about the actual product that you take how do you know if what's on the
label is what's really in the bottle in order for you to truly feel confident in
a product shouldn't you know something about where it came from and how it was
made well I think so my name is James grage and I'm the co-founder of BPI
sports here recently I jumped on a plane leaving sunny South Florida behind to
travel to Wisconsin so I could show you exactly where and how our proteins our
made now Wisconsin is a lot like you would imagine rolling hills old barns
pickup trucks and of course cows it didn't get its nickname America's
Dairyland for nothing now you may be wondering how this relates to
cutting-edge sports nutrition well before all the formulation and the
science the best proteins in the world start with nature or more specifically
milk the first step begins at the local dairy farms here they raise the calves
from birth where the owner of the farm personally names each one like a new
member of the family on the farm they believe that happy and healthy cows
produce high quality milk and quality milk is the first step in a high
quality protein supplement each day the fresh dairy is transported directly to
one of the local cheese manufacturers here it's separated into curds and whey
the curds or solids go on to be made into cheese and the liquid that's left
over is your whey this liquid whey is immediately loaded on a truck and taking
a short distance down the road to the protein manufacturing facility here the
way first goes through pasteurization and then on to filtration it requires
filtering and finding over 720 pounds of this raw
liquid whey to get just one five pound container of finished whey protein
powder now this starts by sending the liquid through a massive web of
stainless steel tubing that are fitted with specialized ceramic filters like
the one you see here this natural cold temperature process separates a protein
from the fats and the lactose resulting in a finished product that's extremely
high in protein while retaining the important micronutrients now this
differs from other methods such as ion exchange that uses harsh chemicals that
can reduce these important micronutrients as well as denature the
protein the last step in the process is pumping the liquid into a dryer where
it's mixed with both hot and cold air to separate the liquid from the solids at
the end is a 90% whey isolate protein powder from here it is quality check for
protein content before being bagged in its raw form ready to go over to the
next step of the process where it will be blended into the finished protein
product you see on shelves first all of the individual ingredients are weighed
and measured and this is the point where our mouth-watering gourmet flavors like
chocolate brownie are added in next everything goes through a giant
high-speed paddle blender to ensure complete uniformity giant bags are
filled at the bottom and taken over to the last step which is bottling as the
bottles come down the line they're first sanitized before being filled weighed
and then quality check to make sure that every single bottle has what the label
states from here it gets a BPI label sealed for freshness loaded in cases
and then stack on pallets for delivery whoa not so fast so before our proteins
ever leave the factory bottles are selected at random and tested in the
lab to make sure that the protein content is exactly what it's supposed to
be they are then compared to a control
sample for consistency and flavor color and
density the final step is verification from chroma Dex an independent
third-party laboratory and one of the most respected names in sports nutrition
just to be absolutely certain that our proteins meet the BPI sports standard at
BPI we have a true passion for what we do and that's why we go to such great
lengths to bring you the absolute best quality supplements which means the best
results when it comes to your fitness goals so you can be confident that if
has a BPI sports logo on it that what's in the bottle matches exactly what's on
the label