching our videos.
Thanks so much. Woo.
- See you next time.
- Bye. I'm gonna go tickling over that.
(Andrew mumbling)
Tickling over that, tickling over here.